What the world would look like if it faced a zombie apocalypse from a digital standpoint? Lee Naik, MD at Accenture Digital for South Africa hypothesises.
What would you do if you were faced with a zombie apocalypse? With the popularity of fiction like The Walking Dead and World War Z, it’s become something of an internet cliché to imagine how you would survive if you were faced with a horde of brain-eaters at your door one day.
It’s a fun exercise, but I find it to be a little pointless. Not because a zombie apocalypse might never happen – sometimes when I look around my neighbourhood, I’m convinced it’s already started – but because we have the technology in place to prevent it from spiralling out of control in the first place.
Don’t believe me? Let’s strap on our weapons and take a journey through your typical zombie apocalypse.
The virus emerges
It starts slowly. One night, there is a report in the news about some isolated cases of a strange virus that keeps the brain alive after death. Before you know it, pockets of infection are popping up all over the place and an epidemic is well and truly underway.
In the prequel series Fear the Walking Dead, this scenario snowballs into a full-blown zombie epidemic. In real life, it’s unlikely we’d get taken by surprise, as the top minds would be closely monitoring the outbreak in real time.
Just take the West African Ebola outbreak, which saw the CDC use analytics to anticipate where the disease was likely to spread. Anyone who travelled by airplane during that time will also remember the screening processes in place at airports to detect potential Ebola carriers. Similarly, with the zombie virus, technologies like advanced video screening would be able to better identify potential infected individuals at airports and bus stops, preventing a global spread.
Walkers at your door? There’s an app for that
You typically wouldn’t see a cellphone in a zombie movie, but in the real world, mobile devices, not machetes, would make for the best weapons against the undead. You can bet that the dead rising would be a main topic of conversation on social media, making it the most effective platform to educate, inform and gather data on the threat.
The likes of Facebook Safety Check and Google Person Finder would certainly take centre stage, and a range of other digital tools would doubtlessly emerge in response to the new problems. Imagine a mobile app like Waze for zombies, using crowd-sourced information to pinpoint the safest route to take home. Or a Tinder for survivors, letting you meet up in safe places and send out a request for a rescue.
It’s not nearly as farfetched as it sounds. The CDC already uses social media to educate people on emergency preparedness and WHO has created apps to help fight Zika, Dengue Fever and other tropical diseases.
What’s more, the amount of real-time data that would pass through social media would be invaluable in detecting and stopping the spread. Governments are already exploring how to use data from Facebook and Twitter to predict flu outbreaks.
As we can see, data is key to preventing us from descending into our own World War Z. And, as the internet of things takes hold in our society, the chances of a zombie apocalypse affecting us will become even more minuscule.
Take the hordes themselves, one of the most dangerous aspects of any zombie apocalypse as The Walking Dead shows? Here, we could use geospatial mapping to predict their movements. In our zombie-style IoT, drones could go around following hordes and tracking their movements, in order to warn areas in danger of being overrun.
Okay, so we’ve successfully prevented the downfall of society and ensured that casualties are minimal. But how do we get rid of the zombie virus once and for all? Here’s where wearables could shine.
It’s not exactly easy to gather patient data on a person threatening to turn into a shambling zombie at any second. But should people already have some sort of healthcare monitoring device on them before they’re bitten, real-time data would be made available to researchers without putting anyone else in danger.
Our hypothetical zombie apocalypse scenario clearly has a lot of lessons to offer around healthcare and disaster management. But any enterprise can use the same digital-first mindset to tackle their own metaphorical hordes. Zombies may be a threat, but their ultimate defeat comes from identifying and adapting to their patterns of behaviour. The same is true for any business threat, whether it’s diminishing revenue or lack of innovation.
What are the zombies facing your organisation? And how can you use digital to prevent your own apocalypse?
3D printed room-service? Visit the hotel of tomorrow
To mark its 100th birthday, Hilton predicts the trends that will change travel and hospitality in the next 100 years.
Intergalactic getaways, fast-food nutrient pills, 2-3 hour working days and adaptable, personalised rooms that can transport guests everywhere from jungles to mountain ranges. These are some of the predictions for the next 100 years that the Hilton hotel group has put together in celebration of its 100th anniversary.
In a report supported by expert insight from the fields of sustainability, innovation, design, human relations and nutrition, findings reveal the impact of the growing sophistication of technology and climate change on the hotel industry in the future.
