Ford has unveiled details of two new mobility projects aimed at addressing the daily frustration of finding parking in a crowded city.
Together with mobile app valet service Cheyaoshi and smart parking developer Ding Ding, Ford is experimenting with real solutions to take the stress out of getting around.
“For millions of commuters in Asia Pacific, finding parking comes at the cost of wasted time and fuel,” said John Larsen, director, Ford Smart Mobility, Ford Asia Pacific. All this adds to longer commutes, worsening congestion and higher stress. Our mobile valet experiment with Cheyaoshi and our smart parking experiment with Ding Ding are a couple ways we are trying to find innovative solutions to help commuters.”
The need for better parking solutions is illustrated by a recent survey conducted on behalf of Ford across Asia Pacific. More than one in five survey respondents said their commute is the worst part of their day, on top of 34 percent who simply find it inconvenient – and for a third of respondents, it is getting worse. For more than 18 percent of respondents across the region, finding parking is the primary reason for a worsening commute. This makes it a prime target for Ford, which is investing in smart mobility experiments across the region as it works to once again change the way that people move.
The problem is particularly acute in China, where nearly one-quarter of survey respondents blamed parking difficulties for a worsening commute. But China’s eagerness to adopt new technologies – more than 48 percent see advanced technologies like autonomous features and real-time traffic information as potential congestion cures – also makes it an ideal market for the parking experiments.
“The work we’ve been doing with Cheyaoshi and Ding Ding helps relieve some of the pain of parking today and also helps us determine the approaches that are most effective for commuters,” said Julius Marchwicki, director, Connected Vehicles and Services, Ford Asia Pacific. “These kinds of experiments deepen our understanding of what commuters want and need, and enable us to serve them more effectively as a mobility company.”
At Ford’s Asia Pacific headquarters in Shanghai’s bustling Lujiazui financial district, four out of ten employees said in an internal survey that they spend an extra 10 to 20 minutes every day finding parking near the office. Together with Cheyaoshi, Ford found cheaper, available parking about a kilometer from the Ford office, and launched a valet program to make parking more convenient.
Participants used the app to have a valet meet them at the Ford office in the morning; the valet then parked the car, where it waited safely until the user summoned it using the app. At the end of the day, employees could then either have the car delivered to the office, or anywhere within a 2.5-kilometer radius.
Another partnership – the Ford and Ding Ding Parking Space Lock experiment – approaches the problem of urban parking through the sharing economy. Vehicle owners can use SYNC, Ford’s leading voice controlled infotainment system, to activate and deactivate a physical parking space lock on one of tens of thousands of parking spaces on Ding Ding’s platform, granting users exclusive use of conveniently located parking spaces. Once a driver has locked a parking space, they can also use the app to rent it out to other drivers for a share of parking fees, or authorize family and friends to use it for free. All functions are activated through SYNC giving users convenient hands-free control of Ding Ding’s functions. In addition, drivers of Ford vehicles can reserve exclusive VIP spaces on Ding Ding’s platform using SYNC, including in busy areas.
Welcome to world of 2099
The world of 2099 will be unrecognisable from the world of today, but it can be predicted, says one visionary. ARTHUR GOLDSTUCK met him in Singapore.
Futuristic structures tower over the landscape. Giant, alien-looking trees light up with dazzling colours amid the hundreds of plant species that grow up their trunks. Cosmetic stores sell their wares via public touch-screens, with products delivered instantly in drawers below the screens.
This is not a vision of the future. It is a sample of Singapore today. But it is also an inkling of the world we may all experience in the future.
Singapore was the venue, last week, of the World Cities Summit, where engineers, politicians, investors and visionaries rubbed shoulders as they talked about the strategies and policies that would enhance urban living in the future.
As part of the Summit, global payment technologies leader Mastercard hosted a small media briefing by one of Singapore’s leading thinkers about the future, Dr Damian Tan, managing director of Vickers Venture Partners. The company’s slogan “We invest in the extraordinary,” offers a small clue to Tan’s perspective.
“We look as far forward as 2099 because, as a venture capital firm, we invest in the long term,” he tells a group of journalists from Africa and the Middle East. “Companies explode in growth because there is value in the future. If there is no growth, they won’t explode.”
The big question that the Smart Cities Summit and Mastercard are trying to help answer is, what will cities look like in the year 2099? Tan can’t give an exact answer, but he offers a framework that helps one approach the question.
“If you want to look at 81 years into the future, and understand the change that will come, you need to double that amount and look into the past. That takes us to 1856. The difference between then and now is the difference you can expect between now and 2099.”
Click here or on the page link below to read on: Page 2: Soldiers and Health in 2099.
- Arthur Goldstuck is founder of World Wide Worx and editor-in-chief of Gadget.co.za. Follow him on Twitter on @art2gee and on YouTube
Street art goes electric
Kaspersky Lab and British street artist D*Face have unveiled the first-ever “art helmet” design at the Formula E finale for electric cars in New York.
The ‘Save The World’ helmets will be raced by DS Virgin Racing’s drivers, Sam Bird and Alex Lynn, as they traverse the New York street circuit during the final races of the Formula E season.
The announcement signals the first art helmet by a Formula E team, continuing the heritage of art in motorsport and the cybersecurity brand’s commitment to contemporary art, creativity and innovation. D*Face took inspiration from Kaspersky Lab’s tagline, “A Company To Save The World”, and hopes that his colourful work will inspire people to take positive action.
D*Face will announce his first-ever art car design with a custom-made livery for the DS Virgin Racing Team. Its design will be released at the “Art Goes Green” event after Saturday’s race. The helmets and art car are the latest installations in the “Save the World” collection, following a major permanent public mural that was installed in Brooklyn, New York, in May.
D*Face, whose real name is Dean Stockton, said: “It is exciting to work with Kaspersky Lab on this project and create art with a real message of hope for a better future. After all, this is our world and we need to look after it. It will take every one of us to make a real lasting, impactful change. I love the mentality of the DS Virgin Racing Team and that of Formula E by showcasing sport in a way that doesn’t harm the environment, but is still just as exhilarating and fun.
“It is time for us all to stand together and make a change… be that stopping data steals, climate change, plastic waste or using damaging fuels. I want everyone to make a pledge to do one thing that will help make a change.”
As a sponsor of DS Virgin Racing Team, Kaspersky Lab is responsible for protecting the team’s devices against cyber threats. The company sees the technical environment in the global sport of Formula E as the next frontier in furthering its research and development of new technologies to keep vehicles secure in the digital world.
Sylvain Filippi, Managing Director at DS Virgin Racing, said: “The whole team fully supports this great initiative and our thanks got to Kaspersky and D*Face for their collaboration. It’s an honour to have such an innovative artist bring his talents to bear in our team ahead of the season-finale; the car, drivers’ crash helmets and mural all look amazing.”
Aldo Fucelli Pessot del Bo, Head of Global Partnerships and Sponsorships at Kaspersky Lab added: “There is a need for innovation on a global scale, both in contemporary art and in the fast-growing sport of Formula E. Now, for the first time ever, Kaspersky Lab is proudly bringing together the two sectors in an effort to Save the World and unleash creativity, encourage freedom of expression and further innovation.”