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Ford looks to ‘biomimicry’

Ford has announced that it is teaming up with Procter & Gamble, to use biomimicry for a range of business solutions.

For years, Ford researchers have considered ways to make auto manufacturing more sustainable. A key challenge is glue used to adhere foams to plastics and metals can make disassembling parts for recycling nearly impossible.

Enter the gecko.

The lizard’s toe pads allow it to stick to most surfaces without liquids or surface tension. The reptile can then easily release itself, leaving no residue. Consider, too, that a typical mature gecko weighing 2.5 ounces is capable of supporting 293 pounds.

The gecko could inspire a host of adhesive innovations for global applications at Ford, said Debbie Mielewski, Ford senior technical leader for plastics and sustainability research.

“Solving this problem could provide cost savings and certainly an environmental savings,” said Mielewski. “It means we could increase the recycling of more foam and plastics, and further reduce our environmental footprint.”

Buoyed by the biomimetic method, Ford recently hosted a forum at its Dearborn campus with participation from Procter & Gamble and The Biomimicry Institute, a nonprofit committed to promoting the innovative approach of looking to nature for sustainable solutions to modern-day challenges. Nearly 200 researchers and designers took part in the day-long session to learn about biomimicry and how to apply it to their work.

“We are excited for the opportunity to participate, together with Ford – with whom we have a history of collaboration – in The Biomimicry Institute workshop,” said Lee Ellen Drechsler, director for corporate connect and development, The Procter and Gamble Company. “We have an interest within Procter & Gamble for using biomimicry as a way to broaden our approach to solving tough research challenges.”

The biomimetic approach is not new. The Bullet Train in Shinkansen, Japan was inspired by the kingfisher. Velcro took its cues from a burr. And improved medical needles were developed based on the mosquito. Interest in the approach has increased in the last decade as awareness of climate change and environmental challenges is heightened, said Gretchen Hooker, project manager for design challenges at The Biomimicry Institute.

Founded in 2006, the group works to empower people to create sustainable products and services using biomimicry. In addition to mobilizing educators and regional practitioners through the Biomimicry Global Network, the organization provides a platform to learn and practice biomimicry through multiple design challenges. These include open innovation, academic-corporate partnerships and corporate-employee challenges where employees get hands-on training while developing new solutions to issues corporations face. AskNature.org, the organization’s online database of biological solutions, offers inspiration to those looking to find answers in biomimicry.

“Ford and P&G are the first companies to take part in these new corporate-employee challenges,” said Hooker.

Beyond recycling, the Ford design teams have worked for nearly a decade to find nature-inspired technologies, with recent successes in yarn production for seating materials and headliners.

Ford is the only automaker to use Unifi’s high-performance REPREVE fiber, made from 100 percent recycled materials including plastic bottles, in its vehicles. Ford employs REPREVE in five of its vehicles – the new F-150, Explorer, Edge, Focus Electric and Fusion – making it a globally used material. The use of REPREVE represents Ford’s commitment to reduce, reuse and recycle, part of the automaker’s global sustainability strategy to lessen its environmental footprint.

Ford designers are now looking to expand upon that commitment, turning to nature to further improve the sustainable materials in vehicle fabrics. The gecko may also inspire fabric technologies that could transform the cabin of Ford vehicles, researchers said.

“As we look to further our commitment to reducing our environmental footprint, taking a holistic, biomimetic approach makes sense because nature has efficiencies in design and uses minimal resources,” said Carol Kordich, global sustainable fabric strategies and development, Ford. “Nature is the ultimate guide.”

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Mobile is the new branch

Standard Bank has launched an account for mobile devices that gives back 500MB of data a month

Standard Bank has introducd a R4.95p/m bank account called MyMo that customers can open on their mobile devices, loaded with data and airtime offerings and other benefits such as virtual and Gold physical card.

MyMo account holders will also enjoy the convenience of a cheque account through a Visa and Mastercard gold card. Once the account is open, users can choose to either receive R50 in airtime or 500MB of data a month, if their card is swiped more than four times a month. A further megabyte of data is loaded on the account for every R20 spent.

“MyMo is an account for everyone, whether you just landed your first job or have been around the block. With no documentation required it only takes a few minutes to open the account,” says Funeka Montjane, Chief Executive for Personal and Business Banking, South Africa, at Standard Bank Group. “For just R4.95 a month customer will be able to enjoy free swipes and ATM withdrawals at only R6.50 for amounts under R 1 000.

