Fitbit has introduced the Fitbit Alta – a slim fitness wristband that can be personalised, while advanced health and fitness features improve tracking workouts and deliver positive motivation to keep users moving.
Fitbit Alta is designed with a satin finish, stainless steel body and features a line of stylish interchangeable bands in multiple popular colours and premium materials. In addition to automatically tracking all-day activity, exercise and sleep, it’s equipped with Reminders to Move, nudging users to stay active throughout the day for better health, while providing visual feedback on progress and keeping users connected with smart notifications on a slender display.
The Alta seems to make up for the lack of elegance in the FIbit Blaze smartwatch, which was announced in January to a chorus of disapproval.
Fitbit Alta will be available in South Africa from April 2016, joining the Blaze in the local market.
“Fitbit Alta will turn heads as our most fashionable device yet. The attractive, versatile design of this new fitness tracker fits seamlessly into daily life – from the gym to the office to a night out,” said James Park, CEO and Co-Founder of Fitbit. “Alta features the everyday tracking Fitbit is known for, along with innovative and purpose-built features that push users to do more. Paired with our large, engaged global social community, Alta is an exciting product for everyday users who are looking for a simple way to stay motivated and connected, that also fits with their personal style.”
Fitbit provided the following information:
Fitbit Alta delivers all the most important activity stats you expect from Fitbit right on your wrist, along with new features deliberately designed to make health and fitness tracking easier and more motivating:
- Reminders to Move help you stay active and reduce stationary time. Research shows that your metabolism can slow down after prolonged sitting and sedentary time is associated with an increased risk of diabetes and cardiovascular disease. Moving for a few minutes every hour can help you keep your metabolism up and help reduce the negative impacts of sitting. Using short, positive prompts, Fitbit Alta will encourage you to meet a mini-step goal of 250 steps each hour (approximately 2-3 minutes of walking), and will congratulate you when you achieve the goal. These prompts can be personalised to your schedule and can easily be put on “Do Not Disturb” during long meetings or appointments, ensuring that you only get reminders when wanted.
- SmartTrack automatic exercise recognition provides a smarter, easier way to track workouts and see how exercise fits into your daily activity, giving you credit toward your weekly goals. It automatically recognises and records continuous movement activities including walking, running, outdoor biking, elliptical, as well as general categories of aerobic workouts (such as dance classes and cardio-kickboxing) and sports (including basketball, soccer and tennis).
- Weekly exercise goals in the Fitbit app encourage you to find and embrace a more consistent fitness routine that works for you. These goals are tracked and displayed in the app on a daily basis, with a weekly goal for the number of days you plan to exercise to help keep you accountable. Weekly goals can easily be personalised to your fitness routine, allowing you to choose your target number of exercise days and the SmartTrack activities you want to count toward your goals.
- All-day activity and automatic sleep tracking give you the foundational real-time health and fitness stats you need to track your progress, stay motivated and keep informed to reach your goals. View your step count, distance, calories burned, active minutes and the time on the easy-to-read OLED tap display, and use the Fitbit app to learn how long and how well you’re sleeping, plus set silent, vibrating alarms.
Versatile to Fit Your Style
Fitbit Alta lets you easily customise the slim, distinctive tracker to fit your personal style and create the perfect accessory for every occasion – day or night:
- Sleek, modular design features a satin finish, stainless steel tracker with a custom, quick-release feature that allows you to wear Fitbit Alta as your favourite accessory at work and then swap your band instantly for a workout-friendly wristband. Available at launch in silver stainless steel, the tracker will also soon be available in a stunning, shiny gold stainless steel.
- Stylish interchangeable accessory bands designed with attractive, premium materials including classic fitness wristbands, soft, premium hide leather bracelets with a beautiful natural grain, and a luxurious, hand-polished silver bangle – engineered to ensure all-day comfort, giving you the freedom to find the look that feels like you.
- Easy-to-read, vibrant OLED tap display shows your activity stats and the time, which can be personalised using a variety of portrait or landscape clock face options. The tap display gives you quick and easy access to your all day stats and notifications.
“Whether I’m working or playing, my lifestyle keeps me in constant motion. Fitbit Alta helps me fit fitness into my busy life and looks great no matter what I’m doing, with swappable bands that let me match my style,” said Julianne Hough, dancer, singer, actress and Fitbit Ambassador. “Staying active is at the core of my lifestyle and having a fitness tracker helps keep me motivated and mindful of my health.”
Stay Connected to Maximise Your Day
Fitbit Alta was designed to allow you to live your daily life without distraction, giving you the tools and motivation you need to take action and make the most of every day.
- Stay connected with the smart notifications you need. Using Bluetooth® Smart connectivity, Fitbit Alta delivers call, text and calendar notifications right on your wrist when your phone is nearby through on-screen messages and a gentle vibrating alert.
- Long battery life of up to 5 days on a single charge lets you live your life, track your activity all day and your sleep all night, with the assurance you won’t lose a step.
- Compatible with more than 200 Android, iOS and Windows mobile devices and computers so you can access your stats and motivational interactive tools to set goals, see your progress, and cheer or challenge friends, family and co-workers.
Pricing & Availability
Fitbit Alta will be available in South Africa from April 2016. At launch, Alta will be available in a black, blue, teal or plum high-performance fitness band with a satin finish, silver stainless steel tracker; shiny gold stainless steel tracker option coming soon. The following accessories will also be available at launch:
- Classic fitness bands available in black, blue, teal and plum
- Luxe soft, premium hide leather bands available in graphite and blush pink; camel coming soon
- Luxe hand-polished stainless steel silver bangle coming this summer and shiny gold bangle coming later this year
AppDate: uKheshe bring banking to the masses
In his apps roundup, SEAN BACHER highlights uKheshe, FNB’s banking app with its will feature, Split Payments, Momentum Safety Alert and Fleetonomy.
uKheshe micro transaction platform
Financial inclusion took another step forward as local start-up, uKheshe, South Africa’s cheapest and most convenient QR cash card and micro transaction platform, won the 2019 Global Fintech Hackcelerator @ Southern Africa competition.
