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Jaguar and Gorillaz want YOU, via their app

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Jaguar Land Rover and Gorillaz are working together to recruit the next generation of electronics and software engineering talent, with a code-breaking challenge found in the virtual band’s app.

The best performers will be fast-tracked through the recruitment process, helping to meet Jaguar Land Rover’s ambition to employ thousands of bright new talents over the next year. It’s a major change in the way the business looks for candidates, aiming to tackle the engineering skills gap and inspire and attract a diverse range of talent and new thinking.

“Can you crack the code? Put your skills to the test,” said Noodle, the guitarist for Gorillaz and a Jaguar Land Rover ambassador. “Hey, maybe you might land yourself *the* most BADASS job you can imagine. Dare to win!”

The Gorillaz App today launches a new Jaguar Land Rover recruitment area in the form of a 360-environment situated in the garage of the band’s home which also features all the iconic vehicles from Gorillaz past. Here, applicants can explore and take a two-part challenge. The first part, designed to educate users about the benefits of electric vehicles, involves assembling the Jaguar I-PACE Concept, Jaguar’s first all-electric five-seater sports car. Users can learn about the vehicle’s performance, battery technology, space, charging and range.

The second and more demanding part of the game, developed to engage and recruit budding electronic wizards and coders, will focus on cracking code – there are more than 4,000 combinations, as well as cipher in an alternate reality format. The challenges put a stronger focus on skills and talents than on qualifications.

“As the automotive industry transforms over the next decade, fuelled by software innovation, we have to attract the best talent and that requires a radical rethink of how we recruit,” said Alex Heslop, Head of Electrical Engineering, Jaguar Land Rover. “Here we’ve found an engaging way to recruit a diverse talent pool in software systems, cyber systems, app development and graphics performance. It will be the first of its kind.”

The Jaguar I-TYPE, Panasonic Jaguar Racing’s all-electric Formula E racecar, appears in the garage. Users can click on a poster of Noodle with the I-TYPE and ‘FanBoost’ which enables them to vote for the @JaguarRacing team drivers to gain a power boost during their next race or to follow @JaguarRacing on Twitter.

The project follows on from Jaguar Land Rover’s STEM initiative with Gorillaz in 2016, where founder member and female guitarist, Noodle, became Jaguar’s Formula E Racing Ambassador. As the UK’s leading investor in research and development and a leading global automotive manufacturer, Jaguar Land Rover is putting Noodle at the forefront of its campaign to address the skills gap that manufacturing worldwide is facing.

The company has used its debut season in Formula E to promote Jaguar Land Rover’s thought-leadership position as a business that is shaping the future to solve the technology innovation and skills gap challenges.

Interested applicants can download the Gorillaz App now:

Gorillaz App on iTunes App Store for iPhones

Gorillaz App on Google Play for Android phones.

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Volvo and Uber get closer to self-driving XC90

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Volvo Cars’ first autonomous drive (AD) ready car has entered the next stage of pre-series production at Volvo’s manufacturing plant in Torslanda, Sweden ahead of full production start later this year. The AD-ready XC90 SUV, developed together with Uber, the leading ride-hailing firm, marks a key milestone in the strategic collaboration between the two companies.

Pre series production refers to the stage in the manufacturing process that is undertaken before full-fledged mass scale production. These cars are built in limited numbers for testing and verification purposes.

Uber and Volvo Cars entered a joint engineering agreement in 2016 and have since developed several prototypes aimed at accelerating the companies’ self-driving car development.

The autonomous drive-capable production vehicle is part of Volvo Cars’ 2016 commercial agreement with Uber for the delivery of tens of thousands of autonomous drive-ready base cars in coming years.

The AD-ready XC90 SUV, developed on the SPA2 modular platform is equipped with features that facilitate the introduction of autonomous drive systems and robotaxi services. In particular, the car is equipped with back-up systems for functions such as steering, braking and the battery. If any of the primary systems fail, these systems would immediately act to bring the car to a safe stop instead of relying on a human driver to achieve the task.

The XC90 is one of the first autonomous drive-ready cars in the world and previews the type of autonomous base platform that will be available to consumers on SPA2 cars from the early 2020s.

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Maserati goes ‘e’

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In line with Fiat Chrysler Automobiles’ €5 billion investment program for Italy, Maserati has announces an innovation plan for production, electrification and autonomous driving technologies. 

With regards to production, Maserati has announced plans for a lineup of new and electrified products at Modena, Cassino and Turin (Mirafiori and Grugliasco). 

All of Maserati’s new models will be 100 percent made in Italy and will adopt hybrid and battery electric propulsion systems capable of providing both innovation and the high performance embedded in the brand’s DNA. Maserati’s all electric models will combine traditional Maserati driving dynamics together with next-generation battery electric technology, offering unique driving modes, extended range and ultra-fast charging capabilities. 

An important step for Maserati innovation is the level of autonomous driving. All new Maseratis, including the updated current models, will offer a range of autonomous driving capabilities, starting with Maserati Level 2 enhanced Highway Assist, progressing to Level 3 with hands-off offering close to full autonomy, having the ability to maneuver in and out of lanes or bring the vehicle to a safe stop at the side of the road if the driver is unable to take control of the vehicle.  

In 2020, the Company will embark on electrification and the Maserati Ghibli, produced in Turin, will be the first hybrid electric propulsion for the brand. 

The first of the totally new Maseratis to appear will be an eagerly-anticipated sports car – packed with technology and reminescent of Maserati’s traditional values. It will be produced in the Modena plant, where major production line upgrades are also underway to accommodate its electric powertrain. 

Next up will be a new Maserati utility vehicle, set to be built at Cassino and destined to play a leading role for the Brand thanks to its innovative technologies. An investment of approximately €800 million has been earmarked for the construction of the new production line, scheduled to open at the end of the first quarter of 2020. The first pre-series cars are expected to roll off the line by 2021. 

After many years of success, GranTurismo and GranCabrio remain part of the Brand’s roots and these models will herald the full electrification era for Maserati. The totally New GranTurismo and GranCabrio will be produced at the Turin production hub, where FCA is investing €800 million.  

Production of the new models will complement that of the prestigious and continuously improving line-up of current Maserati range: Levante, Quattroporte and Ghibli. 

With the introduction of various product innovations, Maserati is reinforcing the importance of Italy with regards to its production — particularly Modena, which will also continue to play a strategic role as the Brand’s headquarters.  

Construction has already begun in Modena on a paint shop, a new feature for the plant, which will be equipped with innovative, low environmental-impact technologies. The design of the paint shop will also allow Maserati customers to watch their car being painted. 

Finally, Maserati is developing an entirely new customization program for customers seeking a one-of-akind level of exclusivity. A dedicated customization workshop will be created within the Modena plant. 

The 2019-2021 FCA investment plan for Italy, announced on 29th November in Turin, includes thirteen totally new or significantly updated FCA models and electrified versions of 12 new or existing models, including the Maserati products, the recently announced all-new electric version of the Fiat 500 to be produced at Mirafiori, and a new premium vehicle for Alfa Romeo to be produced at Pomigliano. 

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