Experts and leaders within the renewable energy industry believe the time to champion renewable energy is now – as South Africa’s energy mix is currently being decided and debated.
There is also an urgency to convert a general awareness and understanding about renewable energy into tangible action.
These were some of the key issues teased out and discussed at the U.S. Embassy Pretoria’s Energy21: Exchange Hub on telling the renewable energy story differently, which wrapped today.
The event, which drew over 60 people working in the renewable energy sector, focused on tactics for telling the renewable energy story differently in South Africa. Participants considered how to best reach, touch, inform and convert new audiences, which is especially relevant following the announcement of South Africa’s updated Integrated Resource Plan 2020-2030 and the resounding success of the Renewable Energy Independent Power Producers Programme (REIPPPP).
“South Africa is at the beginning of a very important renewable energy journey,” said Elizabeth McKay, Minister Counselor for Public Affairs at the U.S. Embassy. “Finding new champions of renewable energy and encouraging more action will require us to shift the renewable energy narrative,” she added.
Driving this message home at Energy21: Exchange Hub – a partnership between the U.S. Embassy South Africa, World Bank’s Connect4Climate and the Council for Scientific and Industrial Research (CSIR) – were communications, climate change and renewables experts, including the World Bank’s Max Edkins, Green Cape’s Aman Baboolal, FirstRand Limited’s Madeleine Ronquest and Intellidex’s Colin Anthony.
“South Africa’s renewables story is truly inspirational. We are transitioning towards a renewable future, which opens up opportunities. By communicating more, we strengthen the possibility of a renewables-focused future. It’s also the most pressing challenge of our time and our generation’s time,” said Edkins, Climate Change and Communications Expert at the World Bank’s Connect4Climate programme.
David Shelby, Director of Public Engagement at the U.S. State Department, said: “In the last five years South Africa has made tremendous headway for renewables – as evidenced by the highly successful REIPPP programme roll-out. This, in turn, has played an important part in building the economy and job creation. Now is the time to start telling this story and to communicate the benefits.”
Energy21: Exchange Hub saw communications experts paired with current and future leaders in the private sector, non-government organizations, and government who work on renewable energy policy and promotion to partake in strategic discussions and training.
Through discussing tactics – ranging from strategies for creating compelling, sticky content, reaching rural communities, designing communications campaigns to data visualization – influential industry minds explored new solutions for achieving greater awareness and public support for the renewable energy movement.
One of the main messages about renewable energy: it is no longer as expensive as people think.
Dr. Tobias Bischof-Niemz, Manager of CSIR’s Energy Centre, said solar and wind energy cost competitiveness studies build a strong economic case and sound positioning for renewables.
This is especially important at a time when the Department of Energy’s updated Integrated Resource Plan will be discussed to determine the country’s energy mix structure. “Building new energy capacity from wind and solar is less costly than coal. Additionally, these also offer CO2 and water reductions,” said Bischof-Niemz.
“While educating the public on renewables must be grounded in science, there is also the need to work together to create public awareness on renewables, to stimulate community interest – in both urban and rural areas – and engage meaningfully.”
This sentiment was echoed by Edkins who believes that success lies in developing strong partnerships to drive a focused message on renewables. Connect4Climate is already testimony of what can be achieved.
Established partnerships with stakeholders, ranging from non-governmental organisations to the United Nations, have helped to harness Connect4Climate’s mandate of combating climate change through actions driven by solutions.
The conversations and outcomes from Energy21: Exchange Hub will continue with the intention of creating a strong and connected network within the renewable energy and communications industry. Participants acknowledged their shared passion for and commitment to telling the renewable energy story differently, leading the way in creating narratives that touches the hearts and minds of all South Africans.
An agreed Action Plan by all Energy21: Exchange Hub participants will continue its momentum throughout 2017.
However, change really begins with each participant and their will to drive home change in their renewables environment. “For us, success is for each person within the renewables industry to go home and implement one idea from Energy21 in their respective environments,” said Shelby.
Cisco gives pre-owned tech a Refresh
In a market of constant upgrades, Cisco Refresh aims to keep quality product away from landfills, writes BRYAN TURNER.
When one gets a new smartphone upgrade, the old device may be used as a backup or can be used by someone else. In business environments, equipment upgrades may not be conducive to keeping old equipment around, which may send older, working equipment to landfills.
This is where Cisco’s Refresh initiative comes in. At Cisco Connect in Sun City this week, Ehrika Gladden, VP and general manager of Cisco Refresh, lifted the lid on a little-known aspect of the company’s strategy.
“Refresh is Cisco’s global pre-owned equipment business unit,” said Gladden. “It is certified to meet the quality and engineering standards of Cisco. It is licensed for software and it’s also inclusive of a services warranty.
“Our responsibility in 80 countries around the world is tied to both the recovery of assets and the ability to leverage those assets at a lower price point. This ensures our sustainability and proper usage of the Earth’s resources while providing access to small and medium businesses. The products are typically in the range of 20-40% cheaper. The products represent the entire portfolio for Cisco in some part, the majority of that product set is 2+ years in terms of generation.”
