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Fisher Yu, president of Hisense Visual Technology, unveiling the new TriChroma Laser TV technology at CES 2021

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CES 2021: Panasonic, Hisense declare next gen TV

From lasers to bespoke OLED panels, Panasonic and Hisense have a few tricks up their sleeve with next generation technologies they unveiled at CES this year. BRYAN TURNER and SIBUSISO SIMAMANE report.

Panasonic has announced its new flagship TV model: the JZ2000. This OLED panel adds low-latency technology and variable refresh rate via HDMI 2.1 – making it suitable for next generation gaming consoles. 

The panel maker is well known as a premium brand in other regions because it provides extremely high picture quality on its OLED panels. The JZ2000 uses side-firing and upward-firing speakers for better sound quality that can provide a surround sound experience to users. 

As with other manufacturers like LG, Samsung, and Sony, the new TV from Panasonic features an artificial intelligence-powered processor to optimise picture quality. The company says the AI processor identifies in real-time the content being played by analysing the picture every second. It then compares what the viewer is watching to a library of learned content to optimise picture and sound quality. 

Low latency or input lag is a key purchasing factor for console gamers looking for a new TV. Panasonic says the latency in the JZ2000 is one of the lowest in the industry for an OLED TV. It also features HDMI 2.1, which enables variable and high refresh rates for gaming. 

One of Panasonic’s strengths is that it creates its own panels. The new TV models feature the Master HDR OLED Professional Edition panel, which is brighter than other TV OLED panels on the market. This has enabled the company to work with movie makers for Filmmaker Mode: a setting that uses colour profiles from each supported film, ensuring users see the same colours that the colourists saw when they finished editing their films. 

The TV also supports more traditional standards, like Dolby Vision and HDR10+ for lifelike content and richer colours. The TVs come in 55- and 65-inch options, which are smaller than the MicroLED competition revealed at CES this year. 

The distribution of the JZ2000 is planned for North America, but has not yet been finalised. The TV’s availability in South Africa has not been confirmed. 

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