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CES: Sony brings ‘Ambient Optimisation’ to TV

Z8H [85″ class (84.6″ diag.) and 75″ class (74.5″ diag.) models] 8K LED TV features:

  • Delivers Sony’s super-high 8K detail and lifelike picture quality 
  • Utilizes Picture Processor X1 Ultimate to provide crisp, high contrast 
  • Full-Array LED brings more realistic peaks of brightness, more accurate shadow detail and deeper blacks than standard LED TVs 
  • New Frame Tweeter technology offers immersive experience with Sound-from-Picture Reality and slim design 
  • Offers a new backlit remote so customers can enjoy their viewing experience in darker environments 
  • Two-position stand provides customers the flexibility to create a narrower stand for smaller TV cabinets 
  • New Ambient Optimization optimizes picture and sound quality in any environment 
  • TRILUMINOS Display reproduces the subtle nuances of colour, light and gradation from video lens to living room 
  • Dolby Vision and Dolby Atmos support 
  • Features hands-free capabilities 
  • Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices 
  • Easy connectivity to most devices, including Apple AirPlay 2 and HomeKit 
  • Quick access to an array of content and services with Android TV 
  • Custom Mode, along with Sony’s other calibrated viewing modes, provides various viewing options to suit customers’ tastes while faithfully preserving the creator’s intent 
  • 4K 120fps compatible

MASTER Series A9S [48″ class (47.5″ diag.) model] OLED TV features:

  • Newly added 48″ size meets consumer demand for smaller, high-quality OLED options 
  • Small and central aluminium stand provides users with flexibility in smaller spaces 
  • Offers best-in-class MASTER series picture quality in a smaller size 
  • Includes Sony’s premium OLED TV features, including Picture Processor X1 Ultimate, Pixel Contrast Booster and Acoustic Surface Audio 
  • X-Motion Clarity technology will now be available for OLED, refining action on the screen in real time with brighter and clearer picture than ever before 
  • New Ambient Optimization optimizes picture and sound quality in any customer environment 
  • TRILUMINOS Display reproduces the subtle nuances of colour, light and gradation from video lens to living room 
  • Dolby Vision and Dolby Atmos support 
  • Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices 
  • Easy connectivity to most devices, including Apple AirPlay 2 and HomeKit 
  • Quick access to an array of content and services with Android TV 
  • Custom Mode, along with Sony’s other calibrated viewing modes, provides various viewing options to suit customers’ tastes while faithfully preserving the creator’s intent

A8H [65″ class (64.5″ diag.) and 55″ class (54.6″ diag.) models] OLED TV features:

  • Utilizes Picture Processor X1 Ultimate to provide crisp, high-contrast and true-to-life picture 
  • Offers Pixel Contrast Booster, which enriches colours at high brightness 
  • X-Motion Clarity technology will now be available for OLED, refining action on the screen in real-time with brighter and clearer picture than ever before 
  • Two subwoofers improve and enhance Acoustic Surface Audio 
  • Now supports Dolby Atmos, in addition to Dolby Vision 
  • New Ambient Optimization optimizes picture and sound quality in any customer environment 
  • TRILUMINOS Display reproduces the subtle nuances of colour, light and gradation from video lens to living room 
  • Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices 
  • Easy connectivity to most devices, including Apple AirPlay 2 and HomeKit
  • Quick access to an array of content and services with Android TV 
  • Custom Mode, along with Sony’s other calibrated viewing modes, provides various viewing options to suit customers’ tastes while faithfully preserving the creator’s intent

X950H [85″ class (84.6″ diag.), 75″ class (74.5″ diag.), 65″ class (64.5″ diag.), 55″ class (54.5″ diag.) and 49″ class (48.5″ diag.) models] 4K LED TV features:

  • Offers Sony’s best-ever picture and sound quality for 4K LED TVs 
  • Utilizes Picture Processor X1 Ultimate to provide crisp, high contrast 
  • Full-Array LED brings more realistic peaks of brightness, more accurate shadow detail and deeper blacks than standard LED TVs 
  • X-Wide Angle technology, which provides vivid real-world colours from any angle while retaining more colour and brightness, will be expanded to 55″ and 65″ for this model 
  • Features improved Acoustic Multi-Audio, Sound-from-Picture Reality concept with bi-amp system, which controls main speaker and invisible tweeter separately, and X-Balanced Speaker, a new shaped speaker unit that pairs slim design with sound clarity
  • Flush Surface design offers sleek, bezel-less look
  • New Ambient Optimization optimizes picture and sound quality in any environment 
  • TRILUMINOS™ Display reproduces the subtle nuances of color, light and gradation from video lens to living room 
  • Dolby Vision and Dolby Atmos support 
  • Features hands-free capabilities
  • Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices 
  • Easy connectivity to most devices, including Apple AirPlay 2 and HomeKit
  • Quick access to an array of content and services with Android TV 
  • Custom Mode, along with Sony’s other calibrated viewing modes, provides various viewing options to suit customers’ tastes while faithfully preserving the creator’s intent

X900H [85″ class (84.6″ diag.), 75″ class (74.5″ diag.), 65″ class (64.5″ diag.) and 55″ class (54.5″ diag.) models] 4K LED TV features:

  • New mid-range Full Array LED model 
  • Offers Acoustic Multi-Audio with X-Balanced Speaker 
  • Dolby Vision and Dolby Atmos support 
  • Diamond cut bezel for slim design 
  • TRILUMINOS Display reproduces the subtle nuances of colour, light and gradation from video lens to living room 
  • Works with Smart Speakers, including Google Home and Amazon Alexa enabled devices 
  • Easy connectivity to most devices, including Apple AirPlay 2 and HomeKit 
  • Quick access to an array of content and services with Android TV 
  • Custom Mode, along with Sony’s other calibrated viewing modes, provides various viewing options to suit customers’ tastes while faithfully preserving the creator’s intent 
  • 4K 120fps compatible
  • NEXTGEN TV compatible

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