One of the next great frontiers of consumer technology will be that of the car. It will soon be able to connect to the Internet and provide us with services in ways that we can only begin to imagine, writes MICHAEL FRANS of T-Systems.
One of the next great frontiers of consumer technology will be the humble automobile. No longer just a piece of physical engineering, the car of the future will soon connect us to the digital world in ways that stretch the imagination and excite our ambitions. And that future is not very far away.
For consumers, connected cars promise to make our lives simpler, more convenient, and safer – augmenting our digital lifestyles in a variety of ways. For vehicle manufacturers, dealers, and workshops, connected cars will open up new opportunities for enhanced “after-market” customer engagement. It will enable more proactive maintenance and support, real-time diagnostics, and ultimately, a number of new revenue streams. For society at large, connected cars will play an essential role in realising the vision of ‘smart cities’ – as they transmit information that informs the design of road networks, facilitates traffic management, and improves the lives of citizens in a host of ways.
So, just what does the term ‘connected car’ mean? Broadly speaking, there are six areas that we can consider:
· Entertainment: Connected services can host libraries of audio and video media content, or stream podcasts and internet radio. Safety considerations being high on the agenda, video content is more applicable to panel displays to passengers in the back seats.
· Geo-location services: Information about points-of-interest in the local area – such as restaurants, hotels and parking bays will bring greater levels of convenience to drivers, and unlock opportunities for enhanced loyalty and satisfaction for various companies.
· Customer safety: real-time, on-board diagnostics tools can communicate directly with manufacturers, dealers, and emergency services. So, if a car is in an accident, it can send an alert directly to paramedics. Faults with the electronics or the mechanics can be automatically reported to the right service providers. Or, if the car exceeds a speed limit, for example, then driver can be alerted.
· Track and trace for fleets: fleet managers have used connectivity for a while now, to manage the routes travelled by cargo vehicles, for instance. With the connected car, more detailed information can be captured and used to optimise activities like route planning and vehicle maintenance.
· APIs that enable a third-party ecosystem: everyone, from tyre fitment centres, to coffee shops, to electric car charging stations will benefit from the real-time flow of information – creating opportunities for more tailored and useful marketing.
· Data integrity and security management: Technology and automotive companies will need to ensure that the transmission of all this data happens security and does not expose the driver to new risks.
For all this to happen, a new form of platforms wars may soon emerge, with many software companies forging consortiums and pinning their hopes on developing the ‘connected car platform’ that will become ubiquitous. Last year, we saw a two leading technology companies announce solutions leveraging voice commands as well as steering wheel buttons with uptake from a number of car manufacturers. Other technology companies and vehicle manufacturers are taking different directions. However, ignoring this fragmented ecosystem for now, the exciting promise of the connected car is tantalising close for consumers.
Connected cars will effortlessly integrate into the fabric of our lives – helping us book parking bays at the Gautrain station as we are approaching, presenting coupons for the coffee shop on the way to work, sending alerts to colleagues or family when the traffic means we will arrive late, and serving up our favourite music based on the playlist on our smartphone. From there, connected cars will pave the way for increased levels of driving automation and robotics. From predictive driving systems that warn us of dangerous intersections or impending snarl-ups on the freeway, to semi-autonomous systems that take over driving responsibilities in certain situations, to a state of full automation.
In the future, we could well be sending our cars to collect the dry cleaning, pick up some lunch, or even to get the kids from school. While this may still be some way off, very few would argue that driving is a mundane chore that simply has to be done. Over the coming years we’ll hand over increasing driving responsibilities to the magic ones and zeros of the digital age, freeing us up to spend more time doing what really matters to us.
Now download a bank account
Absa has introduced an end-to-end account opening for new customers, through the Absa Banking App, which can be downloaded from the Android and Apple app stores. This follows the launch of the world first ChatBanking on WhatsApp service.
This “download your account” feature enables new customers to Absa, to open a Cheque account, order their card and start transacting on the Absa Banking App, all within minutes, from anywhere and at any time, by downloading it from the App stores.