Cisco’s Circular Economy initiative ensures a sustainable loop through businesses willing to pay a premium for the latest, cutting-edge solutions, while Cisco markets older, working equipment for resale to those who don’t require the latest solutions. This ensures far less new components need to be used in a product range.
“We are leveraging the model of remanufacturing, refurbishing, recycling, and reusing,” said Gladden. “Depending on the product set, there is a certain set of product yield that we expect. They vary from product to product, but we do have a percentage that doesn’t make it through.
“Those are always reused, meaning we will look at those products and decide to use them completely differently, leveraging the components, remanufacturing back into the overall build process. If that can’t be done, we will go into a recycle process where we melt those products down to reuse them.”
Repairing and refurbishing older products isn’t just that. Cisco is creating repair centres that are owned by third-parties to uplift local ownership.
“The repair centres, as a global manufacturer, is Cisco’s entree into local ownership,” said Gladden. “I want to be precise about what I mean by local ownership. It’s critical for us to have a localised presence, but doing that through ownership. When you look at inclusive economies, those that are participative, to be sustainable – not in the product set, but generationally.
“The ability as a global manufacturer through a local ownership model isto create a repair centre where a product can be returned, screened, tested, and repaired, leveraging the talent that the Networking Academy is creating.”
Cisco is working closely with local governments to understand where it operates and how to leverage the skills in the market.
Gladden said: “We are also super excited about the National Development Plan and African Union statements which with we align: eradication of poverty, job creation, ownership, healthcare, education, it all fits in the model. So we were very excited to have the opportunity to come to Africa first to announce this. Over the next twelve months, we want to establish our first repair centres, and in the next 3 to 5 years, build that vision into a reality.”
Why Data Privacy has become a Pipe Dream
If you’re active on WhatsApp, Facebook or any other social platform, you’re not as safe as you thought, writes
AARON THORNTON, MD of Dial a Nerd
As you begin to read this, let’s perform a quick experiment! How many active conversations are you engaged in – right now – on WhatsApp? When was the last time you shared a picture or video on Instagram? Is Facebook currently open and active on one of your devices? And how many internet- connected devices are you using at this moment? Chances are, you have multiple devices running multiple applications most of the time. So what’s the problem, you ask? Since when did checking in with a high school buddy in Australia via Facebook become a dangerous act?
In reply, we say, read on if you can stomach it!
Nation-State Hacking & You
It might seem like a laughably long shot to say that you are a key player in the increasingly sinister and sophisticated world of nation-state hacking. Well, you are. Given that individuals, businesses and governments are now constantly connected, round the clock, consumers and businesses have become fair game in cyber espionage. And as we create and share more and more data, both the value and accessibility of that data increases. According to a report by McAfee, IP theft now accounts for more than 25% of the estimated $600 billion cost of cybercrime to the world economy.
With data having become the ‘new gold’, nation states are naturally pouring investment and key resources into building advanced cyber warfare tools. Indeed, entire divisions of armed forces as well as the upper echelons of corporate leadership are devising ways to harness data to gain economic, political and social power. At the highest level, tools and platforms are being developed with the specific aim of perpetrating cyber espionage and data theft. No surprise then, that the consumer and business environments are rife with increasingly advanced malware, ransomware and many other malicious hacking tools and methods.
Still not convinced? Yes, we can smell the scepticism from here! So let’s take a moment to see how this has already played out, beneath our noses.
Remember the Facebook–Cambridge Analytica data scandal of early 2018? For many, this was a watershed moment in the emerging war for consumer data – and the ensuing tensions between privacy, power and profit. Need a refresh? Well, in 2018, Facebook exposed data on up to 87 million Facebook users to a researcher who worked at Cambridge Analytica, which worked for the Trump campaign. In essence, the data was harvested without user consent and used for political purposes.
Another chilling but less direct example can be found in Russia’s meddling in the 2016 U.S. elections. According to Politico, Russia launched a massive social media campaign to ‘sow discord’ leading up to the elections. The website reported that as early as 2014, an infamous Russian “troll farm” known as the Internet Research Agency – a company linked to Russian president Putin – developed a strategy using fraudulent bank accounts and other fake identity documents to “spread distrust towards the candidates and the political system in general.”
When referring to the Russian hacks and their impact on election results, one U.S. Representative sagely noted: “They didn’t just steal data; they weaponized it.”
Ignorance is not bliss
Okay, so data is being ‘weaponized’, and ordinary people and businesses are being caught in the crosshairs of cyber warfare. A little bit frightening, but the good news is that savvy individuals like you can take steps to protect personal data and actively combat the creeping influence of juggernauts such as Facebook and Google.
Now that we’ve left you sufficiently spooked, you can get back to those demanding WhatsApp/Facebook/Instagram notifications (same company, by the way)…albeit, we hope, with a slightly altered [cyber] worldview!