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New MD for Nashua Mobile

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Nashua Mobile has appointed Chris Radley as its new managing director. Chris plans to increase the service provider’s focus on the corporate market and as hopes on expanding its retail presence.

Nashua Mobile has promoted its operations director Chris Radley to the post of managing director with immediate effect. Radley brings a wealth of information and communications technology (ICT) industry experience to his new role.

Radley, a chartered accountant, started his career as an audit manager at Coopers & Lybrand. He then worked at Siltek Distribution Dynamics (SDD), the largest ICT distributor in South Africa at the time, as its financial director. Radley joined Nashua Mobile in 2002 and has worked as its operations director ever since.

In his new role, Radley aims to grow Nashua Mobile’s business with a renewed focus on the corporate and SME markets. In addition, he will seek to expand Nashua Mobile’s already strong retail presence in partnership with the company’s network of franchised dealers. Nashua Mobile will also be increasing its focus on the prepaid market.

Says Radley: ‚I am looking forward to the challenge of leading Nashua Mobile through an exciting time for South Africa’s telecommunications industry. Even though the cellular voice market is starting to reach maturity, we still see plenty of scope to grow our business.

‚We will continue to focus on operational performance and customer service at every level of our organisation. We already run a focused, efficient and customer-oriented organisation, but we will continue to invest in systems and processes that enable us to deliver even better service to our customers.‚

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