Realtors International have conducted a first for South Africa and possibly internationally ‚ a live, virtual showhouse using Skype and an iPad.
Technology is set to cause a dramatic shift in the traditional property business, say Realtors International chief brand manager Toni Enderli and real estate agent Sean Britt.
The past few years have seen a sharp decline in traditional showhouses, placing as it does everything at risk from the safety of the agent on show, to the security of the home being shown.
‚However,‚ says Britt, ‚with a virtual showing in real time you not only deal with these challenges but you also open an avenue for people from all over the country and even globally to see a home over the web ‚ and to see exactly what they want as they can literally call the shots – before they spend time and money to travel to Cape Town for viewings.‚
The proof of the system is that the particular property that was on show via Skype has been sold to a buyer from Johannesburg based on what they saw live online. Explains Enderli: ‚We had a buyer from Johannesburg who was looking for something for his daughter. Instead of flying all the way down, he viewed the property online during the designated time that we were on show and put in an offer.‚
The idea of the virtual, live showhouse had been brewing in Britt’s mind for a while, but came to fruition recently with a prospective buyer from Durban:
‚I have a client that wants to fly down in a few weeks. By showing her a number of properties first via Skype, I have not only been able to work out what type of properties she would be interested in seeing, but I can concentrate on showing her, in real time and while we are having a live conversation about it, exactly what she wants to see more of.‚
For the meantime, all properties advertised as being on show via the live, virtual viewing system, will also continue to be advertised as open houses with on-site physical showings.
Explains Enderli: ‚We acknowledge that it may take some time for a mindshift to happen with both clients and buyers. As with any innovation, particularly one that involves technology, it takes a while for people to get use to the idea of doing things differently. But all the clients that we’ve taken the idea to thus far are very excited by the live, online showhouse concept.
‚In a world where technology is designed to reduce face time, we’re using it to increase it and actually deliver a better service because in this instance the consumer actually has more time with our staff, building trust and long term relationships. It also increases our levels of efficiency, as we can deal with multiple enquires from different clients during one showhouse session.‚
Says Britt: ‚The most incredible thing for us is that we conducted a large amount of research online before we tested our first virtual showhouse and were very surprised that no one has yet seem to have thought of using something like an iPad for live viewings. Not even in the USA ‚ the heart of fast internet connections and real estate innovation!‚
Scammers cleaning up with gullible computer users
Kaspersky experts have detected a two-fold rise in the number of users being attacked with fake system cleaners – fraudulent programmes designed to trick users into paying for alleged serious computer issues to be fixed. The number of users hit reached 1,456,219 in the first half of 2019, compared to just 747,322 for the same period in 2018. During this time, some of the attacks have become more sophisticated and dangerous.
A slow-working or poorly performing computer is a common complaint among PC users, and there are many legitimate tools available to solve such issues. However, alongside genuine system cleaners, there are fake ones developed by fraudsters that are designed to trick users into believing their computer is in critical danger, for example through memory overload, and needs immediate cleaning. The attackers then offer to provide such a service in return for payment. Kaspersky defines and detects such programmes as ‘hoax system cleaners’.
Upon receiving user permission and payment, the fraudsters install the hoax programmes that claim to clean the PC, but which often either do nothing or install adware – an annoying, but not critical, storm of unsolicited advertising – on the computer. Increasingly, however, the cybercriminals are using the installation of hoax cleaners to download or disguise malware such as Trojans or ransomware.
The countries most affected by attacks with hoax cleaners in the first half of 2019 show how geographically widespread the threat is; leading the list is Japan with 12% of affectedusers, followed by Germany (10%), Belarus (10%), Italy (10%) and Brazil (9%).
“We’ve been watching how the phenomenon of hoax cleaners has been growing for the last couple of years, and it is a curious threat. On the one hand, many samples that we have seen are spreading more widely and becoming more dangerous, evolving from a simple ‘fraudulent’ scheme into fully functioning and dangerous malware. On the other hand, they are so widespread and seemingly innocent, that it is much easier for them to trick users into paying for a service, rather than frightening them with screen blockers and other unpleasant malware. However, these two ways end up with the same results with users losing their money,” says Artemiy Ovchinnikov, security researcher at Kaspersky.