Key predictions for the hotel of the future include:
Personalisation is King
- Technology will allow every space, fitting and furnishing to continuously update to respond to an individual’s real-time needs – the Lobby will conjure up anything from a tranquil spa to a buzzy bar, giving every guest the perfect, personal welcome
- From temperature and lighting, to entertainment and beyond, microchips under the skin will enable us to wirelessly control the setting around us based on what we need, whenever we need it
The Human Touch
- In a world filled with Artificial Intelligence, human contact and the personal touch will be more critical and sought after than ever
- Technology will free up time for hotel staff to focus on what matters most: helping guests to connect with one another and building memorable moments
‘Sustainable Everything’ – The Role of Responsibility
- Only businesses that are inherently responsible will survive the next century
- Sustainability will be baked into everything about a hotel’s design – from weather-proofed domes, to buildings made from ocean-dredged plastic
- Hotels will act as the Town Hall of any community, managing local resources and contributing to the areas they serve with community-tended insect farms and vertical hydroponic crop gardens
Menu Surprises and Personalisation
- Our diets will include more plant-based recipes and some surprising sources of protein – Beetle Bolognese, Plankton Pies and Seaweed Green Velvet Cake will be menu staples!
- Decadent 3D-printed dinners and room service will provide unrivalled plate personalisation
- Chefs will be provided with biometric data for each guest, automatically creating meals based on preferences and nutritional requirements
Futuristic Fitness and Digital Detoxes
- Outswim a virtual sea turtle in the pool, or challenge yourself to climb the digital face of Mount Everest, your exercise routine will be as unique as you are. What’s more, exercise energy generated from workouts will be used to power the hotel, providing a zero-impact, circular system. Guests could even earn rewards based on reaching workout targets
- Pick up where you left off with trackable workouts and holographic personal trainers
- Offline will be the new luxury as we seek to find moments of tech-free time
“Since its inception in 1919, Hilton has pioneered the hospitality industry, introducing first-to-market concepts such as air-conditioning and in-room televisions. Last year, Hilton also became the first hospitality company to set science-based targets to reduce its environmental impact,” said Simon Vincent, EVP & President, EMEA, Hilton. “We enter our second century with the same commitment to innovation, harnessing the power of our people and technology to respond to guest demands. Our research paints an exciting future for the hospitality industry, highlighting the growing importance of human interaction in an increasingly tech-centric world.”
Futurologist Gerd Leonhard said: “In 2119 we will still be searching for unique experiences, but they will be more personalised than ever. As technology shapes our lives we will seek out moments of offline connection with others, including hotel team members who will help us truly get what we need from our stays. 100 years from now hotels will have to create opportunities to converse, collaborate and connect, delivering moments that matter, individually, to each and every guest.”
Gadget ed to chair Digital Council
Specialist financial services provider Sasfin Bank has established a Digital Advisory Council to provide the market with industry-leading expertise and insights on trends shaping the use of technology in financial services.
Digitalisation is one of the most powerful forces for change shaping Finance today. This has turned Fintech into one of the most vibrant sectors in both information technology and among start-ups, generating billions of dollars in investment and development globally. The South African fintech space is dynamic, and Sasfin is playing a leading role in the transformation of local financial services and the resulting enhancement of customer experiences.
“We have been investing in fintech development in-house and acquiring or integrating fintech start-ups,” says Sasfin CEO Michael Sassoon. “Over the last year we have built further digital offerings, integrated via APIs into leading businesses and invested in fintechs. We built and launched B\\YOND, an innovative digital business banking platform and SWIP, a digital wealth and investing platform. We have invested in Payabill, an online SME lender and DMA, a digital trading platform. We recently announced our alliance banking relationship, leveraging open banking, with Hello Paisa to offer seamless banking to the unbanked. We feel that there is a huge opportunity to improve the experience of South African businesses and savers through using technology. We have therefore created an independent forum to assess how to even better improve financial services for South Africans by leveraging the digital economy.”
Arthur Goldstuck, founder of high-tech research consultancy World Wide Worx, editor-in-chief of Gadget, and a globally respected technology analyst has accepted Sasfin’s invitation to head up the Sasfin Digital Advisory Council, an independent think tank that will help Sasfin and its clients decipher the fintech present and future.
“The Sasfin Digital Advisory Council is broader than providing only the bank with a source of insight on how digital services are evolving and lessons from across the world,” said CEO Michael Sassoon. “Sasfin has been involved in fintech investing for many years and we are leveraging this experience as well as the experience of independent experts such as Arthur to provide insights and guidance to interested stakeholders in this space.”
The team appointed to the Digital Advisory Council is being selected for the breadth and range of knowledge they would bring to the table, with further appointments to the Council being announced soon. There will also be room for the Council to co-opt specialist expertise as it is required.
Goldstuck, who has been covering the fintech sector as an analyst, commentator and columnist for many years, says he sees the role as a welcome challenge.
“There has been a long-standing need for a clear understanding of the impact being made by fintech today, and the exponential change it will cause tomorrow,” said Goldstuck. “My role will be, partly, to curate the wide spectrum of fintech and digitalisation knowledge and insights that the members will bring to the Digital Advisory Council, and help create scenarios that businesses and policymakers may use to navigate the future – both inside and outside Sasfin.”