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Mobility demands more storage

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The evolution of mobile devices means that employees are able to work anywhere they want. However, this has led to the need for suitable storage solutions, additional capacity and adequate backup and protection, writes ANAMIKA BUDREE.

The evolution and proliferation of a vast array of mobile devices has resulted in the ‘mobile warrior’ becoming the stalwart of many businesses. From large multinationals with branch offices in multiple regions, to local entrepreneurs with their own business who visit their clients personally, the ability to work on the go has dramatically changed the business world. Thanks to compact and efficient devices like laptop, smartphones and tablets, these ‘mobile warriors’ are empowered to work from any location, at any time. In addition, always-on connectivity has created a new brand of consumer who is always online at the touch of a button, with access to a world of information at their fingertips. The mobility megatrend, while it offers numerous benefits, has highlighted the need for suitable storage solutions, both for additional capacity and for adequate data backup and protection.

One of the biggest challenges with compact mobile devices is that they feature limited on board storage capacity. In a world where digital content creation is exploding, this can be problematic. In addition, the connected digital realm also leads to other content-related requirements. Working across multiple devices means users want to be able to access the same information and documentation from each device with consolidated and synchronised content. Consumers too wish to be able to access and share all of their content with ease, no matter where they are. Furthermore, mobile devices are highly susceptible to theft and accidental damage, which makes effective backup and data protection critical.

One of the simplest storage solutions for some of these challenges is direct-attached storage (DAS), also known as the external hard drive. This is often the most basic and affordable option to help expand storage capacity as well as provide a solution for data backup. DAS solutions are available as desktop hard drives which require an external power source, as well as portable solutions that are more compact and are powered through a USB port on a computer. Many solutions also offer automatic backup software to take away the chore of doing this manually, which adds an element of convenience.

In a connected world, however, simply expanding capacity or providing a basic backup solution is no longer enough. Many users need to centralise their storage to enable their files to be shared and accessed remotely. While consumers have turned to the public cloud to provide a solution. Personal cloud solutions offer the ideal alternative. These solutions consist of an external hard drive that also includes the ability to create your own cloud. Compared to a DAS drive, you do not need to carry it around with you, and they can be accessed by multiple devices including laptops, smartphones and tablets.  Users therefore benefit from having all of their content easily sorted by folder in a central location that is completely in their control and allows them to access and share this content anywhere.

Network-attached storage (NAS) solutions are another option ideal for small to medium enterprises (SME) and even consumers with high storage capacity requirements. These solutions, which were previously only available to large enterprises, have begun to emerge in the smaller business and consumer market at an affordable price. The enclosures contain a number of hard drive bays, typically between one and four for the SMB market, which can be populated with purpose-built hard drives of capacities up to 6 TB each. This offers up to 24 TB of centralised storage capacity. In addition, NAS solutions can be configured in a variety of formats including RAID, which offers additional data protection and redundancy. NAS also enables a level of sharing and access through file server functionality.

The growing need for a variety of storage solutions presents a significant opportunity for resellers to think out of the box. For example, any business that needs notebooks and servers could benefit from NAS in order to provide not only storage server functionality but also the ability to centralise and consolidate content storage, provide additional data redundancy and offer an element of data sharing. Prosumers like photographers or other users with large storage requirements and the need for data redundancy would also benefit from NAS solutions. Laptops users may benefit from portable DAS solutions to provide additional storage capacity on the move. For both consumer and business customers, personal cloud solutions enable content consolidation, sharing and access across multiple devices, including smartphones and tablets.

In addition, resellers can cross sell solutions such as backup software. They are also in an ideal position to help to educate the market on the requirement for consolidated storage, additional storage capacity and the need for backup and data protection. This in turn will help them to become a trusted partner and advisor and a provider of complete solutions for business and consumer needs.

Note: External hard drives serve as an element of an overall backup strategy. It is recommended that users keep two or more copies of their most important files backed up or stored on separate devices or online services. Features, apps, and services are subject to change and may not be available depending on where you live, your service provider, device, or software version. Network connectivity, and a data service contract may be required to use certain features. A service contract may be required; fees and other restrictions may apply.

