Ericsson’s latest annual trends report has shown that among other shifts, consumers believe that artificial intelligence will soon enable them to interact with smart devices without the need for a smartphone.
This year’s report shows consumers believe artificial intelligence (AI) will soon enable interaction with objects without the need for a smartphone screen. In fact, half of all smartphone users expect smartphones to become things of the past within the next five years.
The report also shows that as the adoption of networked technologies moves faster than ever, mass-market use becomes the norm quicker. As a result, the time period when early adopters influence others is now shorter than before.
Michael Björn, Head of Research, Ericsson ConsumerLab, says: “Some of these trends may seem futuristic. But consumer interest in new interaction paradigms such as AI and virtual reality (VR), as well as in embedding the internet in the walls of homes or even in our bodies, is quite strong.
“This means we could soon see new consumer product categories appearing – and whole industries transforming – to accommodate this development.”
The insights in the “10 Hot Consumer Trends for 2016” report come from Ericsson ConsumerLab’s global research program and cover a range of consumer opinions. The broadest trend is representative of 1.1 billion people across 24 countries, whereas the narrowest represents 46 million urban smartphone users in 10 major cities.
These are the 10 trends for 2016 and beyond:
1. The Lifestyle Network Effect. Four out of five people now experience an effect where the benefits gained from online services increases as more people use them. Globally, one in three consumers already participates in various forms of the sharing economy.
2. Streaming Natives. Teenagers watch more YouTube video content daily than other age groups. Forty-six percent of 16-19 year-olds spend an hour or more on YouTube every day.
3. AI Ends The Screen Age. Artificial intelligence will enable interaction with objects without the need for a smartphone screen. One in two smartphone users think smartphones will be a thing of the past within the next five years.
4. Virtual Gets Real. Consumers want virtual technology for everyday activities such as watching sports and making video calls. Forty-four percent even want to print their own food.
5. Sensing Homes. Fifty-five percent of smartphone owners believe bricks used to build homes could include sensors that monitor mold, leakage and electricity issues within the next five years. As a result, the concept of smart homes may need to be rethought from the ground up.
6. Smart Commuters. Commuters want to use their time meaningfully and not feel like passive objects in transit. Eighty-six percent would use personalized commuting services if they were available.
7. Emergency Chat. Social networks may become the preferred way to contact emergency services. Six out of 10 consumers are also interested in a disaster information app.
8. Internables. Internal sensors that measure well-being in our bodies may become the new wearables. Eight out of 10 consumers would like to use technology to enhance sensory perceptions and cognitive abilities such as vision, memory and hearing.
9. Everything Gets Hacked. Most smartphone users believe hacking and viruses will continue to be an issue. As a positive side-effect, one in five say they have greater trust in an organization that was hacked but then solved the problem.
10. Netizen Journalists. Consumers share more information than ever and believe it increases their influence on society. More than a third believe blowing the whistle on a corrupt company online has greater impact than going to the police.
AppDate: Reserve Bank to choose fintech winner
This week, SEAN BACHER highlights the Global Fintech Hackcelerator, Fortnite’s skin for the Samsung Galaxy Note 10, Standard Bank and iiDENTIFii’s partnership, WRAPP and Zulzi’s latest expansion.
SARB to choose Global Fintech Hackcelerator winner
The South African Reserve Bank will host a Fintech Demo Day on 29 October 2019 to select two winners from 12 innovative and sustainable fintech solutions shortlisted for the Global Fintech Hackcelerator @ Southern Africa.
In August, SARB joined forces with KPMG Matchi to run the 2019 Global Fintech Hackcelerator @ Southern Africa, an acceleration programme that creates a platform for fintech firms to demonstrate their innovative solutions to complex financial challenges in the Southern African region. Fintech firms from all over the world were invited to submit an application in response to problem statements constructed in collaboration with SARB.
The regional hackcelerator received 95 entries from interested fintech firms located across the globe. The 12 shortlisted respondents will showcase their solutions at the Fintech Demo Day at the end of this month in Johannesburg.
