Connect with us

Featured

Looking for a smart port in a storm

Published

on

Modern ports are transforming and digitalising, but high-speed connectivity remains the backbone of any attempt to create a genuinely smart port, writes VINO GOVENDER DFA, Executive: Product Innovation and Marketing.

As digitisation drives a wave of technological innovation and integration, so an increasing number of industries and businesses are seeking to transform themselves into enterprises that are more data and insights driven. The port industry is no exception.

A modern port no longer only undertakes the traditional load and discharge, storage, and transfer functions, but is now becoming the catalyst for the development of the surrounding region’s economy, trade, and finance. Furthermore, the port has now become a key node of the modern logistics chain and thus has transformed into a focal point for the flow of commodities, capital, technology, and information.

Being part of both the larger transport and logistics supply chains and, in itself, being a cluster of companies and businesses active in these sectors, the modern port is in a unique position to fully leverage the efficiencies generated by digital technologies.

Ports can apply technology to address specific challenges in the areas of asset management and utilisation as well as operations uptime. Technology can also enable more effective levels of collaboration between port management, suppliers, and customers, which can lead to improved efficiencies in capacity planning and service delivery.

The critical areas of security can also be improved through IP-based security devices and access-control systems, which are integrated via security platforms to the broader security ecosystem, including border control, private security, and the police services. The use of high-definition camera monitoring and biometric-based identity- and access-management systems provides tighter control and visibility on access and movement patterns within the port.  In addition to this, the implementations of wireless networks that can be backhauled by fibre are extremely useful in respect of asset tracking and vehicle monitoring.

Of course, the most critical requirement for any port seeking to transform itself from merely a node in the goods journey to one that serves as an integrated logistics supplier is a backbone of high-speed broadband connectivity.

High-speed connectivity is the essential foundation for the transmission of any and all information related to port operations. It is necessary for stakeholders who need access to systems as it enables access to common cloud-based business applications for port administration. There is no doubt that a strategic shift is taking place in respect of these facilities, where size is no longer the primary focus, but rather efficiency and effectiveness of operations. In the near future, it will no longer be the largest port that gets all the business, but rather the smartest one.

The advantages of a backbone of high speed connectivity, backed by the relevant IT systems, are multiple. Such an implementation can enable these new ‘digital ports’ to:

·         Improve cargo handling efficiency, as well as collection and distribution capabilities

·         Support the kind of reliable and uninterrupted IT services required for 24/7 operations

·         Play a vital role in connecting the port to the rest of the region it supports, enabling it to truly integrate its logistics chain

·         Provide a massive boost to the operation management system, thereby assisting with increasing load and discharge and yarding efficiency, improving overall port performance, and reducing operating costs

·         Deliver the backbone for a high-definition, real-time CCTV monitoring system that significantly boosts the safety and security of the port, helping to protect it against both criminal and terrorist intent

·         Deliver business collaboration services for terminal, shipper, consignee, forwarder, shipping line, customs, and other shipping stakeholders, boost the overall performance of the maritime logistics chain, and assist the port in providing more efficient and quality services to its customers and suppliers.

With a high-speed connectivity backbone in place, ports will also be positioned to undertake the next phase of digitalization, where new services either replace or augment traditional port operations. The most notable of these will be the connection of everything of relevance within the port to the Internet of Things (IoT).

IoT technologies are already being applied in diverse settings – from last-mile transport optimisation to warehouse- and transport-management systems. The IoT is equally useful in terms of the logistics value chain, assisting management to understand more clearly not only what has been delivered and to where but also when it left and when it arrives at its destination.

The combination of IoT, smart data solutions and high-speed connectivity will enable ports of the future to identify and take advantage of new business models within the larger ecosystem. It will also create opportunities for new, non-traditional parties – such as technology companies and developers – to create applications and solutions for stakeholders targeted at improving performance or enhancing the business of the port itself.

Looking at this, there is no doubt that a backbone of high speed connectivity, allied to a vision that fully capitalises on the application of digital technologies, including the IoT, data- and insights-driven processes and business applications and IP-based communications and collaboration services, will be the driving force that creates the world’s first true smart ports.

