Downloads predict Lady Gaga to scoop MTV Europe awards

Ahead of Europe’s most anticipated music award ceremony, the 2010 MTV Europe Music Awards, Nokia’s Ovi Music reveals Lady Gaga is set to scoop all five award for which she is nominated – if music downloads are anything to go
Lady Gaga, the self-styled Princess of Pop, is the world’s most popular female artist, according to music downloads from Ovi Music across 38 countries*. She is going head-to-head with pop rival Katy Perry who is also up for five awards, and the two will lock horns in Best Pop, Best Female, Best Song and Best Video categories.n nAccording to the research, if downloads via Nokia’s Ovi Music service determined the winner, Lady Gaga would wipe the floor with Katy Perry.  She tops the charts in 38 countries and claims two out of the world’s five most downloaded tracks – Bad Romance and The Fame.n nIn terms of female artists Lady Gaga has a 40 percent share of downloads compared with rival nominees Shakira, Katy Perry, Ke$ha, Rihanna, Alexandra Burke and Miley Cyrus and the most popular song of Lady Gaga is Bad Romance, followed by The Fame and Alejandro

Share of downloads (based on the % of total music downloads from Ovi Music)

“As we approach the MTV Europe Music Awards, it seems Lady Gaga is firmly on track to win the battle for girl power – she’s incredibly popular amongst Ovi Music downloaders around the world. It’s great to see so many female artists nominated for awards and, despite being the underdog, Katy Perry’s hit California Gurls saw downloads rocketing earlier this year,” said Jake Larsen, head of music for Nokia Middle East and Africa.

To listen to the latest hits by the hottest female artists in the charts, check out Ovi Music. Available in 38 markets and 22 languages, Ovi Music is the place to download the very best tracks from 2010.n nWith the new Nokia N8 smartphone you can watch all the latest celebrity interviews via web TV with E! Take a look at music content by other nominees on the Ovi Store such as the Muse app, which will keep you up to date on their latest news, photos, tour info and music. Or why not check out Warner’s other exclusive artist apps on Ovi, including Biffy Clyro, Marina & The Diamonds and Plan B.
Not only this, but you can keep up to date with the latest music and celebrity news with apps like  EntertainmentAfrica’s Music News and follow A-list celebrities on Twitter with Celebrity Tweets. n nAdditional regional statistics for marketsnLady Gaga beats Katy Perry for the most downloads in South Africa as well as the other countries where Ovi Music is availablenLady Gaga is more popular than Rihanna and Katy Perry in the majority of European regions, including: UK, Finland, Germany, Russia, Italy, Sweden, Switzerland, Spain and the NetherlandsPopularity of this year’s female nominees in European regions based on actual downloads: