Smart devices live on data, and many users often think that their data is simply disappearing. The truth is it is not disappearing, but is instead being used by various apps and operating systems. Here are some handy tips to conserve data.
A smart device such as a phone or tablet lives on data, and while they allow you to really stay connected and informed, it can sometimes feel like your data allcoation isn’t touching sides. Fortunately there are a number of things that can be done to reign in a device’s data consumption.
Using data sparingly on a computer
PCs and laptops come from an age before mobile broadband. These devices have kept their old habits: online services on a PC or laptop often assume they have access to a fixed-line connection such as ADSL or a company network. Modern computers have become more internet-friendly, but some aspects – specifically updates – are still very heavy-handed. With this in mind, when using a PC with a 3G dongle or other mobile broadband device, keep an eye that it doesn’t automatically start downloads that may quickly kill your data bundle. It knows not what it does. In some cases, you can set your PC to only download after midnight, and nite specific mobile data gives you cheaper access to do just that.
“Computers have very different data expectations to smartphones and tablets,” said Cell C Chief Information Officer Maria Pienaar. “Mobile services are designed to use as little data as possible, but a PC or laptop rarely has that in mind. So avoid treating them as the same.”
Delete under-used apps
Applications make smart devices so much more effective. But there is a dark side to them. Apps tend to load in the background – even if they aren’t used or even started. A common but highly underappreciated reason for battery drain is because there are too many apps on a device. Those apps can also drain data surreptitiously. Get rid of any apps not being used. Also investigate if the web version is as good: services such as Facebook and Twitter have very good mobile browser versions that will not run persistently in the background, since they are accessed through the browser. Some apps have push notifications to let you know when something is happening, sometimes turning that off using the settings within the application will save you data.
Pienaar said: “You often hear about app fatigue, resulting from someone trying out too many apps. But how often do we delete the apps we don’t use? Those will continue to be updated and connect online. Deleting will save both data and battery life.”
Apps also need to be updated
Applications and phone software also need to be updated from time to time, to make sure they are always secure, don’t pose a security risk and any new features are loaded. More often than not, customers have their applications set to automatically update. Ideally, customers should update over Wi-Fi, and most phones will allow you to set your applications to download only over a Wi-Fi connection. Remember, free applications sometimes push software updates or advertising, which consumes data. Reading the review of an application before downloading will provide you with useful tips about the application.
“App updates are very important, because they may contain security patches. But not every update is so important that it has to happen right away. Set the device to only update on Wi-Fi and, when you reach a hotspot, give it a chance to quickly catch up.”
Use apps to track data consumption
Data can be tricky to keep track of. Even though smart devices can give basic data consumption statistics, one of the best ways to really make sure you get an accurate picture is with a third party data tracking app. There are several options, both free and paid, on the various app stores. A good tracker will give a lot of insight, as well as separate between mobile and Wi-Fi use.
“Modern phones have software built in to help track data consumption. These are a good starting point, so consumers should try that first. But there are several good third-party apps that can show in great detail where data is going,” said Pienaar.
Don’t auto-play videos
Videos use a lot of data. They are fun to watch, but consume megabytes in no time. Even stopping a video may not be enough as the video will continue to buffer – download data – in the background. That is simply data down the drain. Well-designed apps have options to stop videos from auto-playing or at least reduce how much data they use. The latter approach will result in lower-quality video, but unfortunately that can’t be avoided. The better quality a video or image, the more data it uses. This also applies to downloading music or podcasts: the higher the quality, the more data will be required.
Pienaar said: “More South Africans are streaming videos these days. But it is very data intensive, so make sure video files on a page or feed aren’t chewing up data. They can take a lot in a very short time.”
Tone down photos and videos
Another drain on data can come from the photos and videos being uploaded. Recording a high definition video or taking a photo at the biggest format looks good. But that quality is proportional to the amount of data required: a high-quality image is larger and requires more data if uploaded. It’s a bit like packing the contents of a closet: if there are only a few items, one box will suffice. But more items require more boxes.
“Modern phones have very nice cameras, but nice cameras take big pictures that uses a lot of data to send. Fortunately modern phone cameras are so nice that you can tone down on the quality, yet the video or photo will still look great while saving data,” said Pienaar
Use data-saving browsers such as Chrome
Not all browsers are created equal. Even though every smart device comes with a built-in Web browser, there are better choices. Specifically, the Chrome mobile browser is renowned for their data-saving features. Both use special data saver technologies that reduce the size of the information a device downloads. This also tends to deliver high browsing speeds.
