Frontline workers excited about opportunities tech creates

A new report released by Microsoft this week shows that tech tools ranked third on the list of factors that could help reduce frontline worker stress, behind pay and paid time off, but ahead of wellbeing benefits. No less than 63% are excited about the job opportunities tech creates. Almost half – 46% – fear job loss if they don’t adapt to new tech, and 55% have had to learn new tech with no formal training.

The Work Trend Index Special Report on Frontline Workers includes a global survey conducted in October/November 2021 of 9,600 frontline workers across 8 countries in 8 industries who are unable to work remotely.

The 2 billion frontline workers worldwide represent 80% of the global workforce, with 88% of organisations employing people in frontline roles. Increasingly, companies are investing in digital tools for frontline workers to modernise workflows, enhance job performance, and improve workplace culture and communication. 

Microsoft says it has seen 400% growth in monthly active usage of its Teams collaboration platform among frontline workers since March 2020. Now, it is introducing new joint offerings with industry partners as well as capabilities specifically designed to support frontline workers in Teams and Viva, Microsoft’s employee experience platform introduced in early 2021.

The Work Trend Index report reveals key insights that impact nearly every segment of the workforce:

• A culture of caring is the new currency on the frontline: 76% of workers feel bonded to each other, yet over 60% say their company should better prioritise culture and communication from the top. In addition, 51% of those in nonmanagement positions on the frontline don’t feel valued as employees. 
• Frontline workers are at an inflection point: Amid the Great Reshuffle, frontline workers cite better pay and benefits, work-life balance, and flexibility as reasons for considering a job change.
• Optimism for tech is high: 63% of frontline workers are excited about the job opportunities tech creates and tech ranks third on the list of factors workers say could help reduce workplace stress.
• There’s an opportunity to bridge the tech and training gap: 46% of frontline workers feel pressure to adapt to new tech or fear losing their jobs — but 55% say they’ve had to learn new tech on the fly, with no formal training or practice.

Microsoft provided the following information on new offerings:

• Microsoft is deepening its strategic relationship with Zebra Technologies Corp., a world leader in innovative digital solutions, including software and hardware such as rugged Android mobile computers for the frontline workforce. The two companies are delivering the Teams Walkie Talkie app on a wide range of Zebra mobile computers, including a dedicated push-to-talk (PTT) button to access Teams Walkie Talkie functionality on Zebra devices. In addition, Teams Walkie Talkie digital PTT is now available on all iOS mobile devices in addition to Android. 
• Microsoft is enhancing Teams’ integration with Zebra Reflexis, which connects the Reflexis Workforce Management solutions with the Shifts application in Teams. This new integration streamlines shift scheduling and time off requests in Teams, making them easy for managers to approve. 
• Scheduled queuing for virtual appointments is now available in Teams, providing one location for real-time updates on wait times, missed appointments and staffing delays to create a transparent and stress-free experience for customers and patients.
• The Viva Connections app in Microsoft Teams links frontline workers to company culture, resources and tools, news and employee resource groups in the flow of work.Integrations with strategic partners such as Workday and Espressive make accessing important resources easier and put actions like payroll and HR resources in one location.
• The Viva Learning app enables frontline employees to discover, share and track learning content right from Microsoft Teams — making it easier for a company’s entire workforce to stay up to date on required and recommended training. New updates make it easier to assign learning from partner solutions like SAP SuccessFactors, Cornerstone OnDemand and Saba Cloud. And partnerships with learning providers likeEdCast and OpenSesame enable an extensive content library to help frontline workers upskill and train with relevant learning content in the flow of work.
• For IT, improved device management helps ensure that misplaced shared devices can be easily secured and located.

“It’s no secret that the pandemic is reshaping work for all workers, and at a faster pace than we have ever seen,” said Emma Williams, corporate vice president of Microsoft. “Empowering frontline workers remains essential for digital transformation. Together with our partners, we’re equipping frontline workers with tools that allow them to stay connected with their team and company leadership while concentrating on the customer or job at hand.  If done well, we believe technology can modernise workflows and enhance job performance while also improving workplace culture and communication.”

In addition, Microsoft Cloud for Retail will be generally available on 1 February. 

Says Microsoft: “Microsoft Cloud for Retail accelerates business growth by providing trusted retail industry solutions that integrate with retailers’ existing systems. It starts by unifying disparate data sources across the end-to-end shopper journey, allowing retailers to maximise the value of their data, resulting in one holistic view of the consumer. 

“Once connected, data and AI help retailers better understand and elevate the consumer shopping experience. In providing more relevant and streamlined experiences throughout the retail value chain, retailers can build a real-time sustainable supply chain. The solution also includes the Teams and Viva capabilities announced today, all working toward empowering store associates.”

* For more information, visit the Official Microsoft Blog, Microsoft 365 Blog and the new Work Trend Index report.