The world of technology is set for big changes in 2016, but perhaps not the ones we want, writes ARTHUR GOLDSTUCK, as he contrast his wish list with reality.
1. Decent battery life
Battery life. It’s not much to ask for, is it? If my Nokia 6310i could last a week in 2003, why can’t my smartphones last even one full day in 2016? With luck, the big names in smartphones will master the arts of enhanced battery life as well as more efficient use of resources on handsets, but don’t count on it in 2016.
The good news is that Samsung Ventures has invested heavily in a company called Storedot, which is developing a battery that will charge fully in one minute, and last somewhat longer than current versions. But that is still a year or two from the production lines.
The very fact that a decent smartphone battery remains so elusive puts it at number one on the wishlist for 2016. Rival manufacturers may well spring a pleasant surprise on the market, so keep the checkbox open for this year.
2. Screen protectors as standard
There are few things more irritating in the smartphone world than new handsets with gorgeous screens that are scratched within days of being removed from the box. Simply because the phone didn’t come with a cover or a screen protector, and you haven’t had a chance to pick one up at a store, chances are high that it is not going to remain in pristine condition. Gorilla Glass was supposed to solve that problem, but you don’t hear that being punted as heavily among the specs these days as when it first appeared on phones, do you?
3. More reality in Virtual Reality
If you’ve had the privilege of playing with virtual reality (VR) headsets, you’ll know that they provide a wonderfully immersive experience. But there’s still one major flaw: the graphics are never entirely convincing. Pixellation, images breaking up, and unconvincing human beings are just some of the consequences. The result is that, while VR has evolved from massive cockpit-like machines to sleek headsets, the quality of the virtual environment has improved marginally. But with so much investment going into VR right now, and big promises from Samsung, HTC and Facebook-owned Oculus Rift, we can expect the next generation of headsets to start matching up to TV-like quality.
4. Big data to fix small problems
You’d think the likes of banks, telecommunications companies and government departments would have invested a little of their large technology budgets on making their mountains of customer data work for their own benefit as well as that of customers. All we really want – for now – are two things: that they show some evidence that they are able to use big data to avoid small irritations, like requiring us to submit all personal data all over again every time we apply for a new service, account or document; and that they reward us appropriately for remaining loyal customers for however many years, rands or services. Effective use of big data goes far beyond this of course, and should be saving time and money. Every tiny benefit applied regularly eventually takes on massive scale, but must start with the small efficiencies.
5. Wireless broadband that really is broad
Consumers can be forgiven for thinking wireless broadband is a con. And that is even without the debate about whether something called LTE can be marketed as something called 4G. Even 3G in some variants, like HSPA, should run at speeds of up to 21Mbps, but that is a pipe dream for mobile data users. The great wish for 2016 is that 3G really does become pervasive and consistent, and that LTE spectrum is speedily licensed in South Africa, so that we can discover true 4G.
6. Vehicle technology that feels like the future
Every year the motor manufacturers line up at CES in Las Vegas and Mobile World Congress in Barcelona to show off the latest vehicle technology that justifies cars become high-tech choices. Then we go to the local showroom to check out the latest cars coming off the assembly lines, only to find the technology feels like something we already had on our smartphones five years ago. The problem is that five years happens to be how far ahead manufacturers have to plan their new vehicles. It means there is a cut-off point for inclusion of the latest technology as it exists now rather than in a few years when the vehicle reaches the sales floor. The challenge, and the final item on my 2016 wish list, is for vehicle manufacturers to create a more open hardware platform in the vehicle itself to accommodate the latest communications, mapping and entertainment technology as it becomes available.
Notre Dame, Scoop Makhathini, GoT, top week in search
From fire disaster to social media disaster, the top Google searches this week covered a wide gamut of themes.
Paris and the whole world looked on in shock as the 856-year-old medieval Catholic cathedral crumbled into ash. The tragic infernal destruction of this tourist attraction of historical and religious significance led South Africans to generate more than 200 000 search queries for “Notre Dame Cathedral” on Monday. Authorities are investigating the cause of the fire that razed the architectural icon.
In other top trending searches on Google this week, radio presenter Siyabonga Ngwekazi, AKA Scoop Makhathini, went viral when it appeared he had taken to Twitter to expose his girlfriend, Akhona Carpede, for cheating on him. Scoop has since come out to say that he was not responsible for the bitter rant and that his account was hacked. “Scoop Makhathini” generated more than 20 000 search queries on Wednesday.
Fans generated more than 20 000 search queries for “Sam Smith” on Tuesday ahead of the the British superstar’s Cape Town performance at the Grand West Casino. Smith ended up cutting his performance short that night due to vocal strain.
Local Game of Thrones superfans were beside themselves on Sunday, searching the internet high and low for the first episode of the American fantasy drama’s eighth season. “Game of Thrones, season 8, episode 1” generated more than 100 000 queries on Google Search on the weekend.
As the festivities kicked off in California with headliners such as Childish Gambino and Ariana Grande, South Africans generated more than 2 000 search queries for “Coachella” on Saturday.
South Africans generated more than 5 000 search queries for “Wendy Williams” on Friday as it emerged that the American talk show host had filed for divorce from her husband Kevin Hunter after 21 years of marriage. Hunter has long been rumored to have been cheating on Williams, which reportedly finally led to the divorce.
Search trends information is gleaned from data collated by Google based on what South Africans have been searching for and asking Google. Google processes more than 40 000 search queries every second. This translates to more than a billion searches per day and 1.2 trillion searches per year worldwide. Live Google search trends data is available at https://www.google.co.za/trends/hottrends#pn=p40
5G smartphones to hit 5M sales in 2019
According to the latest research from Strategy Analytics, global smartphone shipments will reach a modest 5 million units in 2019. Early 5G smartphone models will be expensive and available in limited volumes. Samsung, LG and Huawei will be the early 5G smartphone leaders this year, followed by Apple next year.
Ken Hyers, Director at Strategy Analytics, said, “We forecast global 5G smartphone shipments will reach a modest 5 million units in 2019. Less than 1 percent of all smartphones shipped worldwide will be 5G-enabled this year. Global 5G smartphone shipments are tiny for now, due to expensive device pricing, component bottlenecks, and restricted availability of active 5G networks.”
Ville Petteri-Ukonaho, senior analyst at Strategy Analytics, added, “Samsung will be the early 5G smartphone leader in the first half of 2019, due to initial launches across South Korea and the United States. We predict LG, Huawei, Xiaomi, Motorola and others will follow later in the year, followed by Apple iPhone with its first 5G model during the second half of 2020. The iPhone looks set to be at least a year behind Samsung in the 5G smartphone race and Apple must be careful not to fall too far behind.”
Neil Mawston, executive director at Strategy Analytics, added, “The short-term outlook for 5G smartphones is weak, but the long-term opportunity remains huge. We forecast 1 billion 5G smartphones to ship worldwide per year by 2025. The introduction of 5G networks, by carriers like Verizon or China Mobile, opens up high-speed, ultra-low-latency services such as 8K video, streaming games, and augmented reality for business. The next big question for the mobile industry is how much extra consumers are really willing to pay, if anything, for those emerging 5G smartphones and services.”
Strategy Analytics provides a snapshot analyses for the outlook for 5G smartphone market in this Insight report: 5G Smartphones : From Zero to a Billion
Strategy Analytics provides a deep-dive into the air-interface technologies that will power phones through 2024 across 88 countries here: Global Handset Sales Forecast by 88 Countries and 19 Technologies : 2003 to 2024