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Cyber crooks recruit from the inside

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Cybercriminals are using insiders to gain access to telecommunications networks and subscriber data, recruiting disaffected employees through underground channels or blackmailing staff using compromising information gathered from open sources.

Telecommunications providers are a top target for cyber-attack. They operate and manage the world’s networks, voice and data transmissions and store vast amounts of sensitive data. This makes them highly attractive to cybercriminals in search of financial gain, as well as nation-state sponsored actors launching targeted attacks, and even competitors.

To achieve their goals, cybercriminals often use insiders as part of their malicious ‘toolset’, to help them breach the perimeter of a telecommunications company and perpetrate their crimes. The global research based on 2016 Corporate IT Security Risks Survey by Kaspersky Lab and B2B International, reveals that 28% of all cyber-attacks, and 38% of targeted attacks now involve malicious activity by insiders. The intelligence report examines popular ways of involving insiders in telecoms-related criminal schemes and gives examples of the things insiders are used for.

Compromising employees

According to the Kaspersky Lab researchers, attackers engage or entrap telecoms employees in the following ways:

·         Using publically available or previously stolen data sources to find compromising information on employees of the company they want to hack. They then blackmail targeted individuals – forcing them to hand over their corporate credentials, provide information on internal systems or distribute spear-phishing attacks on their behalf.

·         Recruiting willing insiders through underground message boards or through the services of “black recruiters”. These insiders are paid for their services and can also be asked to identify co-workers who could be engaged through blackmail.

The blackmailing approach has grown in popularity, following online data breaches such as the Ashley Madison leak, as these provide attackers with material they can use to threaten or embarrass individuals. In fact, data-leak related extortion has now become so widespread that the FBI issued a Public Service Announcement on 1 June warning consumers of the risk and its potential impact.

 The insiders most in demand

According to the Kaspersky Lab researchers, if an attack on a cellular service provider is planned, criminals will seek out employees who can provide fast track access to subscriber and company data or SIM card duplication/illegal reissuing. If the target is an Internet service provider, the attackers will try to identify those who can enable network mapping and man-in-the-middle attacks.

However, insider threats can take all forms. The Kaspersky Lab researchers noted two non-typical examples, one of which involved a rogue telecoms employee leaking 70 million prison inmate calls, many of which breached client-attorney privilege. In another example, an SMS center support engineer was spotted on a popular DarkNet forum advertising their ability to intercept messages containing OTP (One-Time Passwords) for the two-step authentication required to login to customer accounts at a popular fintech company.

“The human factor is often the weakest link in corporate IT security. Technology alone is rarely enough to completely protect the organisation in world where attackers don’t hesitate to exploit insider vulnerability. Companies can start by looking at themselves the way an attacker would. If vacancies carrying your company name, or some of your data, start appearing on underground message boards, then somebody, somewhere has you in their sights. And the sooner you know about it the better you can prepare,” said Denis Gorchakov, security expert, Kaspersky Lab.

In order to protect the organisation from insider threat, Kaspersky Lab advises the following:

·         Educate your staff about responsible cyber-security behaviour and the dangers to look out for, and introduce robust policies about the use of corporate email addresses;

·         Use Threat Intelligence Services to understand why cybercriminals might be looking at your company and to find out if someone is offering an insider “service” in your organisation;

·         Restrict access to the most sensitive information and systems;

·         Do a regular security audit of the company’s IT infrastructure.

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Millennials turning 40: NOW will you stop targeting them?

It’s one of the most overused terms in youth marketing, and probably the most inaccurate, writes ARTHUR GOLDSTUCK

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One of the most irritating buzzwords embraced by marketers in recent years is the term “millennial”. Most are clueless about its true meaning, and use it as a supposedly cool synonym for “young adults”. The flaw in this targeting – and the word “flaw” here is like calling the Grand Canyon a trench – is that it utterly ignores the meaning of the term. “Millennials” are formally defined as anyone born from 1980 to 2000, meaning they have typically come of age after the dawn of the millennium, or during the 21st century.

