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Cell C carves 15c/MB in stone

Yesterday, Cell C announced its 15c/MB data promotion. Today it has announced that it is no longer a promotion, but a standard rate.

The new flat rate applies to all prepaid and contract data bundles and packages from today.

‚”We are committed to offering customers deals that are affordable, transparent and simple. What you see is what you get. No more nasty surprises when you go out of bundle. You will pay one low rate for in-bundle and out-of-bundle usage,‚” says Cell C CEO Alan Knott-Craig.

He says the company has reduced the rates of its standard data offerings to suit everyone’s needs from the occasional Internet browser to the hardcore tech junkie.

Cell C bundles start at 50MB for just R7.50, which is the most affordable entry-level bundle in the market today.

‚”In addition to the reduced standard data rates, customers can continue to look forward to very competitive promotions that we will run from time to time.‚” says Knott-Craig.

Bundle and Contract Data Pricing (prices include VAT):

Bundle

Cost

In-bundle rate/MB

OB rate/MB

Increment

Available as

50MB

R7.50

R0.15

R0.15

5kB

Bundle

100MB

R15.00

R0.15

R0.15

5kB

Bundle

300MB

R45.00

R0.15

R0.15

5kB

Bundle

*500MB

R75.00

R0.15

R0.15

5kB

Bundle/Contract

*1GB

R155.00

R0.15

R0.15

5kB

Bundle/Contract

*2GB

R310.00

R0.15

R0.15

5kB

Bundle/Contract

*5GB

R770.00

R0.15

R0.15

5kB

Contract

10GB

R1540.00

R0.15

R0.15

5kB

Contract

20GB

R3070.00

R0.15

R0.15

5kB

Contract

*Also available on prepaid option where customers will pay a once-off upfront cost

Note: All current data promotions continue at the rates as advertised at the start of the promotion.

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Mobile

Phone with 60-day battery

Mi-Fone has announced an affordable smartphone that it says offers up to 60 days of battery life when in standby mode.

Many Africans want to access the Internet but cannot afford a smartphone. In addition, the greatest challenge experienced with smartphone users is that the battery runs out quickly.

In a bid to provide solutions to these challenges, Mi-Fone the first African mobile devices brand has launched the Mi3000 model. This is Africa’s first smart phone with a 60-day battery standby time and using EDGE connectivity.

The Mi 3000 handset boasts a candy bar design with a 2.8‚” touch screen and keypad. Just like all other Mi-Fone handsets, the Mi 3000 also comes with Mi-Apps with some free content that can be downloaded, and Opera Mini as default browser. Other features include a phone directory to store up to 1 000 contacts, 1GB of on-board memory and 256MB RAM.

Commenting on the new entrant in the market, Mi-Fone CEO Alpesh Patel said that the Mi 3000 has the upper hand of long battery life, which is one of the greatest challenges for most competing brands.

‚”A lot of consumers are using their device to access the Internet and resource hungry applications, which in tern quickly drains the battery. The Mi 3000 addresses these concerns in a cost effective manner.‚”

Mi-Fone has already differentiated itself from other low-cost handset manufacturers with its focus on music, local talent and its new ‚”Mi-Apps Java‚” store. This will be instrumental in linking the acquisition of local music in capturing revenue streams, which are often lost to piracy.

The Mi 3000 also comes packed with a list of additional features including a 2.75GHz processor, dual-SIM support, a 2MP camera and Bluetooth connectivity.

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Mobile

Airtime for apps

Vodacom and Research In Motion have announced that Vodacom customers in South Africa can buy apps on the BlackBerry App World by charging the transaction to their contract or prepaid account.

The new billing service will enable Vodacom customers to buy apps with a seamless experience. Vodacom customers will also be offered the flexibility of charging in-app purchases to their regular bill or deducting the costs from their prepaid account, which allows digital goods to be purchased without interrupting the app experience.

‚”We have worked closely with RIM to make this functionality available for our BlackBerry smartphone customers. Once again, Vodacom is improving the customer experience by unlocking the power of its network and services,‚” said Prins Mhlanga, Managing Executive of Vodacom Digital Media.

‚”We’re delighted that Vodacom’s BlackBerry smartphone customers will be able to purchase apps on BlackBerry App World and conveniently charge them to their regular phone bill from Vodacom. By working closely with Vodacom, we are able to offer customers easier access to tens of thousands of apps ranging from productivity to entertainment,‚” said Bob Bose, Regional Managing Director at RIM.

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