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What is the Vivo Y29?

New mid-range smartphones were once news. Now they are a procession. One after another, brands shuffle them into stores with the same sameness of hatchbacks being rolled off an assembly line. The only real question is: will you care whether this one has 4G or 5G, or 2 rear lenses or 3?

Vivo thinks it has an answer with the Y29. On paper, it is the top dog in a three-phone Y-series lineup that also includes the Y19s Pro and the Y04. In practice, it is less a show pony and more a workhorse, designed to give you less reason to return to the shop within two years.

The centrepiece is the 6,500mAh BlueVolt battery. While most mid-range phones still hover around 5,000mAh, vivo’s extra 1,500mAh feels like turning up with a full tank ay a race where everyone else is half full. An added promise from Vivo of five years of battery health implies you will not have to nurse it like an ageing pet after the first year. In theory, this is a phone that could still deliver a full day’s use after half a decade.

Vivo is also making a big deal of the device’s “anti-drop armour design”, which sounds like it belongs to a military catalogue. And it does. The device comes certified with MIL-STD-810H impact resistance and SGS drop resistance. Add IP64 dust and water resistance, and you have the smartphone equivalent of a bakkie that still starts on a Monday morning after a weekend camping in the Drakensberg. Vivo throws in a reinforced TPU case as if to underline the point: this is pre-emptive damage control.

All of this is wrapped up in what vivo calls the 7-star quality promise. It is less mystical than it sounds and more like a contract: one-time free repairs for accidental damage in the first year, guarantees of smooth performance for 50 months, and long-life assurances on the battery. The durability promises are unproven in practice, but we will keep an eye on its longevity.

The rest of the spec sheet is solid but unflashy. The Qualcomm Snapdragon 685 processor will not have gamers reaching for their wallets, but it handles social apps, streaming, and everyday multitasking without wheezing.

The downside of the Snapdragon 685 is that it is a 4G chipset, meaning there is no 5G modem built in. That makes it a mid-range device positioned more on battery life, durability, and storage rather than on next-gen connectivity.

However, A 120Hz display is a surprise treat, offering smooth scrolling and gameplay that punches above its weight in this price bracket. For users coming from older mid-range phones, it will feel like swapping from gravel roads to tar.

Storage and memory are generous enough at 256GB and 8GB RAM, the new baseline for mid-range respectability. That means fewer nights agonising over which videos to delete when storage notifications start piling up. The design, though, plays it safe. It is clean, glossy, and forgettable.

Context is everything. This Y-series is Vivo’s bread-and-butter play for South Africa, keeping the brand visible. But the bigger story lies in the wings: the X300, due for launch in China next month, will define how seriously Vivo will be taken in the flagship race. The X200, launched here in January, holds the fort, helped out by the Y29, while anticipation builds for the heavy artillery still to come.

Photo courtesy Vivo.

How much does the Vivo Y29 cost?

The Y29 retails at R7,999 in South Africa, positioning it in the sharper end of the mid-range segment. It is widely available through major carriers and retailers.

Why should you care about the Vivo Y29?

The Y29 reframes the mid-range pitch from “more megapixels and flashier features” to “a phone you won’t have to bin in two years”. It may not make headlines like the forthcoming X300, but it sets a standard for durability and after-sales promises in a segment that usually cuts corners on both.

Tony Shi, general manager of vivo South Africa, put it in corporate terms: “Our mission is to blend innovation with dependability. We believe that durability shouldn’t be exclusive to high-end smartphones.”

What are the biggest negatives of the Vivo Y29?

What are the biggest positives of the Vivo Y29?

* Arthur Goldstuck is CEO of World Wide Worx, editor-in-chief of Gadget.co.za, and author of “The Hitchhiker’s Guide to AI – The African Edge”.

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