Think about that for a moment. Next year, the millennial will be formally defined as anyone aged from 20 to 40. So here you have an entire advertising, marketing and public relations industry hanging onto a cool definition, while in effect arguing that 40-year-olds are youths who want the same thing as newly-minted university graduates or job entrants.

When the communications industry discovers just how embarrassing its glib use of the term really is, it will no doubt pivot – millennial-speak for “changing your business model when it proves to be a disaster, but you still appear to be cool” – to the next big thing in generational theory.

That next big thing is currently Generation Z, or people born after the turn of the century. It’s very convenient to lump them all together and claim they have a different set of values and expectations to those who went before. Allegedly, they are engaged in a quest for experience, compared to millennials – the 19-year-olds and 39-olds alike – supposedly all on a quest for relevance.

In reality, all are part of Generation #, latching onto the latest hashtag trend that sweeps social media, desperate to go viral if they are producers of social content, desperate to have caught onto the trend before their peers.

The irony is that marketers’ quest for cutting edge target markets is, in reality, a hangover from the days when there was no such thing as generational theory, and marketing was all about clearly defined target markets. In the era of big data and mass personalization, that idea seems rather quaint.

Indeed, according to Grant Lapping, managing director of DataCore Media, it no longer matters who brands think their target market is.

“The reason for this is simple: with the technology and data digital marketers have access to today, we no longer need to limit our potential target audience to a set of personas or segments derived through customer research. While this type of customer segmentation was – and remains – important for engagements across traditional above-the-line engagements in mass media, digital marketing gives us the tools we need to target customers on a far more granular and personalised level.

“Where customer research gives us an indication of who the audience is, data can tell us exactly what they want and how they may behave.”

Netflix, he points out, is an example of a company that is changing its industry by avoiding audience segmentation, once the holy grail of entertainment.

In other words, it understands that 20-year-olds and 40-year-olds are very different – but so is everyone in between.

* Arthur Goldstuck is founder of World Wide Worx and editor-in-chief of Gadget.co.za. Follow him on Twitter and Instagram on @art2gee

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Robots coming to IFA

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Robotics is no longer about mechanical humanoids, but rather becoming an interface between man and machine. That is a key message being delivered at next month’s IFA consumer electronics expo in Berlin. An entire hall will be devoted to IFA Next, which will not only offer a look into the future, but also show what form it will take.

The concepts are as varied as the exhibitors themselves. However, there are similarities in the various products, some more human than others, in the fascinating ways in which they establish a link between fun, learning and programming. In many cases, they are aimed at children and young people.

The following will be among the exhibitors making Hall 26 a must-visit:

Leju Robotics (Stand 115) from China is featuring what we all imagine a robot to be. The bipedal Aelos 1s can walk, dance and play football. And in carrying out all these actions it responds to spoken commands. But it also challenges young researchers to apply their creativity in programming it and teaching it new actions. And conversely, it also imparts scholastic knowledge.

Cubroid (Stand 231, KIRIA) from Korea starts off by promoting an independent approach to the way it deals with tasks. Multi-functional cubes, glowing as they play music, or equipped with a tiny rotating motor, join together like Lego pieces. Configuration and programming are thus combined, providing a basic idea of what constitutes artificial intelligence.

Spain is represented by Ebotics (Stand 218). This company is presenting an entire portfolio of building components, including the “Mint” educational program. The modular system explains about modern construction, programming and the entire field of robotics.

Elematec Corporation (Stand 208) from Japan is presenting the two-armed SCARA, which is not intended to deal with any tasks, but in particular to assist people with their work.

Everybot (Stand 231, KIRIA) from Japan approaches the concept of robotics by introducing an autonomous floor-cleaning machine, similar to a robot vacuum cleaner.

And Segway (Stand 222) is using a number of products to explain the modern approach to battery-powered locomotion.

IFA will take place at the Berlin Exhibition Grounds (ExpoCenter City) from 6 to 11 September 2019. For more information, visit www.ifa-berlin.com

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