Kaspersky detects hoax system cleaners as:
To avoid falling victim to hoax threats, Kaspersky researchers advise users to:
- Always check that the PC services that you are about to adopt are legitimate and easy to understand. If it sounds confusing, use a search engine to find out more about the service as there may be a more detailed explanation available
- Use a reliable security solution for comprehensive protection with a clean-up function for a wide range of threats and PC cleansing, such as Kaspersky Security Cloud.
- If you are purposely looking for a PC cleaner, use reliable, IT-targeted sources of information for recommendations, with a long-built reputation and software reviews.
Read the full report on Kaspersky Daily.
Trend Micro unveils security suite for Azure in Africa
Cybersecurity leader Trend Micro Incorporated has announced highly optimised security solutions for Microsoft Azure workloads for customers in sub-Saharan Africa.
The Trend Micro Deep Security suite takes into consideration that a customer needs to approach cloud security differently than one would traditional security. As a result, it is fully optimised for Microsoft Azure. The suite ensures that a customer can tap into a solution that provides flexible, scalable protection of operating systems, applications, and data without slowing you down.
“Microsoft is an important partner to Trend Micro and as a result we have built a series of technologies that support their position in the cloud,” says Indi Siriniwasa, vice president at Trend Micro Sub-Saharan Africa. “Our security solutions are uniquely optimised for Microsoft Azure and complement Microsoft Azure Security Centre so customers across the world continue to turn to Trend Micro to help better secure their Azure real estate. With Microsoft Azure now available from new cloud regions in South Africa, customers can rest assured that we support the use of Microsoft to streamline provisioning of security for Windows virtual machines and SharePoint workloads.
“This will help customers to ensure that their security follows them from their physical environment to the cloud and back again, customers can automate security with Microsoft PowerShell scripting to streamline provisioning of security for Windows virtual machines and SharePoint workloads plus many other orchestration tools for Azure, including Chef, Puppet, and RightScale, we can also help clients to better automate security control deployments.”
With Deep Security for Azure, businesses can detect and protect against intrusions as well as protect their business against serious vulnerabilities with intrusion detection and prevention (IDS/IPS). The solution will also help uncover suspicious changes to a system and immediately highlight and alert the business to these activities – without security admins having to manually sort through logs.
It also has the ability to keep malware off of workloads by using predictive machine learning mechanisms to detect unknown threats and prevalent attacks, so that a user can identify and then remove malware and blacklist domains known to be command-and-control (C&C) servers. Customers can also stop applications attached with IPS rules that block XSS or SQL attacks and other serious vulnerabilities until systems can be patched, as well as increase application visibility and control.
A particularly relevant feature within the South African context is that Deep Security is able to speed up a client’s route to PCI DSS compliance. The Deep Security solution allows a client to meet multiple PCI requirements with a single product, including intrusion detection and prevention, file integrity monitoring, and log inspection.
“Trend Micro’s integration with Microsoft Azure reduces the dependence on multiple point security tools, helping you to identify and address security and configuration issues quickly,” says Adwait Joshi, director, Azure Product Marketing at Microsoft Corp.
Trend Micro provided the following information:
Trend Micro’s Deep Security currently secures more servers globally than any other solution and specialises in protection for cloud and virtualised workload. It acts as part of the Trend Micro Hybrid Cloud Security solution, powered by XGen and provides comprehensive, flexible security for Azure workloads in a single product, so you can build new applications or move existing resources to the cloud with confidence.
Deep Security protects workloads by:
- Defending against network threats with intrusion detection and prevention (IDS/IPS)
- Immediately protecting against vulnerabilities like Shellshock and Heartbleed
- Keeping malware off Windows and Linux workloads
- Alerting when unplanned or suspicious changes are made to systems
- Stopping SQL injection and XSS attacks on applications
- Gaining visibility and control of elastic workloads with application control that fits DevOps
Local Trend Micro customers can also turn to the company’s Trend Micro Cloud App Security which is directly integrated into Office 365 via APIs. This includes advanced email protection, as well as compliance on third-party cloud file sharing services such as: Box, Dropbox, Google Drive, SharePoint Online, and OneDrive for Business.