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Project Bloodhound ready for South Africa

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The quest to break the world land speed record is a long and winding road that leads to South Africa – and is designed to inspire school kids everywhere with a love of science and technology, writes ARTHUR GOLDSTUCK

There can be few more desolate places in the world than Hakskeen Pan, a flat, endless dried-out lake bed in South Africa’s Northern Cape province, near the border with Botswana and Namibia.

But that is precisely what has propelled it into the international spotlight. It is one of the few places in the world that is isolated enough, flat enough, and with the right terrain to support a bold quest.

The crust of the lake bed at Haksteen Pan is ideal for an attempt not only on the world landspeed record, but for the first land vehicle to travel at 1 600 kilometres per hour. Project Bloodhound will stretch the limits of a vehicle on wheels far beyond what was ever thought possible.

The man behind the project, the crusty British racing veteran Richard Noble, is no stranger to absurdly extreme feats like this.

“We’ve got a long history of doing it,” he said in an interview last week. “I broke the world land speed record in 1983. After that, we were up against the Americans to achieve the first ever supersonic ride in 1997, and we succeeded. In this case, we’re increasing the land speed record by a whopping 30%, and we’re convinced we can do it.”

The pilot will be Andy Green, but a vast team of engineers, researchers and other specialists has come together in pursuit of the vision.

Bloodhound pilot Andy Green Photo courtesy Project Bloodhound

Bloodhound pilot Andy Green
Photos courtesy Project Bloodhound

“We’ve gone through a very difficult phase,” he said. “The weakness of a project like this is the finances. It’s a long-term project because of its considerable investment in terms of engineering. There have been a whole lot of financial setbacks, but the team has held together. In a lesser organisation people would have just walked, but they’ve absolutely stuck together.”

In the next two weeks, the car will go through its most critical test yet.

“We’ve got to get the car into what we call runway form, and where we work in Bristol is unsuitable for running a jet engine. So we will be running it in Newquay in Cornwall to prove that the car works and runs, but at this stage we will go no faster than 200 miles per hour.”

Part of the challenge is that the project is no longer only about engineering, as it was back in 1983 and 1997.

Photo courtesy Project Bloodhound

This time round, it remains as important, but is joined by technology that had barely arrived back then: the Internet, high-speed mobile connectivity, database software, and a wide variety of environmental sensors.

This combination means that the Bloodhound SSC (for supersonic car) will produce a massive amount of data that will be accessible instantly, worldwide. And that, in turn, will be used for one of the most ambitious global attempts inspire schoolchildren to want to learn about the STEM subjects: Science, Technology, Engineering and Mathematics.

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The car is being built and tested in the United Kingdom, but the project depends on Hakskeen Pan.

While the terrain provided the needed long, flat landscape and the right surface, it was also littered with rocks and stones. So the first essential piece of work was to clear the area by hand. The local Mier community was employed to do the job. Last year, the Federation Internationale de l’Automobile (FIA) presented certificates of recognition to over 300 members of the community for “the largest area of land ever cleared by hand for a motorsports activity”. They had removed 16 000 tonnes of rock from 22 million square metres of dry lake bed.

Project Bloodhound announced: “Their amazing work has been a vital part of building the world’s fastest race track and means that next year Andy Green can drive Bloodhound SSC at over 1400kph in Northern Cape, South Africa, without worrying about a single stray rock damaging the Car.”

The attempt, set for 2018, should have been made during 2017, but ran into a hitch and, Noble admitted in an interview last week, it was not a technical one. He had just presented a keynote address on the project at Oracle OpenWorld, a massive annual conference in San Francisco, where more than 60 000 people come to learn about the latest offerings from global database software giant Oracle. The company had already committed to providing the technology platform needed to share the car’s massive data output with the world.

Bloodhound Project director Richard Noble

Bloodhound Project director Richard Noble

At the event, Oracle’s president of product development, Thomas Kurian, announced that the company’s educational arm, Oracle Academy, would partner with Project Bloodhound to popularise STEM subjects.

“Effectively, Oracle is educating the world,” said Noble. “The idea came from the US manned space programme. When you study what happened with the Apollo programme, you see this enormous growth in the emergence of scientists, engineers and mathematicians as a result of interest in space flight.

“We were working so hard taking project Bloodhound forward, we didn’t have time to look over shoulder to see what we’d achieved. We asked the University  of Swansea, which is working with us on the aerodynamics of Bloodhound, for a letter telling us what had happened as a result of the project.