Africa News

Smart grids needed for Africa’s utilities

Power utilities across Africa should rethink their business models and how they manage and monetise their assets to keep pace with the changing energy ecosystem, says COLIN BEANEY, Global Industry Director for Asset-intensive and Energy and Utilities at IFS.

Published

on

Africa’s abundant natural resources and urgent need for power mean that it is one of the most exciting and innovative energy markets in a world that is moving rapidly towards clean, renewable energy sources. The continent’s energy industry is taking new approaches to providing unserved and underserved communities with access to power, with an emphasis on smart technologies and greener energy sources.

Power systems are evolving from centralised, top-down systems as interest in off-grid technology grows among African businesses and consumers. And according to PwC, we will see installed power capacity rise from 2012’s 90GW to 380GW in 2040 in sub-Saharan Africa. Power utilities are needing to rethink their business models and how they manage and monetise their assets to keep pace with the changing energy ecosystem.

Energy and utilities providers are transforming from centralised supply companies to more distributed, bi-directional service providers. They can only achieve this through the evolution of “smart grids” where sensors and smart meters will be able to provide the consumer with a more granular level of detail of power usage. This shift from an energy supplier to “lifestyle provider” will require a much more dynamic and optimised approach to maintenance and field service.

African companies must thus embrace digital transformation as an imperative. This transformation begins by embracing enterprise asset management to improve asset utilisation. The subsequent steps are enhancing upstream and downstream supply chain management; resource optimisation; introducing enterprise operational intelligence; embracing new technologies such as the Internet of Things, machine learning, and predictive maintenance; and becoming a smart utility.

Embracing mobility to drive ROI

Getting it right is about putting in place an enterprise backbone that accommodates asset and project management, multinational languages and currencies, new energies and markets, visualisation of the entire value chain, and mobility apps. Mobile technologies that support the field workforce have a vital role to play in driving better ROI from utilities’ investments in enterprise asset management and enterprise resource planning solutions.

Today’s leading enterprise asset management solutions feature powerful functionality for mobile management of the complete workflow of work orders – from logging status changes and updates, from receiving and creating new orders to concluding the job and reporting time, material and expenses. Such solutions are easy to deploy and intuitive for end users to learn and use.

Importantly for organisations operating in parts of the continent with poor telecoms infrastructure, connectivity is not an issue. The solutions work offline and synchronises when network connectivity is available. Users can work on any device—laptops, tablets, and smartphones—commercial or ruggedised.

By ensuring that field technicians have easy access to information and processes, the mobile solution enables technicians and maintenance engineers to easily do the following tasks:

·         Create a new work order on the fly and log new opportunities

·         Access both historical and planned work information when requested

·         Permit customers to sign when the job is completed

·         Capture measurements and inspection notes on route work orders

·         Create new fault reports on routing

·         Facilitate documentation through photo capturing

·         Provide easy access to technical data and preventive actions.

The power of mobility allows the engineer to be the origin of all data capture on a service event. They can easily inquire on asset history, record parts used or parts needed for repair, record labour hours, and expenses as they occur, and any notes of repairs performed. When coupled with workforce management tools, such solutions unlock significant productivity gains for utilities who are trying to get the most from their workforce and assets.

Continue Reading

Featured

Brands fall for app vanity

The experience of a mobile screen full of icons, representing independent apps that your need to open to experience them, is making less sense. Instead, businesses should serve customers with an ‘app-like’ experience inside the digital platform they already use, says PIETER DE VILLIERS, Group CEO at Clickatell.

Published

on

Many brands remain obsessed with creating mobile apps. This not only defies trends that point to increasing consumer app apathy, but can exclude a sizeable portion  of your customers in emerging economies. Companies need to engage with their users where they are rather than forcing them onto an app, in what can only be described as brand vanity. 

In 2017 there were around 2.2 million apps available in the iOS app store and over 3 million on Google Play. And, while the number of apps being downloaded continues to rise, analysis shows that consumers are only using 30 apps per month and accessing just 9 on a day-to-day basis. 

