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Cell C goes black with Video on Demand

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Cell C has launched its black entertainment platform offering kids’ entertainment, video-on-demand and live TV.

Cell C has launched an entertainment platform called black, that it says is “flexible, affordable and brings everything together in one place.

Launching on 14 November, it offers sports, kids’ entertainment, video-on-demand and live TV, with both local and international content. It will include live streaming of five top European football club channels, and services like sports betting and hotel bookings.

“black is an interactive ecosystem that will give customers an array of choice in a single environment; they won’t need to go anywhere else for content,” says Cell C. It is being brought to consumers as a new division within Cell C, focused on delivering entertainment and content. However, it is network agnostic, meaning it will be available to any consumer with an Internet connection from as little as R5 a day.

“Cell C is a business that constantly pushes the bar by bringing to customers the services they want at an incredibly affordable price,” says Cell C CEO Jose Dos Santos. “Content services around the world are growing as fast as mobile did in its early days and true to Cell C’s form we are embracing content by bringing black to South Africans.”

Around the world, on-demand content is growing at incredible rates, with international research from Nielson showing that almost two-thirds of the global population watching some form of on-demand content.

“In comparison, the same content is only being served to one-fifth of African viewers,” says Dos Santos. “We know that the pricing and flexibility of black will change that. “

At launch, customers will be able to access a video-on-demand offering that will include up to 5 000 movies, series, music and documentaries, which will include both international and local content.

They will be able to access 60 live TV channels, which include music, news, travel and lifestyle, movies and children’s content. black has also secured the rights to five European football TV channels, namely MANU TV, BARCA TV, LIVERPOOL TV, CHELSEA TV and REAL MADRID TV. Football fans can access behind the scenes footage, interviews with players, games and much more content specific to each football club.

Customers will be able to purchase or rent the latest movies “before any other service in South Africa at an incredible price point”, says Cell C. These movies will also be available for download for offline viewing.

Subscribers will get to binge-watch new seasons of TV shows like Mary Kills People, Catastrophe, Power, High Rollers, Generations, Skeem Saam, Uzalo, and Survivor’s Remorse – as well as catch up on previous seasons.

Says Dos Santos: “We are also in discussions with local production companies to bring South African fans top local content and provide a platform for local talent to showcase their work. We have already started work in that arena with the launch of two Cell C originals in last year’s award-winning Break the Net on our Reality App and this year’s Hangman, which is currently flighting on eTV.”

black will offer many features, including parental control, so kids can watch in a secure and controlled environment, scheduled downloads to save on data costs, recommendations based on total family viewing, up to 48 hours look-back on BTV channels so that customers can catch-up on what they have missed, rent or buy a movie without subscribing to a contract, giving easy access, flexible packages, and access to up to 5 devices, two of which can be watched simultaneously.

The platform that brings black to consumers is being deployed as an ecosystem where customers will have not only access to incredible content, but a host of additional services.  It will offer gaming, travel and hotel booking services, sports betting through Cell C’s partnership with ClickaBet, and other services.

Customers will be able to choose which live TV channels they want to watch and when; they will have a choice of daily, weekly, weekend or monthly subscriptions.

“This really opens the market to more South Africans looking for content, providing affordable and relevant content to those that have not had access to it before,” says Dos Santos.

Services can be purchased using vouchers as well as debit and credit cards.  And as a first in South Africa, Cell C subscribers will be able to pay for any of these services using Prepaid airtime.

At launch, consumers can watch and engage with black by downloading the black Android & iOS apps, using a tablet or phone. It will also available on a web interface at www.black.co.za.

What does it cost?

BUYblack will allow customers to purchase the latest blockbuster movies, fresh from the big screen, earlier than ever before and from as little as R59. These are then owned by the customer to watch as many times as they like.

RENTblack will enable customer to rent the greatest movies and similar to BUYblack the latest releases from R29. Customers will have access to the movie for 48 hours from rental.

FLEXIblack will have hundreds of hours of local and international movies, series, music, documentaries and so much more. FLEXI Access will cost from R10 per day up to R39 per month. FLEXI Premium, which will offer a wider selection, can be purchased at R39 per day up to R99 per month at launch.

BTV, with more than 60 included channels, will offer BTV Premium for R189 per month and BTV Access, which includes 18 channels, at R69 per month.

