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Apple is great, but no ecosystem

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One of the most common myths of pairing smartphone and computer choices is the idea of needing to buy into an ecosystem. ARTHUR GOLDSTUCK explains the fallacy.

You hear it most commonly from iPhone users: “All my gadgets are from Apple, because they are all compatible and work together so seamlessly.”

Usually, they are referring to the combination of iPhone, iPad and MacBook. Usually, they are delighted with their choice of ecosystem, as there are few brands that produce as consistently excellent products as Apple across all categories. And, because of this delight, they usually also fall completely for the marketing hype about the ecosystem.

The reality is that there is almost no difference in the ecosystem experience of an iPhone user or Android phone user who also uses a MacBook, whether an Air, Pro or plain vanilla version of the iconic notebook.

Full disclosure: I’ve been an enthusiastic MacBook Air user for at least the past six years. It is the ultimate machine for long trips, ultra-portability and instant access: it is so thin and light, has amazing battery life on the other, and goes instantly from sleep to work mode merely by opening the lid.

The significance of the battery life is that I have never been on an international flight where I have run out of power. Even on the longest single-leg flights from South Africa, which would be up to about 16 hours, I would be sleeping or have the device packed away during meal times more than half the time, meaning that I can work on the machine for the entire rest of the flight.

This is a massive benefit in countering the loss of productivity that results from international travel.

Even taking aircraft out of the equation, one often finds that local events like conferences are not planned with notebook computers in mind, and one can often go a full day without access to a power point.  The MacBook Air is the only device that has allowed me to remain connected and fully productive throughout such events.

But the magic of the device does not extend to the ecosystem within which it functions. Its operating system, the Mac OS, is so ancient, it is still resting on the laurels of the 2001 launch of Mac OS X. What was described back then as a “radical departure” is now an old revolutionary pulling the wool over the eyes of acolytes with its fading activist credentials

The acolytes are caught up in a reality distortion field similar to the trance into which Steve Jobs was able to place anyone trying to argue with him about Apple products – or almost any other issue. Reality, for them, is less important than their perception of reality.

That perception is fuelled by the fact that the iPhone and iPad are indeed deeply integrated, completely symbiotic and compatible to the extent that the very same app version can sometimes be used on both. Working on one device allows seamless transition, in the same app, to the other. The experience of the iOS operating system is almost identical on the two.

Like that seamless transition, perception also makes a seamless transition across to the MacBook, which is believed by many to integrate equally tightly with the iPhone. The reality is that it’s an entirely different operating system, one that is a decade overdue for an overhaul, and one that requires work-arounds for true compatibility. Just as it does with Android devices.

Yes, Apple’s iCloud for backup and syncing is seamlessly accessible on all three categories of product. But then so is Microsoft’s OneDrive and Google Drive. Apple’s horrible Mail client can sync across all three, but then so does Google’s more evolved Gmail.

Here’s the real dirty secret of device ecosystems: the mortal enemies, Microsoft and Google, have better software ecosystems than Apple and, aside from their operating systems, are almost totally device independent.

This means that the Microsoft Office suite as well as its OneDrive cloud service, can be experienced with almost full functionality on any Apple, Android or Windows machine. Apple’s productivity suite can only be used on Apple devices – or via a Web browser, meaning it is a limited experience.

The last shot from Apple fans is usually the fact that the FaceTime and Messages video, voice and chat apps are also compatible across all three categories of device. This is one area where Android and Windows cannot compete, as the apps are not available on other platforms.

But that is equally a negative: it means that users of those apps are locked out of the rest of the device universe. Users of WhatsApp, Skype and other non-denominational chat apps, on the other hand, can find kindred souls on any mobile device.

It’s not that it’s a mistake to stick to the Apple family of products. Mostly, the experience will only be good. But the bottom line is that you don’t have to be locked into Apple to have a satisfying device family life.

  • Arthur Goldstuck is founder of World Wide Worx and editor-in-chief of Gadget.co.za. Follow him on Twitter and Instagram on @art2gee

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Smash hits the Nintendo Switch

Super Smash Bros. delivers what the fans wanted in the latest “Ultimate” instalment, writes BRYAN TURNER.

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Super Smash Bros. Ultimate, the latest addition to the popular Nintendo Smash series, has landed on the Nintendo Switch with a bang, selling 5-million copies in the first week of its release. The game has been long-anticipated since the console’s release, as many fans consider iy to be a Nintendo staple. And the wait was well worth it.

It features 74 playable fighters, 108 stages, almost 1300 Spirit characters to collect while playing, and a single-player Adventure mode that took about three days (or 28 hours) of gameplay to complete. The game offers far more gameplay than its predecessors, making it the Smash game that gives its players the best bang for their buck.

For those new to the game, the goal is to fight opponents and build up their damage score (draining their health) to knock them off the stage eventually. This makes the game seem chaotic, as many players jump around the platforms as if they were on quicksand, in order to avoid being hit by the other players.

It also services two kinds of players: the competitive and the casual.

Competitive players can be matched on the online service by skill ranking to enjoy playing with similarly high-skilled opponents. This is especially important in e-sports training for the game, and for players wanting to master combos against other human players. The casual gamer is also catered for, with eight-player chaos and button-mashing to see who comes out luckiest. This segment is also important for those wanting to learn how to play.

Training mode is also a place to go for those learning to play. It offers “CPU” players that are graded by intensity to train as a single player to learn a character’s moves, combos and general fighting style. More challenging CPU players can also be used by competitive players to train when there isn’t a Wi-Fi connection available.

Direct Play features in this game, allowing two players with two Switch consoles to play against each other over a direct connection – no Wi-Fi needed. This is especially useful to those who want to have a social gaming element on the go, similar to that of the cable connector of the Gameboy.

Click here to read Bryan Turner review of Super Smash Bros. Ultimate.

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Win Funko Fortnite in Vinyl

Gadget and Gammatek have nine Funko Fortnite figurines to give away.

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A Funko Pop figurine based on a character set is indicative of reaching the heights of pop culture. It is no surprise, then, that the world’s biggest online game, Fortnite, has its own line of Funko Pop figurines. The Funkos are modeled on the characters in game, including Drift, Ragnarok, Dark Vanguard, Volar, Tracera Ops, and Sparkle Specialist.

Now, local Funko distributor Gammatek has released the Fortnite figurines in South Africa. To celebrate, Gadget and Gammatek are giving away a set of three Funko Fortnite figurines to each of three readers (9 figurines in total). To enter, first click on your favourite Funko Pop on the next page and post the Tweet that appears. Then, follow Gadget on Twitter.

You can put the tweet in your own words, but entries must have the competition’s hashtag (#FunkoFortnite) and mention @GadgetZA to be considered valid.

Click here to select the Funko Fortnite character you want to tweet.

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