“Mobile is the new branch. This account is about bringing the mobile branch into customers hands, it is about convenience and security while banking.”

She says mobile offers low cost transactional banking which integrates people and businesses into the new connected economy, making mobile the new branch ecosystem that will drive and connect Africa’s growth. Physical connections to the economy are rapidly changing to digital where banks have to move from being financial institutions to service organisations.

“In the past people congregated in communities and eventually cities to maximise the advantages of connectivity. Today a simple hand-held device has the potential to open infinite doors, transforming individuals’ access to opportunities, regardless of where they are, and like never before in history. 

“Historically, a bank account represented access to economic citizenship. Today, having a simple device enabling digital access to a modern banking platform is a passport to global connectivity and vast human development potential.”

The bank says it is using technology, and mobile phones in particular, to deliver low-cost transactional channels accessible to all our customers. The evolution in mobile can be seen in transaction options like cash back at the retail checkout till rather than the ATM, free digital banking rather than using a branch, and the ability to transact using digital wallets, even without a bank account.

“Developing comprehensive connected ecosystems requires a mind-set change from Africa’s banks,” says Montjane. “Banks will evolve away from traditional financial service organisations, into service ecosystems enabling broad universal access to almost everything like enhanced purchasing experiences of vehicles and homes, online procurement of goods and services and lifestyle elements like rewards and travel. 

“These connectivity drivers will also act to future-proof evolving connectivity ecosystem by allowing us to offer untold future services while deriving income from as yet unrealised revenue streams,.   

From a customer perspective, the kind of ecosystems of knowledge, access and, ultimately, connectivity that banks will come to provide will radically transform the share of life that almost all individuals will be able to access.”

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Two-thirds of SA staff hide social media from bosses

With 90% of people in employment going online several times a day, it can be hard for most workers to keep their private and work-life separate during the working day (and beyond). The recently published Global Privacy Report from Kaspersky Lab reveals that 64% of South African consumers choose to hide social media activity from their boss. This secretive stance at work also extends to their colleagues, with 60% of South Africans also preferring not to reveal online activities to their co-workers.

Globally, the average employee spends an astonishing 13 years and two months at work during their lifetime. Interestingly though, not all this time is directly related to solving work tasks or earning a promotion: almost two thirds (64%) of consumers admit visiting non-work-related websites every day from their desk.

Not surprisingly, 35% of South African employees are against their employer knowing which websites they visit. However, more interestingly, 60% of South African are even against their colleagues knowing about their online activities. This probably means that colleagues constitute an even greater threat to future perspectives of an office slouch or maybe the relationships with colleagues are more informal and therefore, more valuable.

On the contrary, social media activity appears to be a less private domain for many and therefore, more suitable for sharing with colleagues but not the boss. This is probably because workers fear harming the public image of a company or interest in decreased staff productivity motivates companies to monitor employees’ social networks and make career changing decisions based on that. Such policies have led to 64% of South Africans saying that they don’t want to reveal their social media activities to their boss and 53% even don’t want to disclose this information to their colleagues.

A further 29% are against showing the content of their messages and emails to their employer. In addition, 3% even said that their career was irrevocably damaged as a consequence of their personal information being leaked. Thus, people are worried about how to build a favourable internal reputation and how not to destroy existing workplace relationships.

“As going online is an integral part of our life nowadays, lines continue to blur between our digital existence at work and at home. And that’s neither good nor bad. That’s how we live in the digital age. Just keep remembering that as an employee you need to be increasingly cautious of what exactly you post on social media feeds or what websites you prefer using at work. One misconceived action on the internet could have an irrevocable long-term impact on even the most ambitious worker’s ability to climb the career ladder of their choice in the future,” comments Marina Titova, Head of Consumer Product Marketing at Kaspersky Lab.

To ensure workers don’t fall prey of the internet threats at a work, there are some core guidelines to adhere to in the digital age:

  • Don’t post anything that could be considered defamatory, obscene, proprietary or libellous. If in doubt, don’t post.
  • Be aware that system administrators may at least, in theory, be informed about your web browsing patterns.
  • Don’t harass, threaten, discriminate or disparage against any colleague, partner, competitor or customer. Neither on social networks or in messages, emails, nor by any other means.
  • Don’t post photographs of other employees, customers, vendors, suppliers or company products without prior written permission.
  • Start using Kaspersky Password Manager to ensure your social media and other personal accounts are not at risk of unauthorised access by someone else in an office. Install a reliable security solution such as Kaspersky Security Cloud to protect your personal devices.

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