Technology has changed all aspects of our lives, including the way we transact. In our digital economy, money is not the only currency consumers place value in as they also see trust, time and treasure as important drivers, writes Intel’s TREVOR COETZEE.
In the conventional economy, money is the only currency. But we are increasingly inhabiting a world comprised of the cloud, mobility, the Internet of Things and an infinite number of goods and services that are exchanged online.
In this so-called Second Economy, money isn’t the only currency. In this technological and social realm, trust, time and treasure are the new currencies – and one of them is worth a lot more to cybercriminals than money.
The Second Economy is built on the psychological currency of trust. When we transact online, we trust that the company we’re dealing with will protect our information.
But trust is under relentless attack and is the prime casualty of cyber conflict. Hacktivists aren’t after money. Rather, they want to embarrass their targets and reduce their brand value by sowing mistrust. Each attack serves to erode the trust of customers in a company’s ability to withstand future breaches and protect their interests. And when trust is lost, it can do as much damage as lost funds, if not more.
A cyber defence focused primarily on protecting financial assets is therefore insufficient. The problem, however, is that public concern about personal data loss is falling despite a rise in data thefts. Also, breach victims are not typically penalised, even when their own negligence contributes, which suggests that breach costs should be evaluated in the Second Economy.
In the Second Economy, time matters more than money.
On the one hand, cybercriminals, or black hats, have time on their side. They design their attacks at leisure, crafting carefully thought out and executed strategies that can sometimes go undetected within a network for months, even years.
They also use time to their advantage in ransomware attacks by attaching deadlines to ransom pay-outs for the safe return of data. Under such immense time pressures, victims are more likely to respond impulsively and pay the ransom.
On the other hand, victims, or white hats, are in a constant race against time and are always reacting under pressure. When a breach occurs, time is the ultimate weapon – detecting and remediating threats as quickly as possible becomes the goal in a race where every second counts and time most certainly is money.
The time it takes an organisation to respond to breaches depends on the tools, policies and political structures that are in place before the notion of a threat is even recognised.
But the status quo in most organisations is that separate divisions have separate security policies, which slows down their response times. An IT strategy that allows for new technology to be rapidly onboarded will ensure that new software releases will not hinder productivity and that software updates are not time-consuming.
In the Second Economy, money – or profit – is not the only treasure that black hats are after. When it comes to sowing mistrust, cybercriminals could be motivated by principle – as it often seen in attacks by ‘hacktivist’ group, Anonymous – while nation-states identify targets to expand their province.
Whatever their treasure, black hats have clear incentives motivating their next move, and with each attack, the trust economy is ultimately corroded. These fast-moving, fast-adapting black hats govern the terms of cyber conflict and control the pace of innovation and the nature and timing of assaults. Organisations play a perpetual game of catch-up, yet they consistently ignore or rationalise the risk.
This must change.
Gaining the upper hand
Individual users cannot shirk responsibility for helping safeguard the Second Economy and, at the strategic level, today’s siloed, reactive, barely collaborative defence posture must yield to a new white hat paradigm that is adaptive, aggressive, proactive, newly generous on information-sharing and unpredictable.
If we are to secure the now indispensable, Interned-based Second Economy, we have to reject conventional defence paradigms in favour of radical new thinking. Where we have relied on old playbooks, we must be newly unpredictable; where we have hoarded information, we must become collaborative; where we have undervalued cyber defence, we must prioritise it.
A good start is at the organisational IT level through adopting technology platforms that accept new security software quickly and result in a better-aligned ecosystem. We need to develop a whole spectrum of response plays and not simply plan for an unlikely worst-case scenario.
No single solution can eradicate all threats. We need a superior platform that allows for swift on-boarding of new technologies, over an architecture backed by common tools and workflows, along with automation and orchestration capabilities – one that doesn’t multiply operational complexity for already overburdened staff. An integrated platform also offers the benefit of tapping into aggregate innovative capabilities of hundreds of potential players, all connected over the same infrastructure. This gives white hats a fighting chance at making time their ally.
Cyber security professionals with a more simplified back office infrastructure, as provided by fewer vendors in their environment, report experiencing fewer threats, better detection times and more confidence in their security posture than those with a more fragmented, multi-vendor approach.
There also needs to be organisational change. CEOs must advocate for more strategic, proactive defence while end-users must develop better security consciousness.
Finally, we need bold information sharing. By hoarding information, we make the Second Economy more vulnerable. Better defence depends on better sharing impulses. Bold, perhaps altruistic information sharing gestures by cyber defence organisations can change the culture.
