Intel and Samsung were among the few high-profile technology companies sharing the honours in the annual Mobile Excellence Awards announced at CES in Las Vegas last week.
Low-profile players and companies not normally associated with technology dominated the Mobile Excellence Awards announced at CES in Las Vegas last week. Among high-profile technology names, only Intel and Samsung made the honours list.
Now in its 9th year, the Mobile Excellence Awards (MEA) recognises companies “that have truly set the bar of excellence in their respective fields”. Honorees range from leading brands to studios, carriers and startups in mobile technology, entertainment and lifestyle.
Aside from officially announcing the 2015 Best of Mobile winners at CES, it also revealed plans to launch the first MEA Europe which will take place in Ireland in conjunction with the ICONS Festival, a global festival that focuses on the convergence of technology, music and film.
“We are very excited to be moving into our 9th year with new partners, sponsors innovators and leaders who have been instrumental in shaping the future of mobile.” said Sarah Miller, CEO of Axis PR & Entertainment and Executive Producer, Mobile Excellence Awards. “The MEAs are looking forward to expanding this prestigious awards program to Europe this year as this will give more international companies a wider platform to be recognized and help bridge technology innovation across multiple countries.”
The 8th Annual Mobile Excellence Award Winners were:
Best Mobile Leadership
Intel Corporation
Industry Star
Capital One
Best AR/VR for Mobile
Samsung Milk VR
Best Branded Experience Made for Mobile
FunMobility: Chiquita & Universal Pictures “Minions Love Bananas 2015”
Best Delivery Platform for Mobile
Leadbolt
Best eCommerce for Mobile
Blackhawk Network/GoWallet
Best Payment/Banking
Capital One Mobile 5
Best Entertainment Related Marketing Campaign
Heineken’s UEFA Champion the Match
Best International
Turkcell Connect: Internet in Offline Mode
Best Mobile Analytics/Big Data
Hopi
Best Mobile Start Up
CARDFREE
Best Mobile Utility App
YouMail
Best Mobile Video
Opera Mediaworks / Carl’s Jr. Super Bowl Instant-Feed Campaign
Best Original Content
E! Entertainment- “E! Style Collective”
Best Social Community
ooVoo
Best Mobile App/Service for Connected Daily Lifestyle
HomeAdvisor.
Best Mobile Games
Kabam – Marvel Contest of Champions
Best Mobile App for Wearable Technology
InterContinental Hotels Group (IHG)
Best Mobile Innovator
Synaptics’ ClearPad 4300 touch and display driver integration solutions for smartphones and tablets
Best Mobile Product
Intel, Eaglespeak
Best Mobile Sports
Sapient Nitro, Surf Pegasus App
Best Technology Breakthrough
Synaptics’ ClearPad 4300 touch and display driver integration solutions for smartphones and tablets
Best User Experience for Mobile
Runtastic
