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Apex Legends sponsors YouTube battle

Some of the most prominent YouTube personalities were invited to the live 2019 Apex Legends Battle Royale event. They even included South African YouTube Caspar Lee. The combined audience of all the Battle Royale participants tops 1 billion views per month.

Click through to stream the video, and to read more about the event.

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The event was held at a 30-acre sports park just south of Los Angeles. Participants included some of the top global YouTube stars. MrBeast, a popular content creator in his own right, came up with the idea. The YouTubers formed 12 teams of three. There were two games played, with the trio of Jaiden Animations, AnthonyPadilla, and TheOdd1sOut winning game one and Typical Gamer, Preston, and UnspeakableGaming winning game two. Each three-man team won a $100,000 prize.

The invite-only competition took place on the fields of the Hollywood Sports Park, billed as the No. 1 paintball and airsoft park in the world. The official video of MrBeast’s 2019 Apex Legends Battle Royale event was released on March 12. In just 12 hours, the video has been viewed almost 7 million times. The $200,000 YouTuber Airsoft Battle Royale video is available here.

Apex Legends is a free-to-play video game where up to 60+ other gaming competitors are dropped onto a grid and fight one another to the last man standing. The free-to-play game is becoming a serious competitor to Fortnite, with over 25 million downloads in the first week of its release last month.

“As a YouTuber, I’ve talked with so many great creators on the platform but getting together in person is challenging due to our dispersed locations,” said MrBeast. “This is how the Battle Royale idea started – a brainstorming session on a way to interact in person with some of the platform’s greats. Additionally, my subscribers receive an awesome video, thus allowing them to be part of the experience. Also, special thanks to Reed Duchscher, my team and the Night Media team for pulling this off in under three weeks.”

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NBA partners with YouTube

The National Basketball Association (NBA) and YouTube have announced the launch of the NBA’s first YouTube channel dedicated to fans in sub-Saharan Africa.

Click through to read about what the partnership brings.

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In addition to featuring two live games per week in primetime for the rest of the 2018-19 season, including the Playoffs, Conference Finals, and The Finals. The NBA Africa YouTube channel will celebrate the impact of African players in the NBA.  The channel will also showcase the league’s long history of growing basketball at all levels across the continent and using the game as a platform to inspire and empower African youth.

The first two live game broadcasts on the new channel will take place on Sunday, March 24 and will feature the Charlotte Hornets hosting the Boston Celtics at midnight (CAT), followed by the L.A. Clippers visiting the New York Knicks at 6:00pm (CAT).

The channel will feature original and archived programming, including a collaboration with Africa-based YouTube creators on original content, a customized weekly magazine show, and NBA documentaries featuring current and former African players and legends.

Amadou Gallo Fall, NBA Vice President and Managing Director for Africa, said: “The NBA Africa YouTube channel is yet another important milestone for the NBA in Africa and will allow more fans to access our games, live and on demand, across the continent. As we enter the home stretch of the NBA season and teams fight for playoff positioning, we look forward to bringing the excitement of the NBA to more fans in sub-Saharan Africa while celebrating the NBA’s rich history and bright future in Africa.”

Dayo Olopade, Manager of YouTube Partnerships in Africa, said: “From inception, YouTube has been a hub for fans to catch up on moments and coverage from their favorite sports. We are delighted to be partnering with the NBA to bring the action and inspiration of basketball to our audience in Africa.  We hope NBA fans on the continent enjoy watching the live games and commentaries on YouTube.”

Click here to read about the NBA’s digital presence with YouTube.

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Stranger Things 3: Official Trailer

Netflix has released the official trailer for its third season of Stranger Things. Click through to watch the trailer.

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Click here to read what we know about the TV show so far.

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