While these numbers still seem attractively high, in reality the majority of the apps we use are for messaging (like Facebook Messenger, WhatsApp, and WeChat) and our social networking, gaming, leisure, dating or utility activities. 

Despite the facts, the application strategy as the holy grail for digital transformation is still being pushed even within large progressive brands. What’s more, some advertising agencies and digital consultants are still pushing apps as the best means for companies to connect with their customers. This has resulted in some organisations stubbornly doubling down on app strategies which are simply not showing return on investment (ROI). 

It’s not immediately clear to us whether the fascination with apps is a roll-over from long overdue projects or whether brand owners equate a mobile-first strategy with a mobile app. Mobile-first in 2018 means customer first, and therefore embracing chat commerce in order to deliver services with convenience and simplicity in mind. 

Why apps won’t win the internet

The problem with apps goes beyond user fatigue. In the first instance, many apps are poorly designed, assuming technical sophistication which may not match reality for the average customer. Poor user interfaces and attempts to provide complex engagement can result in even the best ideas missing their targets due to lack of engagement. 

Secondly, we all know that economic realities drive consumer behaviour. In Africa, new mobile phone users typically opt for feature phones over smartphones. With a longer battery life and a much more accessible price point, feature phones still allow for a basic internet connection, chat platforms like WhatsApp, and call and message functionality. In these regions, the cost of an app – even if it’s free – goes far beyond installing it. Constant updates require reliable and cheap access to the internet. For the average phone owner in an emerging market, this can be a serious challenge. 

Thirdly, and most importantly, apps must be relevant to their intended market. Frequency of usage is a key measure of relevance. 

Apps which are used on a daily basis, like health and fitness trackers, enjoy constant engagement. New features which are added are eagerly awaited by users who are happy to update their apps. 

However, users may well question the relevance of the app if they are required to conduct updates on a monthly or even weekly basis when they are only making use of the app once or twice a year. 

On average, I download one app per quarter. Some I use more frequently than others, but all of these apps need to be regularly updated to maintain security, update features, and fix bugs. Many apps are pushing out updates much more frequently. I noticed over the past year that I could go from having all apps updated, to 32 apps requiring an update in five days.

When it comes to a customer-first digital strategy, companies should be asking themselves if an app is really the best way to reach their target audience. 

In fact, at the end of 2016, Gartner predicted that by 2019, 20 percent of brands would ditch their mobile app. What’s more, in its 2018 predictions, the company forecast that by 2021, more than 50 percent of corporations would spend more per annum on bots and chatbots than on mobile app development. 

So, we need to ask, what is the alternative for CIOs, CDOs, CMOs, and digital leaders who are looking for ways to reach, retain and grow their customer base? 

The logical app alternative 

The old battle advice goes: fight your enemy where they are not. Military strategists agreed that having your enemy come to you and fight you on your own terms was preferable. In a world where customers have access to thousands of offerings and millions of deals online, we need to flip that idea to Meet Your Customers Where They Are. 

Any marketeer will tell you just a how difficult it is to drive app downloads. Development, cross platform testing and user interface aside, the marketing campaign required to get customers to download the app can swallow entire annual budgets and still come up short. 

Looking at the facts, it makes infinitely more sense to work within the digital platforms already being used by your target audience. 

Clickatell is already enabling chat commerce for some of the leading global brands with its Touch solution. This allows organisations to serve their customers with an ‘app-like’ experience inside the chat or browser platform of their customer’s choice (Twitter, Facebook Messenger, etc.) 

Brands can now send an actionable Touch link such as ‘find the nearest ATM’ or ‘reset my password’ within a chat stream that will open an intuitive touch card without the user having to download an app to perform the action. Services can also be linked to the in-app experience for brands not looking to abandon their app efforts. 

Working with our clients, many of whom are global innovators and thought leaders, we’ve found that having the courage to design with an ‘end user first’ approach and dealing with the back-end complexity behind the scenes results in cost efficient customer delight and ROI. 

Continue Reading

Trending

Copyright © 2018 World Wide Worx