As a separate subscription option, customers will be able to access five exclusive European football TV channels available individually from R5 a day to R25 per month.

PLAYblack will offer unlimited games from R5 per day.

* Visit www.black.co.za to see all the options available. 

Arts and Entertainment

Deezer to host Hotstix’s Mandela tribute playlist

Deezer is celebrating Nelson Mandela on the centenary of his birthday by hosting a tribute playlist created by music legend Sipho “Hotstix” Mabuse.  

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Mabuse, a legendary figure in African music, first rose to prominence in the 1970s with his band Harari and later developed a name for himself as a solo artist. One of his best known songs was the global hit BurnOut in the 1980s.

The playlist takes the listener on a captivating musical journey through the life of Nelson Mandela.  It was compiled by Mabuse, who consulted with Mandela’s family and friends to ensure that the music would be relevant and accurate. The playlist also features commentary by Mabuse, which was recorded in his Soweto home.  

“I have tried to tell the story of the music that Madiba loved,” says Mabuse. “The Playlist excludes the time in prison obviously, as Madiba would not have had exposure to music in that time.  We have focused on the music we know he loved before and after that period. This recording was really an emotional journey for me, but an incredible opportunity to document these memories.”

The playlist features the music the young Mandela loved, such as The Manhattan Brothers, Solomon Linda, Brenda Fassie and Miriam Makeba.  It includes struggle songs from Chicco, Johnny Clegg, Hugh Masekela and Yvonne Chaka Chaka.  The playlist also includes Mandela by Zahara, one of the younger artists who caught Madiba’s ear.

Mabuse also offers stories of his own songs, such as Shikisha, a song greatly beloved by the former President.

“I was delighted to share my thoughts and hope the listeners enjoyed the musical journey,” says Mabuse. “Madiba did enjoy music immensely and we all have a purpose wherever we are in the world to celebrate culture and to learn from different cultures and music forms and styles.”

This playlist was inspired by the Nelson Mandela 100 campaign, calling on corporates and individuals to act as sources of inspiration and engage in conversation and action.

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Arts and Entertainment

Avengers’ all-time accolade

This past weekend Marvel Studios’ Avengers: Infinity War became the second highest grossing film of all time at the South African Box Office.

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This means that Marvel Studios now holds the number 2 and number 1 film of all time positions at the local Box Office, following Black Panther’s unprecedented record-shattering run since it’s 16 February 2018 release.

In South Africa, audiences continued to assemble in cinemas to witness the cinematic journey ten years in the making, earning Avengers: Infinity War a current total box office tally of just under R73 million with over 874 000 attendances.

Black Panther’s historic box office journey ended in June and now boasts a final box office total just shy of R107.5 million and over 1.43 million attendances, making it the biggest film of all time at the South African box office and the first to cross the R100m mark. This record builds on Black Panther’s list of achievements on the African continent and is the biggest grossing film of all time not only in South Africa, but also East and West Africa. Black Panther is now available to enjoy on DVD and Blu-ray, as well as to digitally rent or buy from retailers and providers across the continent.

Elsewhere in Africa, Avengers: Infinity War has also raked in a total of Kes 66.9m in East Africa, making it the 2nd highest grossing film of all time behind Black Panther. Similarly, in West Africa, the film hit N450m at the box office, making it the 2nd highest grossing international film of all time, also behind Black Panther.

For Marvel Studios fans, the action and adventure continues as the 20th film in the Marvel Cinematic Universe, Ant-Man and The Wasp, hit cinemas this past weekend and created enough buzz to fly into the number one position at the South African Box Office.

“We are thrilled at the response that Marvel Studios’ titles have continued to receive from cinema-goers across the continent,” says Christine Service, Senior Vice President of The Walt Disney Company Africa. “With Ant-Man and The Wasp in cinemas, and both Captain Marvel and the next Avengers film in 2019, we are eagerly anticipating the continuing expansion of the Marvel Cinematic Universe and look forward to celebrating with fans.”

On the animated front and with its own super hero theme, Disney•Pixar’s Incredibles 2, continues to entertain families across the country and is already Disney’s second-highest grossing animated film of all time behind Finding Dory, after only 3 weeks in release.

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