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Tuning in to National Jukebox Day

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The traditional jukebox has had a major digital revamp, and now gets its own national day in the USA.

The US-based interactive music platform TouchTunes has teamed up with National Day Calendar to designate a National Jukebox Day, to take place on the fourth Wednesday of November. The occasion will be observed each year on the day before the American Thanksgiving holiday, which TouchTunes identifies as “one of the biggest bar nights of the year as Americans flock to their hometowns for the Thanksgiving weekend”. This year’s National Jukebox Day will be celebrated on 23 November 2016.

To get National Jukebox Day off to a fast start, TouchTunes will call attention to the inaugural observance with promotions for operators and patrons of its networked digital downloading jukeboxes. The Jukebox Selfie Contest will encourage users to post a photo with a TouchTunes jukebox to Twitter or Instagram for a chance to win a year of free TouchTunes jukebox credits. In a parallel program, TouchTunes plans to crowdsource song recommendations for a National Jukebox Day playlist, enabling social media fans and followers to help curate an ultimate list of “jukebox anthems.”

Finally, TouchTunes is assembling a Social Media Fun Kit to help operators, locations and patrons to get involved in ensuring that everyone knows it’s National Jukebox Day.

That the first celebration of National Jukebox Day falls on November 23 is historically appropriate. Jukebox historian John Krivine claimed that Louis T. Glass demonstrated his first coin-operated phonograph in San Francisco’s Palais Royal Restaurant on 23 November 1889. This instrument was a precursor of the machines that – bolstered by reliable motors, disc selection mechanisms and vacuum-tube amplification – launched the modern jukebox industry in the 1920s.

Flash forward 120 years, the Internet jukebox remains a central part of the music scene in bars and taverns all over the world, thanks to the development of new products and services that have kept pace with consumer trends, and has sometimes been ahead of them. But TouchTunes chief executive Charles Goldstuck cautions that the cost to stay on top of technology trends and the increasing complexity of music licensing structures in the digital era are applying increasing pressures on the jukebox industry.

“Operator earnings in most amusement machine categories have been decreasing for the past seven years,” said Goldstuck. “But music has been the exception, with average weekly revenue generated by TouchTunes jukeboxes increasing over the same period, despite difficult industry conditions, and the significant increase in the number of TouchTunes locations. We were able to achieve this by consistently investing in new products and services.”

TouchTunes offers two smart jukebox systems that run on the latest version of its Open Stage operating system. Virtuo, its flagship box, was introduced in 2011, and the compact Playdium two and a half years ago. The TouchTunes mobile app, which is compatible with the company’s entire North American fleet of 65 000 boxes, has been downloaded over 5.7 million times and has about 2.2 million active users.

One of the biggest challenges facing the industry is the steady rise of music licensing fees. TouchTunes and other jukebox music providers are required to license music rights from public performance organizations (ASCAP, BMI, SESAC and GMR), music publishers and record labels. “Music licensing rates in general have increased significantly as the music industry has transitioned from traditional CD sales to digital and streaming models,” Goldstuck said.

The TouchTunes chief executive said the upward movement in licensing rates for jukeboxes will also continue, just like it has for streaming and other digital services, affecting companies like Pandora, Spotify and Apple. In today’s market, the music industry actively looks for high royalty payments. Of every dollar that Spotify brings in, according to music industry analysts, about 75¢ goes right back out in the form of payments to labels and publishers.

Jukebox operators have in general been shielded from these fees since the introduction of the first digital boxes in 1999. TouchTunes, for its part, did not change the subscription rate charged to its operators during the first 12 years its boxes were online. However, the latest round of music fee negotiations with the licensing community will likely again result in higher royalty rates and will affect the entire channel.

“The music licensing dynamic for the jukebox industry is getting more daunting,” Goldstuck said. “Traditional coin-op, which relies heavily on music, will be impacted by our new licensing reality.”

