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Cars that tweet

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Subaru’s new 9MP rear-view camera and social media buttons on the steering wheel now allow drivers to interact with social networks without taking their eyes off the road. This function is only available for vehicles bought today.

Hot on the heels of Siri Eyes Free available in its 2016 model line-up, Subaru has introduced new functionality into its vehicle’s allowing drivers to interact directly with Twitter, Instagram and Snapchat, with new dedicated steering wheel controls and full HD camera’s allowing instant social media updates.

With the adoption of a front facing 9MP camera internally mounted onto the rear view mirror, and the complementing reversing camera, drivers can now capture front or rear facing HD photographs and videos which can be previewed on the vehicle’s infotainment system, prior to sharing socially.

Using the vehicle’s voice recognition command system, drivers can then also dictate a message to accompany the images being shared socially as status updates or comments.

Four new functions can be accessed using the steering wheel controls:

  1. Camera select – switches between the front and rear cameras
  1. S# – share to Twitter function
  2. I – share to Instagram
  3. S – share to Snapchat

The vehicle’s infotainment system allows for the social media accounts to be set up initially, allowing photographs and text to be shared on the fly without lifting one’s hands off the steering wheels. The system requires a mobile device to be paired for internet connectivity via Bluetooth.

The technology was developed after several studies demonstrated the risk associated with mobile phone usage whilst driving, with specific reference to social media engagement. Tested extensively in the US, the system has proven invaluable in ensuring that drivers do not take their hands off the wheel but rather remain focused on driving, first and foremost, whilst being able to share images and videos of their adventures safely with social fans and followers.

Project Chief engineer Mr Ai Lai remarks “With the growing trend of dash cam capturing and social media usage whilst driving, we looked for a way to be able to do this in a much safer and more responsible way.”

Available from the 1st of April, the system will be standard on all vehicles sold in SA, as part of the Subaru April Fools Imaginative campaign.

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CES: So long, and thanks for all the beer!

Last week, the Las Vegas expo showed off its fun side with state-of-the-art technologies for enjoying beer, writes BRYAN TURNER

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From craft beer-making machines to robots that pour beer, CES had more beer than usual in Las Vegas last week. And even free beer if you found the right stand. Stampede’s saloon-style booth offered beer to visitors who tried out its latest drones, virtual reality, and other gaming products. No beer tech, though.

Here are some of the beer technologies that stood out:

LG HomeBrew – Craft beer made at home

LG’s HomeBrew craft beer-making machine,  debuted at CES 2019, brings the brewing process home thanks to single-use capsules,  a self-cleaning feature, and an algorithm optimised for fermentation. 

Like a Nespresso coffee machine, the beer maker uses capsules, which contain malt, yeast, hop oil and flavouring. At the press of a button, LG HomeBrew automates the whole procedure from fermentation and carbonation to ageing. A companion app lets users check HomeBrew’s status at any time during the process, from their handsets.

The beer machine not only offers a simple way to make craft beer, but also enhances the quality of beer it makes. The fermentation algorithm intelligently controls the fermenting process with precise temperature and pressure control. It automatically sanitises itself, using nothing more than hot water, ensuring everything is hygienically clean for the next batch.

Designed with discerning beer lovers in mind, HomeBrew allows for in-home production of batches of more than 4 litres of beer in a variety of styles. The following five distinctive, flavoured beers are available now: 

  • Hoppy American IPA
  • Golden American Pale Ale
  • Full-bodied English Stout
  • Zesty Belgian-style Witbier
  • Dry Czech Pilsner

The only catch? It takes about two weeks to make, depending on the beer type.

“LG HomeBrew is the culmination of years of home appliance and water purification technologies that we’ve developed over the decades,” said Dan Song, president of LG Electronics Home Appliance & Air Solutions Company. “Homebrewing has grown at an explosive pace, but there are still many beer lovers who haven’t taken the jump because of the barriers to entry, like complexity, and these are the consumers we think will be attracted to LG HomeBrew.”

Click here to read about the party speaker that holds beer and robots that pour beer.

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CES: Alienware gets Legend-ary

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At CES in Las Vegas last week, Dell’s Alienware released a family of high-end, thin, light, and affordable machines for both amateur and professional gamers – and a new identity.

Alienware marked CES 2019 as a brand milestone with the debut of a new design identity, Alienware Legend. It aims to set a new bar of excellence for what gamers want most – performance and function. Alienware says it evaluated multiple concepts and chose one that was the biggest and boldest departure from its current look.

Alienware Legend, says the company, stays true to the brand’s core design tenets, taking cues from its deep roots in sci-fi culture and its early industrial designs, to distinguish the brand from the rest of the industry. The new Legend design is optimised with cutting-edge thermal cooling technology to achieve and sustain overclocking power, improved AlienFX lighting, and ultra-thin screen borders. It also unveiled a new “three-knuckle hinge” design that reduces the overall dimension while creating a stronger assembly, all combining to yield a better gaming experience.

“We’re excited to come to this year’s CES with some truly groundbreaking products, next-gen software and strategic partnerships that will bring more people to experience PC gaming and advance the industry,” said Frank Azor, vice president and general manager of Alienware. “The legend design answers the call for more and better from our gaming community, and the new G Series laptops will make PC gaming even more accessible to those looking for high-performance gaming at a cost they can appreciate.”

Click here to read about Alienware Legend in action with the Area-51m and m-series laptops

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