IoT is heading for mainstream adoption, but CIOs must plan carefully as it moves to the edge of the network, and stay committed to mitigating privacy and security threats.
More and more companies are deploying Internet of Things (IoT) solutions to bridge the physical and digital worlds and create new growth opportunities. However, as recent breaches have shown, leaders must stay up to date with this constantly changing environment. Forrester’s latest study, Predictions 2018: IoT Moves from Experimentation to Business Scale, lays out the C-level priorities for the year ahead.
According to the study, IoT will move beyond proof of concept and into mainstream adoption in 2018. Forrester predicts that 10% of marketers at B2C brands will scale initiatives beyond pilots to build more intimate customer relationships and experiences.
“To achieve optimum impact, CMOs should rely more on the insights of complex data sets from devices,” says Michele Pelino, Forrester principal analyst serving infrastructure and operations professionals.
“Smartphones will also play a key role in enabling these new connected customer experiences and marketers should extend their mobile-moment strategies to include new interfaces with smart home speakers or smartwatches.”
Despite the growing concern around the EU’s General Data Protection Regulation (GDPR), Forrester says that a 2018 European data economy directive will promote the exchange of data and insights. Early innovators will set the tone in the market and increased competition between EU and US companies will drive adoption.
In addition, voice-based services, which have until now, been dominated by smaller companies, we will see an increased adoption from larger enterprises. Pelino says that a combination of consumer adoption; advances in artificial intelligence, such as natural language understanding (NLU); AI chips in hardware; faster processors and wireless networks; and cheaper components is making high-quality voice control of devices a reality.
Taking the action to the edge
A key trend will be IoT infrastructure shifting towards the edge. The study notes that edge IoT devices are able to act locally, based on data they generate, as well as take advantage of the cloud for secure, scalable configuration, deployment, and management.
The importance of IoT platforms will also continue to grow this year as clients look for: low adoption costs; quick deployment for prototyping; global reach; and easy integration with low maintenance – all of which are making cloud-based options attractive.
Forrester predicts that, as data volumes grow, developers will push processing and analysis of data to the edge of the network and onto gateways and devices in order to cut data ingestion costs and reduce network latency.
Security And Privacy Still Critical
Forrester says most firms still haven’t shown the required commitment to mitigating IoT-specific threats.
The firm believes many IoT devices and ecosystems are still vulnerable to attacks that could take systems offline, and cause “minor to significant disruptions (and potential loss of life) and/or data exfiltration”. The report goes further to say that, in 2018, we’ll see more IoT-related attacks, both on devices and on the cloud backplane, as hackers look to breach systems and extract sensitive data.
Forrester warns organisations to have security professionals critically assess their systems, including default passwords, weak encryption implementations, and inadequate patching/remediation capabilities. The report also urges a thorough assessment of GDPR and other data protection compliance.
Blockchain will also begin impacting the performance of IoT technology as it gains traction. In fact, Forrester expects that the percentage of IoT cases using blockchain technologies will rise to over 5% among all IoT initiatives this year.
Pelino says that, while blockchain isn’t yet ready for large-scale deployments requiring reliability, stability, and seamless integration with existing technology infrastructure, companies should begin experimentation with the technology now in order to evaluate vendors against their firm’s IoT business scenarios.
Win a Poster Heater with Gadget and Takealot.com
This winter Gadget and Takealot.com are giving away three Poster Heaters, which look like posters but become heaters when you plug them in.
Three Gadget readers will each win a unit, valued at R550 each. To enter, follow @GadgetZA and @Takealot on Twitter and tell us on the @GadgetZA account how many Watts the heater consumes.
What’s the big deal about these heaters? Many of us are struggling to keep the balance between soaring electricity costs and the need to keep warm this winter.
However, the recently launched Poster Heater by EasyHeat and distributed in South Africa by Takealot.com is not only one of the most cost effective electric heaters currently on the market, it is also easy to setup and use.
As the name indicates, it is a poster similar to one you would hang on a wall. But, plug it in and it turns into a 300 Watt heater. The Poster Heater isn’t designed to heat hallways or large rooms, but rather smaller ones like a bedroom or a baby’s nursery or a dressing room.
It uses radiant heating, which means that it heats up in a couple of minutes and the heat is directed at the objects or people around it, quickly taking the chill out of the air and providing a comfortable ambient temperature.
The other advantage of radiant heating is that it doesn’t dry out the air like infrared or gas heaters. Users also don’t have to worry about their children or pets getting too close to it because, even though it gets hot, it can be touched.
To enter the competition follow the steps below:
Competition entry details:
3. The competition closes on 31 July 2018.
4. Winners will be notified via Twitter on 1 August and Takealot.com will be in touch to organise delivery.
5. The competition is only open to South African residents.
Happy Emoji Day! Here’s 10 reasons to be cheerful
First created by Shigetaka Kurita in 1999, the emoji has become a huge part of everyday communication. Whether you love them or hate them, flying dollar bills, applauding hands and rolling eyes are here to stay.
Scientist suggest that the use of emojis will help us gain the same satisfaction from digital interactions as we enjoy from personal contact.
Almost two decades later, and we have over 2600 unique emojis to perfectly express what we feel, thank you Mr Kurita! Join HMD, the home of Nokia phones as we celebrate World Emoji Day on the 17th of July with these interesting emoji facts:
The most popular emoji used is “Person Shrugging”
1. The Nokia 3310 was chosen as one of the first 3 “National” emojis for Finland… it represents unbreakable!
2. South Africa’s favourite emoji is the “Kiss and wink”… how sweet SA!
3. French is the only language where a ‘smiley’ does not top the list for its use
4. On average, over 60 billion emojis are sent on Facebook every day
5. For the first time ever, the Oxford Dictionaries Word of the Year was a pictograph! The “Face with Tears of Joy” was crowned word of the year in 2015
6. According to Emojipedia, some of the most requested emoji’s include afro, a bagel and hands making a heart
7. To include all races, a diversity pack was released in 2017
8. It has become so trendy that the Museum of Modern Art displays the original emoji collection on canvas
9. In 2009, Herman Melville’s classic Moby Dick was completely translated into emoji’s