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How hearing aids help keep the brain fit

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Hearing loss accelerates cognitive decline, however research has shown that those who use hearing aids show less of a decline than those who don’t.

Keeping your brain fit so that you can stay sharp, engage socially and participate in professional or volunteer activities is a concept that appeals to a wide range of age groups, from young adults to baby boomers and beyond.  While many strategies for “healthy aging” exist, the newest evidence points to the important role of hearing health in maintaining quality of life long-term.

Hearing Loss & Cognitive Decline

Better hearing starts in the brain. Your brain processes and interprets the sounds your ears receive.  When you have hearing loss, your brain doesn’t receive all the sound information it needs to understand what is being said and spends more energy trying to fill in the blanks. That extra effort can take its toll. A growing body of evidence shows that cognitive decline is significantly accelerated when you have hearing loss and don’t use hearing aids.  As conversations become difficult and exhausting, you may start to withdraw and avoid the social connections that are so important to brain health.

Keeping Your Brain Fit

If you are among the 75% of people with hearing loss who could benefit from hearing aids but are reluctant to take action, the newest research findings may be the powerful motivator you need.  A study published in the prestigious Journal of the American Geriatrics Society found no difference in the rate of cognitive decline between people with no reported hearing loss and people with hearing loss who used hearing aids. In fact, people with hearing loss who wear hearing aids had the same risk for age-related cognitive decline as people without hearing loss.  When you actively use hearing aids, you are more likely to stay socially engaged, one of the primary ways to stimulate your brain. Like any exercise, the mental give-and-take of social interaction helps to keep your brain fit and slow down accelerated cognitive decline.

A “Brain First” Approach

Today’s advanced hearing aid technology takes into consideration the critical role that the brain plays in hearing. For almost 20 years, Oticon researchers at the world renowned Eriksholm Research Centre have focused on a “brain first” approach that carefully processes the speech signal so it is presented to the brain as clearly and accurately as possible. With better sound information, the brain doesn’t have to work as hard to understand what is being said.

Oticon hearing instruments with BrainHearing™ are an excellent example of this “brain first” approach. By giving the brain a clearer, more accurate sound signal, Oticon hearing aids with BrainHearing™ make it easier to understand conversation – even in noise.  The result is a more natural, effortless listening experience.  This means less demanding mental processing throughout the day so you can engage more actively in everyday life.

Easy on the Brain, Easy Connectivity

Oticon Opn™ is the first hearing aid proven to make it easier on the brain. The small, discreet hearing aid improves your ability to understand speech by up to 30%, so you don’t have to work as hard to understand, leaving more mental energy to remember what you hear – so you can communicate easily and stay socially active. Opn processes sound at extreme speed to remove distracting noise, even between words. You can follow conversation even in environments with multiple people speaking, such as crowded restaurants.

The newest BrainHearing solution also connects directly to compatible mobile phones and other external devices so you can stay connected on the go. With just a tap of your fingertips, you can stream audio directly to your hearing aids. Opn is also the world’s first hearing device that is connected to the Internet via the IFTTT network, a web service that automates other web-based functions to make life easier. You can use Opn hearing aids with a growing number of IFTTT-compatible products and services from wake-up notices and sports reports to practical considerations such as low battery alerts and connections to smart home devices.

Tinnitus & Your Brain

Tinnitus – that ringing, buzzing, whistling or other noises in the ear – can disrupt life and interfere with your enjoyment of everyday activities.  Approximately 80% of people experiencing hearing loss also suffer from tinnitus. Hearing aids have proven helpful for people with hearing loss who also experience tinnitus. The explanation is simple. With better hearing, the brain has other external sounds to listen to, making tinnitus less disturbing. Improved hearing also takes away the strain of listening, especially in difficult listening situations, and may help to reduce the stress associated with tinnitus.

Refocusing the Brain

There are many ways to take control of your tinnitus and reduce its impact on your life. A hearing care professional can help you manage your symptoms through education, counseling and sound therapy. Oticon Opn hearing aids with built-in Tinnitus SoundSupport™ can also help you direct your focus away from tinnitus by playing a wide range of relief sounds like white noise and soothing ocean-like sounds. You can adjust the sounds until they give the relief you need — wherever you find yourself needing it.

