People 'n' Issues
MWC: ShowStoppers event breaks previous records
42 wireless industry leaders, innovators and startups previewed numerous new mobile products for work, home and play to an estimated 600 journalists at ShowStoppers, the press-only showcase event that set the stage for the the Mobile World Congress tradeshow in Barcelona, Spain.
The seventh-edition of ShowStoppers @ MWC broke records for the number of exhibiting companies, bringing news and new products to the magical music box that is the Palau de la Musica Catalana an architectural jewel at the heart of Barcelona that is a UNESCO World Heritage Site.
The largest, longest-running and most-productive press event during the Congress, ShowStoppers @ MWC 2014 blew past benchmarks from 2013, when the press event showcased 32 companies at the world-renowned Grand Opera.
“It’s riveting to mix culture and history with innovation and technology year after year in Barcelona,”” said Steve Leon, partner, ShowStoppers.
Product introductions ranged from biometrics that use your eye, face or voice to access and protect mobile devices, to new ways to build beautiful, usable mobile apps without writing a single line of code: smart glasses that connect via Bluetooth and Wi-Fi to Android smartphones and other devices: a wristwatch-like device for sufferers of Alzheimer’s and Dementia:a smartphone brand from the Americas entering the European and African markets: heart-rate trainers, connected toys and home automation products: waterproof earbuds and antimicrobial cases: in-car navigation technologies and nav systems to wear on your wrist: mobile gaming hardware: tools to stop mobile malware: a white-label operating system for smartphones, tablets and notebooks: wireless hotspots for in-car connectivity and telematics: shields that reduce eyestrain from backlit screens: digital toys and apps for children: gateways that stream satellite, cable and broadcast TV to mobile devices: the world’s only mobile phone powered by AA batteries: and more.
Click here for a complete list of exhibiting companies and their new-product news.
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