Each Global Fintech Hackcelerator @ Southern Africa 2019 winner will receive the following:
- A stipend towards travel expenses to attend the 2019 Singapore Fintech Festival
- An opportunity to pitch their solution live during the Hackcelerator Demo Day at the 2019 Singapore Fintech Festival and engage with industry experts
- Funding to develop a contextualised proof of concept, to be deployed within a year from the demo day
- An opportunity to work with high-value corporates to contextualise a solution to their needs, while obtaining market entry into the Singapore and Asia-Pacific region.
The top three winners at the Singapore Fintech Festival will each receive a cash prize.
For more information on the Global Fintech Hackcelerator click here.
Click here to read about a Fortnite exclusive for Samsung Galaxy Note 10 users, and Standard Bank’s new way of identifying its customers.
PC market grows again
Worldwide shipments of traditional PCs, comprised of desktops, notebooks, and workstations, reached 70.4 million units in the third quarter of 2019 (3Q19), according to preliminary results from the International Data Corporation (IDC) Worldwide Quarterly Personal Computing Device Tracker. Demand in the commercial segment combined with trade tensions between the United States and China to drive the market forward, resulting in a second consecutive quarter of growth with shipments increasing by 3% over the third quarter of 2018.
Jitesh Ubrani, research manager for IDC’s Mobile Device Trackers, says: “With higher tariffs on the horizon PC makers once again began to push additional inventory during the quarter though the process was a bit more difficult as many faced supply constraints from Intel, leaving AMD with more room to grow. The trade tensions are also leading to changes in the supply chain as most notebook manufacturers are now prepared to move production to other countries in Asia, such as Taiwan and Vietnam.”
“Commercial demand should accelerate as enterprises work through the remainder of their Windows 10 migration,” says Linn Huang, research vice president, Devices & Displays. “The number of months until the end of service (EOS) date of Windows 7 can be counted on one hand. With January 14, 2020 drawing nigh, the commercial market should be able to digest the extra inventory over the next several quarters. Supply constraints may loom in subsequent quarters, so excess may not be a bad position for channel inventory through the remainder of the year.”
Traditional PC shipments in Asia/Pacific (excluding Japan) posted a year-over-year decline but the market performed above expectations. Back-to-school demand drove the consumer market in China, while online sales and preparations for the Diwali festive season supported consumer shipments in India, as two of the largest countries in the region surpassed the previous forecast. Meanwhile, the commercial market in China recorded a decline in line with expectations, impacted by macroeconomic pressures.
Coming in slightly above forecast, the Canadian traditional PC market delivered its 13th consecutive quarter of growth. The market is becoming increasingly solidified as the top 5 vendors now capture more than 85% of all shipments.
In Europe, Middle East and Africa (EMEA), the traditional PC market achieved stable growth in 3Q19 with both desktops and notebooks performing relatively well. A strong pipeline of deals ahead of the ongoing Windows 10 transition continued to translate into commercial strength, offsetting the softness in the consumer market and the overall negative impact of the component shortage.
In Japan, both the commercial and consumer markets largely outperformed forecast, driven by Windows 10 migration and the consumption tax increase respectively. Commercial shipments established a new third quarter record beating the mark set in 2013 when Windows XP EOS created similar momentum in the commercial PC market.
The traditional PC market in Latin America was very much in line with previous expectations of a 4.1% year-over-year decline. During this period desktop shipments were better than expected mainly due to the large enterprise segment and verticals such as banking, retail, and manufacturing. Notebook shipments also declined during the quarter due to a weak consumer market and delays in some education deals.
The United States saw low single-digit growth in the third quarter with both desktop and notebooks seeing continued year-over-year growth. Inventory pull-in continued to be supported by Windows 7 EOS and continued tensions in the trade war. As most List 4 tariffs have been delayed until the end of the year, inventory pull-in overall was slightly weaker compared to the previous quarter. According to a recent survey among IT decision makers in the USA, more than 60% of businesses have transitioned their Windows-deployed PCs from Windows 7 to Windows 10. Another 13% plan to do so by the Windows EOS date in January 2020.