Our economy is no longer a physical one but one of connected networks and systems where cybercriminals have put us on the defensive. We now live in a world where more than money is at stake and where we’re fighting against time and working to justify trust.
If we’re going to win the race, we need to abandon old security playbooks to become more unpredictable and collaborative and make cyber defence a priority.
* Trevor Coetzee, regional director, South Africa and sub-Saharan Africa, Intel Security
Welcome to world of 2099
The world of 2099 will be unrecognisable from the world of today, but it can be predicted, says one visionary. ARTHUR GOLDSTUCK met him in Singapore.
Futuristic structures tower over the landscape. Giant, alien-looking trees light up with dazzling colours amid the hundreds of plant species that grow up their trunks. Cosmetic stores sell their wares via public touch-screens, with products delivered instantly in drawers below the screens.
This is not a vision of the future. It is a sample of Singapore today. But it is also an inkling of the world we may all experience in the future.
Singapore was the venue, last week, of the World Cities Summit, where engineers, politicians, investors and visionaries rubbed shoulders as they talked about the strategies and policies that would enhance urban living in the future.
As part of the Summit, global payment technologies leader Mastercard hosted a small media briefing by one of Singapore’s leading thinkers about the future, Dr Damian Tan, managing director of Vickers Venture Partners. The company’s slogan “We invest in the extraordinary,” offers a small clue to Tan’s perspective.
“We look as far forward as 2099 because, as a venture capital firm, we invest in the long term,” he tells a group of journalists from Africa and the Middle East. “Companies explode in growth because there is value in the future. If there is no growth, they won’t explode.”
The big question that the Smart Cities Summit and Mastercard are trying to help answer is, what will cities look like in the year 2099? Tan can’t give an exact answer, but he offers a framework that helps one approach the question.
“If you want to look at 81 years into the future, and understand the change that will come, you need to double that amount and look into the past. That takes us to 1856. The difference between then and now is the difference you can expect between now and 2099.”
Click here or on the page link below to read on: Page 2: Soldiers and Health in 2099.
- Arthur Goldstuck is founder of World Wide Worx and editor-in-chief of Gadget.co.za. Follow him on Twitter on @art2gee and on YouTube
Street art goes electric
Kaspersky Lab and British street artist D*Face have unveiled the first-ever “art helmet” design at the Formula E finale for electric cars in New York.
The ‘Save The World’ helmets will be raced by DS Virgin Racing’s drivers, Sam Bird and Alex Lynn, as they traverse the New York street circuit during the final races of the Formula E season.
The announcement signals the first art helmet by a Formula E team, continuing the heritage of art in motorsport and the cybersecurity brand’s commitment to contemporary art, creativity and innovation. D*Face took inspiration from Kaspersky Lab’s tagline, “A Company To Save The World”, and hopes that his colourful work will inspire people to take positive action.
D*Face will announce his first-ever art car design with a custom-made livery for the DS Virgin Racing Team. Its design will be released at the “Art Goes Green” event after Saturday’s race. The helmets and art car are the latest installations in the “Save the World” collection, following a major permanent public mural that was installed in Brooklyn, New York, in May.
D*Face, whose real name is Dean Stockton, said: “It is exciting to work with Kaspersky Lab on this project and create art with a real message of hope for a better future. After all, this is our world and we need to look after it. It will take every one of us to make a real lasting, impactful change. I love the mentality of the DS Virgin Racing Team and that of Formula E by showcasing sport in a way that doesn’t harm the environment, but is still just as exhilarating and fun.
“It is time for us all to stand together and make a change… be that stopping data steals, climate change, plastic waste or using damaging fuels. I want everyone to make a pledge to do one thing that will help make a change.”
As a sponsor of DS Virgin Racing Team, Kaspersky Lab is responsible for protecting the team’s devices against cyber threats. The company sees the technical environment in the global sport of Formula E as the next frontier in furthering its research and development of new technologies to keep vehicles secure in the digital world.
Sylvain Filippi, Managing Director at DS Virgin Racing, said: “The whole team fully supports this great initiative and our thanks got to Kaspersky and D*Face for their collaboration. It’s an honour to have such an innovative artist bring his talents to bear in our team ahead of the season-finale; the car, drivers’ crash helmets and mural all look amazing.”
Aldo Fucelli Pessot del Bo, Head of Global Partnerships and Sponsorships at Kaspersky Lab added: “There is a need for innovation on a global scale, both in contemporary art and in the fast-growing sport of Formula E. Now, for the first time ever, Kaspersky Lab is proudly bringing together the two sectors in an effort to Save the World and unleash creativity, encourage freedom of expression and further innovation.”