Research has shown that social media users now feel jealous should their post receive less likes than their friends. Furthermore, users have admitted to feeling envious at the “happier” lives’ of their friends.
Social media started life as a way of staying in touch with friends and sharing happy memories. However, the results of the latest global study from Kaspersky Lab indicate that social media now leaves many people feeling negative instead. The hunt for likes plays a central role in this, with the majority of people feeling down or upset when they don’t get as many likes as they expect for a post, and with 42% saying they feel jealous when their friends get more likes than them. In addition, the research shows that people feel envious when they see the seemingly happier lives of their friends on social media.
In a survey of 16,750 people worldwide, Kaspersky Lab has unearthed people’s frustration with social media. People often experience negative emotions after spending time on social media due to a variety of reasons, and these overpower the positive effects of social media.
Users visit social media for positive reasons and to feel good. Most people globally (65%) use social networks to stay in touch with friends and colleagues and to see entertaining and funny posts (60%). People also devote a significant amount of time to creating their digital profile and filling it with all kinds of positive moments, posting things that make them smile (61%), and telling their networks about the great time they are having during holidays and vacations (43%).
While it is not surprising that 72% of people are annoyed by advertising that has become extremely intrusive and interrupts their online communications, the reasons for frustration go deeper. Despite the desire to feel good from their interactions on social media, when people see their friends’ happy posts about holidays, hobbies, and parties, they are often left with the bitter feeling that other people are enjoying life more than them. For example, 59% have felt unhappy when they have seen friends’ posts from a party they were not invited to, and 45% revealed that their friends’ happy holiday pictures have had a negative influence on them. Furthermore, 37% also admitted that looking at past happy posts of their own can leave them with the feeling that their own past was better than their present life.
Previous research has also demonstrated peoples’ frustration with social media as 78% admitted that they have considered leaving social networks altogether. The only thing that makes people stay on social media is the fear of losing their digital memories, such as photos, and contacts with their friends. While keeping in touch with friends may be a difficult problem to solve, Kaspersky Lab is working on a solution to help people save their digital memories.
“Our relationship with social media has developed into a vicious cycle. We want to go onto our favourite social platforms to tell all of our connections about the positive things we are doing – that makes us feel good”, says Evgeny Chereshnev, head of Social Media at Kaspersky Lab.” But the reality is that everyone is doing the same thing, so when we log onto social media we’re bombarded with images and posts of our friends having fun. And it looks like they’re enjoying life more than us. It’s easy to see why this is leaving people feeling down and why so many people have considered leaving social media altogether. The difficulty is that people feel trapped because so many of their precious memories have been stored on social media and they don’t want to lose access to these.”
To help people decide more freely if they want to stay on social media or leave without losing their digital memories, Kaspersky Lab is developing a new app – FFForget – which will allow people to back up all of their memories from the social networks they use and keep them in a safe, encrypted memory container and will give people the freedom to leave any network whenever they want, without losing what belongs to them – their digital lives.
FFForget is planned for 2017. Interested users can register at ffforget.kaspersky.com to get updates and insights, provide feedback and get early access.
Opera launches built-in VPN on Android browser
Opera has released a new version of its mobile browser, which features a built-in virtual private network service.
Opera has released a new version of its mobile browser, Opera for Android 51, which features a built-in VPN (virtual private network) service.
A VPN allows users to create a secure connection to a public network, and is particularly useful if users are unsure of the security levels of the public networks that they use often.
The new VPN in Opera for Android 51 is free, unlimited and easy to use. When enabled, it gives users greater control of their online privacy and improves online security, especially when connecting to public Wi-Fi hotspots such as coffee shops, airports and hotels. The VPN will encrypt Internet traffic into and out of their mobile devices, which reduces the risk of malicious third parties collecting sensitive information.
“There are already more than 650 million people using VPN services globally. With Opera, any Android user can now enjoy a free and no-log service that enhances online privacy and improves security,” said Peter Wallman, SVP Opera Browser for Android.
When users enable the VPN included in Opera for Android 51, they create a private and encrypted connection between their mobile device and a remote VPN server, using strong 256-bit encryption algorithms. When enabled, the VPN hides the user’s physical location, making it difficult to track their activities on the internet.
The browser VPN service is also a no-log service, which means that the VPN servers do not log and retain any activity data, all to protect users privacy.
“Users are exposed to so many security risks when they connect to public Wi-Fi hotspots without a VPN,” said Wallman. “Enabling Opera VPN means that users makes it difficult for third parties to steal information, and users can avoid being tracked. Users no longer need to question if or how they can protect their personal information in these situations.”
According to a report by the Global World Index in 2018, the use of VPNs on mobile devices is rising. More than 42 percent of VPN users on mobile devices use VPN on a daily basis, and 35 percent of VPN users on computers use VPN daily.
The report also shows that South African VPN users said that their main reason for using a VPN service is to remain anonymous while they are online.
“Young people in particular are concerned about their online privacy as they increasingly live their lives online,” said Wallman. “Opera for Android 51 makes it easy to benefit from the security and anonymity of VPN , especially for those may not be aware of how to set these up.”
Setting up the Opera VPN is simple. Users just tap on the browser settings, go to VPN and enable the feature according to their preference. They can also select the region of their choice.
The built-in VPN is free, which means that users don’t need to download additional apps on their smartphones or pay additional fees as they would for other private VPN services. With no sign-in process, users don’t need to log in every time they want to use it.
Opera for Android is available for download in Google Play. The rollout of the new version of Opera for Android 51 will be done gradually per region.
Future of the car is here
Three new cars, with vastly different price-tags, reveal the arrival of the future of wheels, writes ARTHUR GOLDSTUCK
Just a few months ago, it was easy to argue that the car of the future was still a long way off, at least in South Africa. But a series of recent car launches have brought the high-tech vehicle to the fore in startling ways.
The Jaguar i-Pace electric vehicle (EV), BMW 330i and the Datsun Go have little in common, aside from representing an almost complete spectrum of car prices on the local market. Their tags start, respectively, at R1.7-million, R650 000 and R150 000.
Such a widely disparate trio of vehicles do not exactly come together to point to the future. Rather, they represent different futures for different segments of the market. But they also reveal what we can expect to become standard in most vehicles produced in the 2020s.
The i-Pace may be out of reach of most South Africans, but it ushers in two advances that will resonate throughout the EV market as it welcomes new and more affordable cars. It is the first electric vehicle in South Africa to beat the bugbear of range anxiety.
Unlike the pioneering “old” Nissan Leaf, which had a range of up to about 150km, and did not lend itself to long distance travel, the i-Pace has a 470km range, bringing it within shouting distance of fuel-powered vehicles. A trip from Johannesburg to Durban, for example, would need just one recharge along the way.
And that brings in the other major advance: the i-Pace is the first EV launched in South Africa together with a rapid public charging network on major routes. It also comes with a home charging kit, which means the end of filling up at petrol stations.
The Jaguar i-Pace dispels one further myth about EVs: that they don’t have much power under the hood. A test drive around Gauteng revealed not only a gutsy engine, but acceleration on a par with anything in its class, and enough horsepower to enhance the safety of almost any overtaking situation.
Specs for the Jaguar i-Pace include:
- All-wheel drive
- Twin motors with a combined 294kW and 696Nm
- 0-100km/h in 4.8s
- 90kWh Lithium-ion battery, delivering up to 470km range
- Eight-year/160 000km battery warranty
- Two-year/34 000km service intervals
Click here to read about BMW’s self-driving technology, and how Datsun makes smart technology affordable.