“The issue of financial inclusion is a global one and the more we can do to uplift the unbanked and under banked, the healthier their respective economies will become,” says Clayton Hayward, co-founder, uKheshe.
While 1.2 billion people have opened a financial account since 2011, there is still an estimated 1.7 billion adults worldwide (or 31% of adults) who don’t have a basic transaction account. Globally, two-thirds of adults without an account cite a lack of money as a key reason, which implies that financial services aren’t yet affordable or designed to fit low-income users.
To find out more about uKheshe click here
FNB’s banking app with will feature
First National Bank now lets its customers draw up their own wills via the FNB Online Banking platform at no cost. To date, the bank has seen a significant increase in the number of clients who drafted their own wills online, with over 52 000 clients already accessing the functionality.
Approximately 80% of South Africans don’t have a valid will in place; and many people believe that it’s a need only when they get older, or later in life.
“Whilst the digital process is simple and easy to use, the solution also helps with a dedicated client support centre should clients need further assistance or advice regarding the drafting of their wills,” says Johan Strydom, Growth Head, FNB Wealth and Investments. “The solution aims to simplify the process and allows customers to easily draft a will online anytime and at any place, at no cost. In addition, FNB will keep your original will in safe custody at no extra cost.”
Platform: Android and iOS
Expect to pay: A free download
Stockists: Available the FNB app which can be be downloaded here.
PayFast has launched Split Payments, a South African-first that instantly splits a portion of an online payment with a third party. The service is designed to facilitate fast, safe payments for platform-based businesses, including online marketplaces.
For those who run a marketplace that brings together multiple sellers or merchants looking for new sales channels, Split Payments addresses payment headaches with a simple API integration.
Consumers are used to engaging with large global transactional platforms such as AirBnB, Uber, and Amazon. The benefits and extended reach of these types of platforms are catching on locally, and organisations like estate agency groups and even community marketplaces are setting up digital trading platforms.
The app allows businesses to instantly split out commission, membership or listing fees, when a payment is made via one of its supported payment methods.
For each online payment received the business can determine what the split is, either a fixed amount, a percentage, or a combination of both. Custom recurring payment integration, such as subscriptions payments, can also be split automatically.
Platform: iOS and Android
Expect to pay: A free download
Stockists: Download Split Payments here
Read more about Momentum’s new Safety Alert app and Fleetonomy.
Why 4G is still a thing
Even with the 5G era already upon us, investment in 4G/LTE networks is still vitally important for operators in sub-Saharan Africa and must remain a core focus of network construction for the immediate future. This is according to David Chen, Vice-President, Huawei Southern Africa.
“Currently, the mobile broadband penetration rate in Africa is only 47%, while 4G penetration rate is merely 10%,” Chen said.
“Insufficient coverage causes LTE users to fall back to the 2G or 3G networks, resulting in significant decline in user experience. It also leads to congestion on the 2G and 3G networks and makes it difficult to release spectrum used by 2G and 3G.”
Chen said that LTE and 5G complement each other and are evolving in parallel. In the next few years, 5G will mainly be used in more industrial communications.
LTE will remain the primary choice for global mobile communications through 2025. It will form the basic layer of national networks, especially when it comes to the mobile broadband access.
“It will take a long time for 5G to provide nationwide continuous coverage. Before that, enhanced LTE networks can guarantee optimal user experience for 5G users, including services such as VR, AR, and cloud gaming,” said Chen.
He said that it is important for operators to invest in 4G to secure future growth, as it is estimated that there will be an additional 80 million LTE users in sub-Saharan Africa by 2025.
Driven by this growth, LTE traffic in sub-Saharan Africa will increase by a factor of 8.8. By 2025, about 80% of all data traffic in the region will be over an LTE network.
LTE will also be the main source of future revenue for operators.
“According to GSMA Intelligence, 2G and 3G users in sub-Saharan Africa will gradually migrate to 4G,” said Chen. “By 2025, the proportion of 2G users will drop from 46% to 12%.”
Part of the reason for the migration to 4G is because the ecosystem is mature.
“The price of feature phones supporting VoLTE in the sub-Saharan Africa market has been as low as $25,” Chen said.
Since 5G equipment is already available, there is an opportunity for operators to build out their 4G networks while ensuring that they can evolve to 5G in future.
Chen offered the following tips to operators to ensure they are ready for 5G:
- All future equipment installations should be 5G ready, allowing easy upgrades to 5G through software updates.
- Software should support multi-standard spectrum sharing to improve spectrum efficiency, and to allow the smooth migration of 2G and 3G users.
- Networks must support 4G and 5G coordination, in terms of spectrum, operation and maintenance. This will ensure that users have a consistent experience as we enter the 5G era.
- The value of existing ICT infrastructure, such as base station sites, must be maximised to avoid overlapping services and wasted resources. This would mean boosting the capacity and coverage of every station for optimum efficiency.
- Carriers should explore the business case for all possible 5G innovations when building 4G networks, and not just embrace 5G for its own sake. This will mean building business models around IoT, video, live broadcast, augmented reality, and virtual reality.
- It is important that operators build partnerships with providers that can support the ongoing spectrum evolution with fast site upgrades and large-capacity solutions. The idea is to maximise the value of 4G networks, and smoothly evolve to 5G without unnecessary infrastructure investment.