“They said their engineering applications and intake were up 150% directly as a result of their work on Bloodhound. Intake of aerodynamics students was up 350%. The value of Bloodhound, to them, was 5-million pounds every year. Kids were coming from the USA to study at Swansea.”

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Another research partner in the project, the University of Western England, saw even greater benefit: they valued the benefits of their work on Bloodhound over ten years at 77-million pounds.

“We were staggered. We had no idea this was the scale of what we were doing. The STEM education system had all but collapsed and the kids all wanted to be singers and dancers. They saw physics as impossible and teachers were really struggling. Inspiring children is the unique selling proposition of Project Bloodhound.”

See: Making Project Bloodhound possible

  • Arthur Goldstuck is founder of World Wide Worx and editor-in-chief of Gadget.co.za. Follow him on Twitter on @art2gee and on YouTube.

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CES: And thanks for all the beer!

Last week, the Las Vegas expo showed off its fun side with state-of-the-art technologies for making and enjoying beer, writes BRYAN TURNER

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From craft beer-making machines to robots that pour beer, CES had more beer than usual in Las Vegas last week. And even free beer if you found the right stand. Stampede’s saloon-style booth offered beer to visitors who tried out its latest drones, virtual reality, and other gaming products. No beer tech, though.

Here are some of the beer technologies that stood out:

LG HomeBrew – Craft beer made at home

LG’s HomeBrew craft beer-making machine,  debuted at CES 2019, brings the brewing process home thanks to single-use capsules,  a self-cleaning feature, and an algorithm optimised for fermentation. 

Like a Nespresso coffee machine, the beer maker uses capsules, which contain malt, yeast, hop oil and flavouring. At the press of a button, LG HomeBrew automates the whole procedure from fermentation and carbonation to ageing. A companion app lets users check HomeBrew’s status at any time during the process, from their handsets.

The beer machine not only offers a simple way to make craft beer, but also enhances the quality of beer it makes. The fermentation algorithm intelligently controls the fermenting process with precise temperature and pressure control. It automatically sanitises itself, using nothing more than hot water, ensuring everything is hygienically clean for the next batch.

Designed with discerning beer lovers in mind, HomeBrew allows for in-home production of batches of more than 4 litres of beer in a variety of styles. The following five distinctive, flavoured beers are available now: 

  • Hoppy American IPA
  • Golden American Pale Ale
  • Full-bodied English Stout
  • Zesty Belgian-style Witbier
  • Dry Czech Pilsner

The only catch? It takes about two weeks to make, depending on the beer type.

“LG HomeBrew is the culmination of years of home appliance and water purification technologies that we’ve developed over the decades,” said Dan Song, president of LG Electronics Home Appliance & Air Solutions Company. “Homebrewing has grown at an explosive pace, but there are still many beer lovers who haven’t taken the jump because of the barriers to entry, like complexity, and these are the consumers we think will be attracted to LG HomeBrew.”

Click here to read about the party speaker that holds beer and robots that pour beer.

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CES: Alienware gets Legend-ary

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At CES in Las Vegas last week, Dell’s Alienware released a family of high-end, thin, light, and affordable machines for both amateur and professional gamers – and a new identity.

Alienware marked CES 2019 as a brand milestone with the debut of a new design identity, Alienware Legend. It aims to set a new bar of excellence for what gamers want most – performance and function. Alienware says it evaluated multiple concepts and chose one that was the biggest and boldest departure from its current look.

Alienware Legend, says the company, stays true to the brand’s core design tenets, taking cues from its deep roots in sci-fi culture and its early industrial designs, to distinguish the brand from the rest of the industry. The new Legend design is optimised with cutting-edge thermal cooling technology to achieve and sustain overclocking power, improved AlienFX lighting, and ultra-thin screen borders. It also unveiled a new “three-knuckle hinge” design that reduces the overall dimension while creating a stronger assembly, all combining to yield a better gaming experience.

“We’re excited to come to this year’s CES with some truly groundbreaking products, next-gen software and strategic partnerships that will bring more people to experience PC gaming and advance the industry,” said Frank Azor, vice president and general manager of Alienware. “The legend design answers the call for more and better from our gaming community, and the new G Series laptops will make PC gaming even more accessible to those looking for high-performance gaming at a cost they can appreciate.”

Click here to read about Alienware Legend in action with the Area-51m and m-series laptops

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