It is estimated that South Africa generates 300 000 tonnes of e-waste a year – making it the second highest in Africa. This mobile phone recycling today take your electronics to a recycling depot instead of dumping them.
Did you receive a new smartphone, tablet or television for Christmas? Are your children enjoying new electronic toys? This International Mobile Phone Recycling Day, South Africans must consider recycling the goods these gifts have replaced, or donating them for refurbishment.
The Global E-Waste Monitor 2017, released by a specialised agency of the United Nations, estimates that 44.7 million metric tonnes of e-waste were generated in 2016. Of that amount, only about 20% was recycled.
Each year, South Africa generates about 300,000 tonnes of electronic waste – about 5,7kgs per citizen. In Africa, we’re the second-highest generator of e-waste.
“Mobile devices are among the most disposable of electronic goods, contributing significantly to the shocking amounts of e-waste generated every year,” explains Alicja Radwanska, Chief Marketing Officer at weFix. “Consider that South Africa is one of the most connected countries on the continent. As devices locally get more affordable, we can upgrade and replace smartphones and tablets more frequently which is fantastic for individuals – but there is a resulting risk to the environment.”
The Jane Goodall Institute’s International Mobile Phone Recycling Day campaign was started to protect chimpanzees and safeguard their habitats, threatened by extraction of minerals used to manufacture electronic devices. Control over mining these minerals has created conflict among human communities, and perpetuated unsustainable livelihoods for the people in areas like the Congo Basin.
Pauline Stuart from South Africa’s Jane Goodall Institute says: “As consumers, we can make a big difference by recycling our phones and reducing the demand for these minerals. Doing so removes these electronics from the waste stream, and reduces the demand for extraction of resources from the habitats that many species – especially chimpanzees, other great apes, and human beings – call home.
“Extraction of these natural resources involves destroying the forests that chimpanzees call home. Tracts of forest are cleared to make way for new roads leading to mining sites which then open the previously inaccessible forest to loggers and poachers. Control over the mining of these minerals has fuelled conflict among human communities and perpetuated unsustainable livelihoods for people who migrate to forests in search of safety from the conflict, which also results in the hunting of local wildlife for food, including chimpanzees for bushmeat (food) and pet trades.”
Radwanska says that South Africans are increasingly calling for refurbished or reconditioned items products that exist within a new ‘circular economy’ that rejects the ‘take, make and dispose’ industrial model. In the last few years, local companies such as Vodacom, DSTV, and weFix are offering refurb or repair products that are affordable and environmentally conscientious.
weFix believes that there is great value giving a ‘second life’ to mobile devices that are pre-owned, damaged during shipment, demo units that are shop-soiled, or new devices that have a fault upon opening.
“Acknowledging that our business is part of a wider industry that generates e-waste, weFix has partnered with the Jane Goodall Institute to educate South Africans about device recycling, and to make it really easy for citizens to dispose of their devices responsibly,” says Radwanska.
From today, weFix will place recycle bins in its 35 stores around the country, part of an ongoing initiative to promote recycling and refurbishment of mobile and other electronic devices.
“Consumers are invited to drop off any old devices instore. For every 20 devices we recycle, we will also adopt a chimpanzee for a year, with the aim of sponsoring all 33 chimps at Chimp Eden in Mpumalanga.”
“Recycling devices, donating them for refurbishment and purchasing refurbished, rather than new, devices, are all important, impactful ways that citizens can ensure our love of electronic devices doesn’t risk the environment and human health,” says Radwanska.D
New iPhone pricing for SA
The iStore has announced that the latest iPhones, the Xs and Xs Max, can now be pre-ordered at www.myistore.co.za , and will be available in stores starting 28 September 2018.
|iPhone Xs and iPhone Xs Max feature 5.8-inch and 6.5-inch Super Retina displays that offer remarkable brightness and true blacks while showing 60 percent greater dynamic range in HDR photos. iPhone Xs and iPhone Xs Max have an improved dual camera system that offers breakthrough photo and video features, A12 Bionic chip with next-generation Neural Engine, faster Face ID, wider stereo sound, longer battery life, splash and water resistance,
Pre-orders will be open for cash purchases and on iStore’s revised payment plan in partnership with FNB Credit Card, allowing customers to pay off their iPhone at a reduced interest rate. However, the contract period is 37 months rather than the usual 24 months.
Accenture opens Fjord design centre in Johannesburg
Accenture has launched its first design and innovation studio on African soil, Fjord Johannesburg.
The company says the move significantly expands its design capabilities and demonstrates its commitment to unlocking Africa’s innovation potential through the creation of experiences that redefine industries in our constantly evolving digital era.
The new studio, opening in November, will be located at Accenture’s new 3875m² offices in Waterfall. It will be led by Marcel Rossouw, design director and studio lead for Fjord Johannesburg.
Said Rossouw, “Brands are constantly asking, ’how does one take a business need or problem, build that out into a definition of a service experience, and then bring it to market?’ It’s about re-engineering existing service experiences, identifying customer needs, prototyping rapidly, iterating often and proving or disproving assumptions. But it’s also about getting feedback from customers. The combination of these factors helps companies advance towards the ultimate service experience.”
Fjord is the design and innovation consultancy of Accenture Interactive. The Johannesburg location marks its 28th design studio globally, solidifying its position as the world’s leading design powerhouse.
Working in the same location as Accenture Interactive will allow Fjord to fuse its core design strategy DNA with the digital agency’s expertise in marketing, content and commerce to create and deliver the best customer experiences for the world’s leading brands.
Accenture Interactive Africa‘s blend of intelligent design and creative use of technology has already been used by some of South Africa’s largest and most prominent brands, including Alexander Forbes, Discovery, MultiChoice and Nedbank. The digital agency has also earned industry accolades for its innovative and compelling business results, most notably two gold awards in the Service Design category at the 2017 and 2018 Loeries awards.
“Great design tells great stories,” says Wayne Hull, managing director of Accenture Digital and Accenture Interactive lead in Africa. “It unifies a brand, drives innovation and makes the brand or service distinctive and hyper-relevant in both the digital and physical worlds. This is critical to achieving results. Having Fjord Johannesburg as part of Accenture Interactive, and collaborating with all of Accenture Africa, will provide unique experiences and forward-thinking capabilities for our clients.”
“Businesses in South Africa are becoming more design-aware and are looking to take greater advantage of design skills to compete with the rest of the world,” said Thomas Müller, head of Europe, Africa and Latin America at Fjord. “We’re excited to open our first design studio on the continent and to be part of an emerging market that is ripe for design and innovation, and open for business. Developing markets like South Africa are challenging assumptions and norms about what digital services and products are meant to be, and we’ll strive to put design at the heart of the innovation being produced there.”