Hearing Care is Health Care

When it comes to healthy aging, it makes sense to take care of your hearing health, just as you care about the rest of your health. The World Health Organisation estimates that more than 360 million people worldwide suffer from hearing loss. Many of them aren’t aware of it or are putting off treatment. If you’re one of them, you owe it to yourself to visit a hearing care professional for a hearing evaluation. Your future as an active, engaged, healthy person could depend on it.

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Win a Poster Heater with Gadget and Takealot.com

This winter Gadget and Takealot.com are giving away three Poster Heaters, which look like posters but become heaters when you plug them in.

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Three Gadget readers will each win a unit, valued at R550 each. To enter, follow @GadgetZA and @Takealot on Twitter and tell us on the @GadgetZA account how many Watts the heater consumes.

What’s the big deal about these heaters? Many of us are struggling to keep the balance between soaring electricity costs and the need to keep warm this winter.

However, the recently launched Poster Heater by EasyHeat and distributed in South Africa by Takealot.com is not only one of the most cost effective electric heaters currently on the market, it is also easy to setup and use.

As the name indicates, it is a poster similar to one you would hang on a wall. But, plug it in and it turns into a 300 Watt heater. The Poster Heater isn’t designed to heat hallways or large rooms, but rather smaller ones like a bedroom or a baby’s nursery or a dressing room.

It uses radiant heating, which means that it heats up in a couple of minutes and the heat is directed at the objects or people around it, quickly taking the chill out of the air and providing a comfortable ambient temperature.

The other advantage of radiant heating is that it doesn’t dry out the air like infrared or gas heaters. Users also don’t have to worry about their children or pets getting too close to it because, even though it gets hot, it can be touched.

To enter the competition follow the steps below:

Competition entry details:

1. Follow @GadgetZA and @Takealot on Twitter. (We will ONLY be accepting entires via Twitter, so please don’t enter through the comments section of this article.)

2. Tell us on Twitter, via @GadgetZA, mentioning @Takealot in your posting, how many Watts the Poster Heater consumes.

cleardot.gif3. The competition closes on 31 July 2018.

4. Winners will be notified via Twitter on 1 August and Takealot.com will be in touch to organise delivery.

5. The competition is only open to South African residents.

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Arts and Entertainment

Deezer to host Hotstix’s Mandela tribute playlist

Deezer is celebrating Nelson Mandela on the centenary of his birthday by hosting a tribute playlist created by music legend Sipho “Hotstix” Mabuse.  

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Mabuse, a legendary figure in African music, first rose to prominence in the 1970s with his band Harari and later developed a name for himself as a solo artist. One of his best known songs was the global hit BurnOut in the 1980s.

The playlist takes the listener on a captivating musical journey through the life of Nelson Mandela.  It was compiled by Mabuse, who consulted with Mandela’s family and friends to ensure that the music would be relevant and accurate. The playlist also features commentary by Mabuse, which was recorded in his Soweto home.  

“I have tried to tell the story of the music that Madiba loved,” says Mabuse. “The Playlist excludes the time in prison obviously, as Madiba would not have had exposure to music in that time.  We have focused on the music we know he loved before and after that period. This recording was really an emotional journey for me, but an incredible opportunity to document these memories.”

The playlist features the music the young Mandela loved, such as The Manhattan Brothers, Solomon Linda, Brenda Fassie and Miriam Makeba.  It includes struggle songs from Chicco, Johnny Clegg, Hugh Masekela and Yvonne Chaka Chaka.  The playlist also includes Mandela by Zahara, one of the younger artists who caught Madiba’s ear.

Mabuse also offers stories of his own songs, such as Shikisha, a song greatly beloved by the former President.

“I was delighted to share my thoughts and hope the listeners enjoyed the musical journey,” says Mabuse. “Madiba did enjoy music immensely and we all have a purpose wherever we are in the world to celebrate culture and to learn from different cultures and music forms and styles.”

This playlist was inspired by the Nelson Mandela 100 campaign, calling on corporates and individuals to act as sources of inspiration and engage in conversation and action.

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