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mapIT goes interactive with Two Oceans



mapIT and TomTom Africa are sponsoring an interactive map for Ultra and Half Marathon routes for the 2013 Old Mutual Two Oceans Marathon taking place on the 30th March 2013.

‚”We are thrilled to be providing our interactive route map to the ‚’world’s most beautiful marathon’ for the fifth year running,‚” said Carey Dodd, Marketing Manager of mapIT. ‚”The map provides valuable information to participants and spectators to help ease any stress relating to navigation on the day,‚” Dodd added.

The interactive map displays the routes for both the 56km ultra and the new 21km half marathon overlaid on a detailed street map of Cape Town, allowing participants to prepare for the race by using the detailed route profile and spectators will be able to get directions and make use of the ‚”find my location‚” tool to navigate the traffic on the day. Medical and water point locations are also clearly marked out on the map.

TomTom will be providing the HD Traffic service to the interactive route map which will display traffic feeds in real-time. The live traffic updates are sent every two to three minutes and the alerts show up on the map when a user zooms in to suburb level or below. As a result, supporters and local residents are now able to get accurate information about traffic incidents, helping them to calculate the smartest route on race day.

The interactive map boasts its own Twitter feed enabling online spectators to join in on the Twitter activity by using the handle @2OceansMarathon.

Find the Interactive Map here

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