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Acer, Red Bull, target gamers

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Acer and Red Bull have announced a global content partnership to offer a range of products geared to gaming and sports.

Acer and Red Bull have announced a global content partnership to bring together the passion both companies share in the world of gaming and esports.

With a range of creative and engaging campaigns appearing across multiple media types, the partnership will aim to boost the profile of both companies. Bespoke content productions, varying from short to long formats, will give esports fans and gamers an insight into the key technologies, events and personalities in modern gaming.

Acer’s Predator line-up of high-performance products and Red Bull’s reputation for adrenaline fuelled action is regarded as a perfect mix of science and emotion.

The content will be produced in multiple formats. A mini documentary series will tell unaltered and honest stories from personalities in the world of esports. Its aim is to uncover stories that have never been told before, with the biggest and brightest stars of esports.

A web series will explore and reach different corners of the earth to unravelstories from different people in the esports and Games world. The focus is on non-athlete persons that are deeply involved in the scene.

Thirdly, a host of multi-media digital content will be produced for major international esports events, new game releases, technologies and products.

“Delivering exciting engaging content and connecting with fans through esports is the key to Acer’s strategy to continue to drive preference for its high performance gaming brand Predator,” said Hajo Blingen, Vice President Marketing at Acer EMEA. “This partnership will help Acer demonstrate its gaming prowess to gaming and esports enthusiasts around the globe.”

This partnership complements to Acer´s cooperation with League of Legends, the world’s largest esports merchandising, and Intel Extreme Masters, the world’s longest-running esports pro tour.

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Nintendo announces Stranger Things 3 game

The Netflix Original show is set to launch a retro-style game on the Nintendo Switch.

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In collaboration with Netflix, developer BonusXP has created Stranger Things 3: The Game. It is the official companion game to Season 3 of the hit original series. The game and latest season are expected to launch on US Independence Day, the 4th of July, a date that will, of course, stick in American gamers’ memories.

This adventure game blends a distinctively retro 16-bit art style, reminiscent of games from the time when the series was set. It is claimed to have modern gameplay mechanics to deliver nostalgic fun with a fresh new twist. Players will be able to experience their favourite show through a mix of exploration, puzzles, and combat.

Just ad in the show, teamwork is at the heart of Stranger Things 3: The Game. Players can team up in a two-player local co-operative, or in single player mode alongside an AI partner. Players can choose to play as one of twelve characters from the show, each with different abilities and attributes. Together, they’ll play through familiar events from the series, while also uncovering never-before-seen Stranger Things secrets, ensuring a fun experience for those new to the world of Stranger Things as well as for those familiar with the series.

Key Features:

  • Experience the show in a new way, exploring the eerie world of Hawkins to uncover new mysteries beyond what’s seen in Season 3.
  • Jump right into the action of this pick-up-and-play adventure: gameplay mechanics that allow players from beginner to advanced skill levels to get in on the fun.
  • Take your game to a higher level by trying out different character combinations and collecting all the secrets the expansive world of Hawkins has to offer.
  • Team up with a friend, leveraging drop-in/drop-out local co-op to take on the mysterious monsters of Hawkins together. While playing solo, use a collection of “buddy commands” to control both characters and still experience all the fun.
  • Choose from 12 playable characters, each with their own unique talents and stats.

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New AirPods and iMac in iStore this weekend

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iStore has announced availability of the new second generation AirPods and iMac, unveiled this week, in store this weekend.

The AirPods are priced from R2 899 and the new iMac from R23 499. Customers can also order these new products from iStore’s website.

“AirPods revolutionised the wireless audio experience with a breakthrough design and the new AirPods build on the magical experience customers love,” said iStore in its announcement. “The new Apple-designed H1 chip, developed specifically for headphones, delivers performance efficiencies, faster connect times, more talk time and the convenience of hands-free ‘Hey Siri’.”

AirPods come with either a standard charging case or a new wireless charging case that works with Qi standard chargers. The wireless charging case can be ordered for R3 699. The case can be used with the first or second generation AirPods.

The iMac line now has up to 8-core Intel 9th-generation processors and powerful Vega graphics options, delivering dramatic increases in both compute and graphics performance. The new iMac is faster for everyday tasks, up to demanding pro workloads. It includes retina display, all-in-one design, quiet operation, fast storage and memory, modern connectivity and macOS Mojave.

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