“Overall, this new capability is not only expected to enhance the customer’s digital experience, but we expect to leverage this in our branches, bringing digital experiences to the branch environment and making it easier for our customers to join and bank with us regardless of where they may be,” says Aupa Monyatsi, Managing Executive for Virtual Channels at Absa Retail & Business Banking.
“With this innovation comes the need to ensure that the security of our customers is at the heart of our digital experience, this is why the digital onboarding experience for this feature includes a high-quality facial matching check with the Department of Home Affairs to verify the customer’s identity, ensuring that we have the most up to date information of our clients. Security is supremely important for us.”
The new version of the Absa Banking App is now available in the Apple and Android App stores, and anyone with a South African ID can become an Absa customer, by following these simple steps:
- Download the Absa App
- Choose the account you would like to open
- Tell us who you are
- To keep you safe, we will verify your cell phone number
- Take a selfie, and we will do facial matching with the Department of Home Affairs to confirm you are who you say you are
- Tell us where you live
- Let us know what you do for a living and your income
- Click Apply.
How we use phones to avoid human contact
A recent study by Kaspersky Lab has found that 75% of people pick up their connected device to avoid conversing with another human being.
Connected devices are becoming essential to keeping people in contact with each other, but for many they are also a much-needed comfort blanket in a variety of social situations when they do not want to interact with others. A recent survey from Kaspersky Lab has confirmed this trend in behaviour after three-quarters of people (75%) admitted they use a device to pretend to be busy when they don’t want to talk to someone else, showing the importance of keeping connected devices protected under all circumstances.
Imagine you’ve arrived at a bar and you’re waiting for your date. The bar is busy, and people are chatting all around you. What do you do now? Strike up a conversation with someone you don’t know? Grab your phone from your pocket or handbag until your date arrives to keep yourself busy? Why talk to humans or even make eye-contact with someone else when you can stare at your connected device instead?
The truth is, our use of devices is making it much easier to avoid small talk or even be polite to those around us, and new Kaspersky Lab research has found that 72% of people use one when they do not know what to do in a social situation. They are also the ‘go-to’ distraction for people even when they aren’t trying to look busy or avoid someone’s eye. 46% of people admit to using a device just to kill time every day and 44% use it as a daily distraction.
In addition to just being a distraction, devices are also a lifeline to those who would rather not talk directly to another person in day-to-day situations, to complete essential tasks. In fact, nearly a third (31%) of people would prefer to carry out tasks such as ordering a taxi or finding directions to where they need to go via a website and an app, because they find it an easier experience than speaking with another person.
Whether they are helping us avoid direct contact or filling a void in our daily lives, our constant reliance on devices has become a cause for panic when they become unusable. A third (34%) of people worry that they will not be able to entertain themselves if they cannot access a connected device. 12% are even concerned that they won’t be able to pretend to be busy if their device is out of action.
Dmitry Aleshin, VP for Product Marketing, Kaspersky Lab said, “The reliance on connected devices is impacting us in more ways than we could have ever expected. There is no doubt that being connected gives us the freedom to make modern life easier, but devices are also vital to help people get through different and difficult social situations. No matter what your ‘connection crutch’ is, it is essential to make sure your device is online and available when you need it most.”
To ensure your device lifeline is always there and in top health – no matter what the reason or situation – Kaspersky Security Cloud keeps your connection safe and secure:
· I want to use my device while waiting for a friend – is it secure to access the bar’s Wi-Fi?
With Kaspersky Security Cloud, devices are protected against network threats, even if the user needs to use insecure public Wi-Fi hotspots. This is done through transferring data via an encrypted channel to ensure personal data safety, so users’ devices are protected on any connection.
· Oh no! I’m bored but my phone’s battery is getting low – what am I going to do?
Users can track their battery level thanks to a countdown of how many minutes are left until their device shuts down in the Kaspersky Security Cloud interface. There is also a wide-range of portable power supplies available to keep device batteries charged while on-the-go.
· I’ve lost my phone! How will I keep myself entertained now?
Should the unthinkable happen and you lose or have your phone stolen, Kaspersky Security Cloud can track and protect your device from data breaches, for complete peace of mind. Remote lock and locate features ensure your device remains secure until you are reunited.