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NBA partners with YouTube

The National Basketball Association (NBA) and YouTube have announced the launch of the NBA’s first YouTube channel dedicated to fans in sub-Saharan Africa.

Click through to read about what the partnership brings.

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In addition to featuring two live games per week in primetime for the rest of the 2018-19 season, including the Playoffs, Conference Finals, and The Finals. The NBA Africa YouTube channel will celebrate the impact of African players in the NBA.  The channel will also showcase the league’s long history of growing basketball at all levels across the continent and using the game as a platform to inspire and empower African youth.

The first two live game broadcasts on the new channel will take place on Sunday, March 24 and will feature the Charlotte Hornets hosting the Boston Celtics at midnight (CAT), followed by the L.A. Clippers visiting the New York Knicks at 6:00pm (CAT).

The channel will feature original and archived programming, including a collaboration with Africa-based YouTube creators on original content, a customized weekly magazine show, and NBA documentaries featuring current and former African players and legends.

Amadou Gallo Fall, NBA Vice President and Managing Director for Africa, said: “The NBA Africa YouTube channel is yet another important milestone for the NBA in Africa and will allow more fans to access our games, live and on demand, across the continent. As we enter the home stretch of the NBA season and teams fight for playoff positioning, we look forward to bringing the excitement of the NBA to more fans in sub-Saharan Africa while celebrating the NBA’s rich history and bright future in Africa.”

Dayo Olopade, Manager of YouTube Partnerships in Africa, said: “From inception, YouTube has been a hub for fans to catch up on moments and coverage from their favorite sports. We are delighted to be partnering with the NBA to bring the action and inspiration of basketball to our audience in Africa.  We hope NBA fans on the continent enjoy watching the live games and commentaries on YouTube.”

Click here to read about the NBA’s digital presence with YouTube.

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EA brings Conmebol Libertadores to FIFA

South America’s most prestigious club tournament, Conmebol Libertadores, will soon be available to play on FIFA 20.

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Electronics Arts has announced that it’s bringing South America’s biggest club tournament, Conmebol Libertadores, to FIFA 20. It will come as a free content update in March 2020 for PlayStation 4, Xbox One, and PC.

Players can compete with historic clubs from Uruguay, Perú, Paraguay, Ecuador and beyond in FIFA Ultimate Team, Career Mode, Kick-Off, and a new Conmebol Libertadores Tournament Mode. Follow in the footsteps of some of the top players to lead teams like River Plate, Boca Juniors, Flamengo, Corinthians, and Colo-Colo through the heated competition of South American club football while playing the Conmebol Libertadores, Conmebol Sudamericana and Conmebol Recopa competitions.

Juan Emilio Roa, Conmebol commercial director, says: “This alliance with EA, one of the largest video game companies, is a major step forward for the worldwide dissemination and image of South American football. Thanks to this agreement, our tournaments, clubs and players will have greater reach and recognition among the football fans who will have a whole new way to follow their heroes.”

“Bringing two of the most prestigious continental football tournaments, Conmebol Libertadores and Conmebol Sudamericana, into FIFA 20 is an exciting step forward,” says Nick Wlodyka, GM of FIFA. “This new partnership with Conmebol bolsters our position as the deepest football experience available as we continue to build the most authentic sports video game for our fans.”

In addition, eLibertadores, a new tournament that will continue to expand the FIFA 20 Global Series, offers South American-based players a new way to connect to the Conmebol Libertadores through the competition.

“The addition of the prestigious Conmebol Libertadores to our FIFA 20 Global Series ecosystem strengthens our connection to the global fandom of football and will accelerate the growth of esports in new parts of the world,” says Brent Koning, FIFA Competitive Gaming Commissioner. “We aim to offer the most inclusive esports competition in the world and are eager to welcome South American-based players and aspiring superstars to join the tens of millions already competing in FIFA.”

The Grand Final of the eLibertadores tournament will see the top eight competitors from both PlayStation 4 and Xbox One compete from 7-8 March 2020 for the chance to earn FIFA Global Series Points along with a $100,000 USD prize pool. More details on the tournament and how to register will be available in December.

For more information about the Conmebol Libertadores in FIFA 20, visit https://www.ea.com/games/fifa/fifa-20/conmebol-libertadores .

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Narcos TV show gets video game

The Netflix Original TV show, Narcos, has been adapted into a video game for PS4 and PC.

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Curve Digital and Kuju have announced that Narcos: Rise of the Cartels, a brutal tactical turn-based game based on the multi-award-winning Netflix series Narcos is available now for PC and PlayStation 4. Nintendo Switch owners will have the opportunity to choose their side on 21 November, with Xbox One entering the war on 22 November. 

Combining turn-based tactical strategy with brutal real-time combat, Narcos: Rise of the Cartels follows the first season of the TV series through two distinct campaigns that offer vastly different perspectives on the infamous 80s drug war. Should you help build the Medellin Cartel’s rapidly expanding narcotics empire under the watchful gaze of El Patrón, or fight against them tooth and nail alongside Agent Murphy as the DEA?

Each campaign has its own iconic locations taken from the show, from Colombia’s impenetrable sun-drenched jungles to the damp streets of Medellin. Recognizable characters from the series each have their own perks to help turn the tide in battle.

“Narcos is one of the biggest hits on Netflix and is a personal favorite of mine,” says Dominic Wheatley, CEO at Curve Digital. “This game will appeal to gamers as well as fans of the show as it mixes the authentic feel of the series with an interactive experience to make you feel you’re right in the action. The characters, the storyline and the history of the cartels are all there – you just have to decide whose side you’re on!” 

Narcos: Rise of the Cartels is available on PC and PS4, and will be available on Nintendo Switch and Xbox One later this month.

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