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People 'n' Issues

Third of brands launched in 2022

Euromonitor's new AI-powered Passport Innovation platform finds that a high proportion of 4,000 new brands launched 2 years ago no longer exist.

Artifical Intelligence

‘Why I’m an AI optimist in advertising’

AI offers added value and impact, writes ROB BRADLEY, SVP of digital revenue, strategy and operations at CNN International Commercial.

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