* Anamika Budree is a Sales Manager in Western Digital’s South Africa office. Any views or opinions presented in this article are solely those of the author and do not necessarily represent those of the company.

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Low-cost wireless sport earphones get a kickstart

Wireless earphone brands are common, but not crowdfunded brands. BRYAN TURNER takes the K Sport Wireless for a run.

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As wireless technology becomes better, Bluetooth earphones have become popular in the consumer market. KuaiFit aspires to make them even more accessible to more people through a cheaper, quality product, by selling the K Sport Wireless Earphones directly from its Kickstarter page

KuaiFit has an app by the same name which offers voice-guided personal training services in almost every type of exercise, from cardio to weight-lifting. A vast range of connectivity to third-party sensors is available, like heart rate sensors and GPS devices, which work well with guided coaching. 

The app starts off with selecting a fitness level: beginner, intermediate and advanced. Thereafter, one has the ability to connect with real personal trainers via a subscription to its paid service. The subscription comes free for 6 months with the earphones, and R30 per month thereafter. 

The box includes a manual, a USB to two USB Type B connectors, different sized soft plastic eartips and the two earphone units. Each earphone is wireless and connects to the other independently of wires. This puts the K Sport Wireless in the realm of the Apple Earpods in terms of connection style. 

The earphones are just over 2cm wide and 2cm high. The set is black with a light blue KuaiFit logo on the earphone’s button. 

The button functions as an on/off switch when long-pressed and a play/pause button when quick-pressed. The dual-button set-up is convenient in everyday use, allowing for playback control depending on which hand is free. Two connectivity modes are available, single earphone mode or dual earphone mode. The dual earphone mode intelligently connects the second earphone and syncs stereo audio a few seconds after powering on. 

In terms of connectivity, the earphones are Bluetooth 4.1 with a massive 10-meter range, provided there are no obstacles between the device and the earphones. While it’s not Bluetooth 5, it still falls into the Bluetooth Low Energy connection category, meaning that the smartphone’s battery won’t be drastically affected by a consistent connection to the earphones. The batteries within the earphones aren’t specifically listed but last anywhere between 3 and 6 hours, depending on the mode. 

Audio quality is surprisingly good for earphones at this price point. The headset style is restricted to in-ear due to its small design and probable usage in movement-intensive activities. As a result, one has to be very careful how one puts these earphones, in because bass has the potential of getting reduced from an incorrect in-ear placement. In-ear earphones are usually notorious for ear discomfort and suction pain after extended usage. These earphones are one of the very few in this price range that are comfortable and don’t cause discomfort. The good quality of the soft plastic ear tip is definitely a factor in the high level of comfort of the in-ear earphone experience.

Overall, the K Sport Wireless earphones are great considering the sound quality and the low price: US$30 on Kickstarter.

Find them on Kickstarter here.

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Taxify enters Google Maps

A recent update to Taxify now uses Google Maps which allows users to identify their drivers, find public transport and search for billing options.

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People planning their travel routes using Google Maps will now see a Taxify icon in the app, in addition to the familiar car, public transport, walking and billing options.

Taxify started operating in South Africa in 2016 and as of October 2018 operates in seven South African cities – Johannesburg, Ekurhuleni, Tshwane, Cape Town, Durban, Port Elizabeth and Polokwane.

Once riders have searched for their destination and asked the app for directions, Google Maps shares the proximity of cars on the Taxify platform, as well as an estimated fare for the trip.

If users see that taking the Taxify option is their best bet, they can simply tap on the ‘Open app’ icon, to complete the process of booking the ride. Customers without the app on their device will be prompted to install Taxify first.

This integration makes it possible for users to evaluate which of the private, public or e-hailing modes of transport are most time-efficient and cost-effective.

“This integration with Google Maps makes it so much easier for users to choose the best way to move around their city,” says Gareth Taylor, Taxify’s country manager for South Africa. “They’ll have quick comparisons between estimated arrival times for the different modes of transport, as well as fares they can expect to pay, which will help save both time and money,” he added.

Taxify rides in Google Maps are rolling out globally today and will be available in more than 15 countries, with South Africa being one of the first countries to benefit from this convenient service.

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