Goldstuck said TouchTunes will continue to invest in research and development, and plans to launch a new suite of products in the next 18 months. Operators will get a first look at the new developments before the second annual National Jukebox Day, which will be observed on 22 November 2017.

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Car buyers to start abandoning fuel-power by 2025

Car buyers in the United States and Europe expect electric vehicles to become a viable alternative to fuel-powered cars in the next five years.

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A new report outlining consumer expectations of battery electric vehicles (BEVs) and their viability as replacements for traditional fuel-powered cars or internal combustion engine (ICE) vehicles suggests a massive shift beginning in 2025.

The conclusion emerges from a report by human behaviour and analytics firm Escalent, entitled The Future of BEV: How to Capture the Hearts and Minds of Consumers. It reveals the intent of many consumers in the United States and Europe to abandon ICE vehicles altogether, citing the improved infrastructure and range of BEVs.

The Future of BEV gives auto and mobility manufacturers a strategic view of the benefits of their products in the eyes of consumers and highlights the areas of opportunity for automakers to push the innovation boundaries of BEVs to spur broad adoption of the technology.

“While most buyers don’t plan to choose BEVs over gasoline-powered cars within the next five years, consumers have told us there is a clear intention to take BEVs seriously in the five years that follow,” says Mark Carpenter, joint managing director of Escalent’s UK office. “However, manufacturers will need to tap into the emotional value of BEVs rather than just the rational and functional aspects to seize on that intent and inspire broader consumer adoption.”

The study demonstrates a significant shift in consumers’ expectations that BEVs will become viable alternatives to—and competitors with—ICE vehicles over the coming decade. Though 70% of Americans plan to buy a gasoline-powered car within the next year, just 37% expect to make that same purchase in five to ten years. Similarly, while 50% of European consumers favour buying vehicles powered by gasoline and diesel in the near-term, that figure drops to just 23% in five to ten years.

At the same time, consumers on both sides of the Atlantic see BEV adoption rising to 36% in Europe and 16% in the US, with respondents also indicating intent to purchase hybrids and hydrogen-powered cars.

Infrastructure clearly continues to be one of the biggest barriers to adoption. While some work is being done in Europe as well as in the US, the data show there is a significant need for some players to take ownership if manufacturers want to move the needle on BEV adoption.

US and European consumers have stark differences in opinion as to which entities they believe are primarily responsible for providing BEV charging stations. American consumers consider carmakers (45%) the primary party responsible, followed by fuel companies, local government/transport authorities, and the national government in fourth. On the other hand, European consumers view the national government (29%) as the primary party responsible for providing BEV infrastructure, followed by carmakers, local government/transport authorities and fuel companies.

For a full copy of the report, visit https://landing.escalent.co/download-the-future-of-bev.

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New cell phone to help with dementia and memory loss

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A new cell phone that takes simplicity to the extreme is designed to address the unique needs of people with dementia and other forms of memory loss. The RAZ Memory Cell Phone, developed by RAZ Mobility, a provider of mobile assistive technology, was launched this week. The handset is also well-suited for individuals with intellectual disabilities.

According to the Alzheimer’s Association, approximately 5.8 million Americans have Alzheimer’s dementia, with one in ten people over the age of 65 diagnosed with the disease. The number of people with dementia is expected to increase rapidly as the proportion of the population 65 and older increases. The American Psychiatric Association reports that approximately one percent of the population has an intellectual disability.

The RAZ Memory Cell Phone consists of one primary screen, and one screen only. It is always on and includes pictures and names of up to six contacts and a button to call 911. That’s it! There are no applications or settings to cause confusion. No notifications or operating system updates. No distractions. Users can simply tap and hold the picture of the person they wish to call.

Caregivers manage the RAZ Memory Cell Phone through a simple online portal. The portal is used to create and edit the contacts, track the location of the phone/user and select certain options, such as the option to restrict incoming calls to people in the user’s contacts, thereby avoiding unwanted calls such as predatory robocalls.

The RAZ Memory Cell Phone can now be ordered at https://www.razmobility.com/solutions/memory-cellphone/.

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