Pienaar said, “The browsers that come with phones and tablets are very good. But a few third-party apps specialise in faster browsing while using less data. If someone’s browsing habits are destroying their data, they should try one of those”
Data bundles exist for a reason: to manage network performance. When someone buys a certain amount of data, a mobile network can anticipate that the data will be used within a certain period and keep an eye on demand. This is why out-of-bundle data rates are higher, so keep data costs low by purchasing bundles. Data bundles also provide better value to customers.
Pienaar said: “Going out of bundle is a very expensive choice. Any good operator will inform their customer if a bundle is about to be depleted. If you keep running out of bundles, consider buying larger ones. It will work out cheaper than buying smaller quantities of data all the time.”
Deezer to host Hotstix’s Mandela tribute playlist
Deezer is celebrating Nelson Mandela on the centenary of his birthday by hosting a tribute playlist created by music legend Sipho “Hotstix” Mabuse.
Mabuse, a legendary figure in African music, first rose to prominence in the 1970s with his band Harari and later developed a name for himself as a solo artist. One of his best known songs was the global hit BurnOut in the 1980s.
The playlist takes the listener on a captivating musical journey through the life of Nelson Mandela. It was compiled by Mabuse, who consulted with Mandela’s family and friends to ensure that the music would be relevant and accurate. The playlist also features commentary by Mabuse, which was recorded in his Soweto home.
“I have tried to tell the story of the music that Madiba loved,” says Mabuse. “The Playlist excludes the time in prison obviously, as Madiba would not have had exposure to music in that time. We have focused on the music we know he loved before and after that period. This recording was really an emotional journey for me, but an incredible opportunity to document these memories.”
The playlist features the music the young Mandela loved, such as The Manhattan Brothers, Solomon Linda, Brenda Fassie and Miriam Makeba. It includes struggle songs from Chicco, Johnny Clegg, Hugh Masekela and Yvonne Chaka Chaka. The playlist also includes Mandela by Zahara, one of the younger artists who caught Madiba’s ear.
Mabuse also offers stories of his own songs, such as Shikisha, a song greatly beloved by the former President.
“I was delighted to share my thoughts and hope the listeners enjoyed the musical journey,” says Mabuse. “Madiba did enjoy music immensely and we all have a purpose wherever we are in the world to celebrate culture and to learn from different cultures and music forms and styles.”
This playlist was inspired by the Nelson Mandela 100 campaign, calling on corporates and individuals to act as sources of inspiration and engage in conversation and action.
Sports streaming takes off
Live streaming of sports is coming of age as a mainstream method of viewing big games, as the latest FIFA World Cup figures from the UK show. Africa isn’t yet at the same level when it comes to the adoption of sports streaming, but usage is clearly moving in the right direction.
England’s World Cup quarter-final against Sweden was watched by just under 20 million viewers in the UK via BBC One. While this traditional broadcast audience was huge, it was streaming that broke records: the game was the BBC’s most popular online-viewed live programme ever, with 3.8 million views. In Africa, the absolute numbers are lower but the trend towards streaming major sports events on the continent is also well under way.
According to DStv, live streaming of sports dominates the usage figures for its live and recorded TV streaming app, DStv Now. The number of people using the app in June was five times higher than a year ago, with concurrent views peaking during major football and rugby games.
Since the start of the World Cup, average weekday usage of DStv Now is up 60%. The absolute peak in concurrent usage for one event was reached on 26 June, during the Nigeria vs Argentina game. The app’s biggest ever test was on 16 June with both Springbok Rugby and World Cup Football under way at the same time, resulting in concurrent in-app views seven times higher than the peaks seen in June last year.
The World Cup has also been a major reason for new users to download and try out the app. First-time app user volumes have tripled on Android and doubled on iOS since the start of the tournament.
“While we expected live sports streaming to take off, it’s also been pleasing to see that the app is really popular for watching shows on Catch Up,” says MultiChoice South Africa Chief Operating Officer Mark Rayner. “Interestingly, some of the most popular Catch Up shows are local, with Isibaya, Binnelanders, The Queen and The River all getting a significant number of views.”
With respect to app usage, the web and Android apps are the most popular way to watch DStv Now, with Android outpacing iOS by a factor of 2:1.
“We’re continuing to develop DStv Now, with 4k streaming in testing and smart TV and Apple TV apps on their way shortly,” says Rayner. “The other key priority for us is working with the telcos to deliver mobile data propositions that make watching online painless and worry-free for our customers.”
The DStv Now app is free to all 10 million DStv customers in Africa. The app streams DStv live channels as well as supplying an extended Catch Up library. Two separate streams can be watched on different devices simultaneously, and content can also be downloaded to smartphones and tablets. The content available on the app varies according to the DStv package subscribed to.