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IFA 2018: Acer offers devices that ‘minimise to maximise’

At the IFA 2018 electronics show in Berlin, Acer unveiled a range of new products, upgrades and ideas for gamers, creators, families, students and professionals.

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With a theme of “Minimize to Maximize,” the Acer press conference demonstrated the company’s commitment to creating technology that fits with people’s need to pack more capability and performance into powerful, beautifully designed devices – both for personal and professional use.

“With this collection of devices, gadgets and refreshed models in our existing ranges, we’ve pushed our technology capabilities further,” commented Emmanuel Fromont, President Acer EMEA. “Whether you’re looking to for a good gaming world, manage your personal and creative projects on some of the world’s best personal computing devices, or equip your personal and professional life with highly capable technology then the latest revelations from the Next @Acer conference will appeal to you.”

On Stage

On the conference stage, Acer also revealed first details of the new Predator Triton 900, the most powerful, versatile gaming laptop. Progressing the design of the Predator Triton 700 the 17” display combines the unique Ezel arm structure and high efficient thermal system making it a remarkable, high performing gaming rig with great portability.

The Predator X, hitting markets this winter will bring the immense power of a workstation to the gaming world through its Dual Intel Xeon Processors and up to 12 ECC DIMM Slots.

Also announced were upgrades new NVIDIA GeForce RTX for the existing Predator Orion 3000, 5000 and 9000 models of gaming desktops.

Full Details

All of the new lines with full product and performance details are available on Acer’s press information hub, with key highlights being:

  • The introduction of Acer Swift 5 – the world’s lightest 15” notebook. The new device weighs less than 1 kg and packs the latest Intel Core processors, superb style and a thin bezeled-15.6″ display
  • The launch of the 14” Acer Chromebook 514 – A highly capable and powerful device that confirms Acer’s leadership position in Chromebook
  • A full refresh across Acer Aspire notebook and all-in-one PC range including upgrades to CPU and designs
  • The introduction of the Acer OJO 500 – first Windows Mixed Reality headset and first Virtual Reality headset to feature a detachable design, patented built-in sound pipe technology, and software-assisted interpupillary distance (IPD) adjustment technology
  • The new 27” Predator XB273K gaming monitor offers ultra-high definition (3840×2160) immersion and NVIDIA G-SYNC
  • The new 27” Acer Nitro XV273K monitor features AMD Radeon FreeSync and up to a 1ms Visual Response Boost
  • The Predator Thronos gaming chair has an ergonomic design, support for three 27-inch gaming monitors
  • The launch of a new PL and SL series projectors which are powered by laser light sources – designed for demanding commercial and educational applications

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New iPhone pricing for SA

The iStore has announced that the latest iPhones, the Xs and Xs Max, can now be pre-ordered at www.myistore.co.za , and will be available in stores starting 28 September 2018.

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iPhone Xs and iPhone Xs Max feature 5.8-inch and 6.5-inch Super Retina displays that offer remarkable brightness and true blacks while showing 60 percent greater dynamic range in HDR photos. iPhone Xs and iPhone Xs Max have an improved dual camera system that offers breakthrough photo and video features, A12 Bionic chip with next-generation Neural Engine, faster Face ID, wider stereo sound, longer battery life, splash and water resistance,

Pre-orders will be open for cash purchases and on iStore’s revised payment plan in partnership with FNB Credit Card, allowing customers to pay off their iPhone at a reduced interest rate. However, the contract period is 37 months rather than the usual 24 months.
*FNB Credit Card Payment Plan, price per month over 37 months, a 40% trade-in value after 24 months

How to pre-order – Pre-ordering online for either cash or the FNB payment plan gives customers the benefit of reserving their purchase without having to queue and the added convenience of having purchases delivered directly to their door. Pre-orders of iPhone Xs and Xs Max are completed online by visiting www.myistore.co.za.
FREE iCare Plus – Exclusive to iStore, all customers can get its 2-year extended warranty, which includes one Apple Certified screen repair, that normally sells for R1 999, for FREE. To qualify, customers should secure a voucher online now at www.myistore.co.za , and subsequently redeem it when they upgrade their contract or purchase any new iPhone at iStore (iPhone 8 and newer) between now and 31 December 2018. Offer is limited, secure your voucher now.

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Accenture opens Fjord design centre in Johannesburg

Accenture has launched its first design and innovation studio on African soil, Fjord Johannesburg.

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The company says the move significantly expands its design capabilities and demonstrates its commitment to unlocking Africa’s innovation potential through the creation of experiences that redefine industries in our constantly evolving digital era.

The new studio, opening in November, will be located at Accenture’s new 3875m² offices in Waterfall. It will be led by Marcel Rossouw, design director and studio lead for Fjord Johannesburg.

Said Rossouw, “Brands are constantly asking, ’how does one take a business need or problem, build that out into a definition of a service experience, and then bring it to market?’ It’s about re-engineering existing service experiences, identifying customer needs, prototyping rapidly, iterating often and proving or disproving assumptions. But it’s also about getting feedback from customers. The combination of these factors helps companies advance towards the ultimate service experience.”

Fjord is the design and innovation consultancy of Accenture Interactive. The Johannesburg location marks its 28th design studio globally, solidifying its position as the world’s leading design powerhouse.

Working in the same location as Accenture Interactive will allow Fjord to fuse its core design strategy DNA with the digital agency’s expertise in marketing, content and commerce to create and deliver the best customer experiences for the world’s leading brands. Accenture Interactive Africa‘s blend of intelligent design and creative use of technology has already been used by some of South Africa’s largest and most prominent brands, including Alexander Forbes, Discovery, MultiChoice and Nedbank. The digital agency has also earned industry accolades for its innovative and compelling business results, most notably two gold awards in the Service Design category at the 2017 and 2018 Loeries awards.

“Great design tells great stories,” says Wayne Hull, managing director of Accenture Digital and Accenture Interactive lead in Africa. “It unifies a brand, drives innovation and makes the brand or service distinctive and hyper-relevant in both the digital and physical worlds. This is critical to achieving results. Having Fjord Johannesburg as part of Accenture Interactive, and collaborating with all of Accenture Africa, will provide unique experiences and forward-thinking capabilities for our clients.”

“Businesses in South Africa are becoming more design-aware and are looking to take greater advantage of design skills to compete with the rest of the world,” said Thomas Müller, head of Europe, Africa and Latin America at Fjord. “We’re excited to open our first design studio on the continent and to be part of an emerging market that is ripe for design and innovation, and open for business. Developing markets like South Africa are challenging assumptions and norms about what digital services and products are meant to be, and we’ll strive to put design at the heart of the innovation being produced there.”

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