Fast-growing messaging service Telegram announced at Mobile World Congress in Barcelona this week that over 100-million people worldwide were now using its app every month.
Founded just two and a half years ago in August 2013, Telegram offers a fast and secure means of communication in a simple, intuitive format that makes it easy for its users to send messages on even the weakest network connections – anywhere on the planet.
No less than 15 billion telegrams are delivered daily – indicating that many people use Telegram as their main means of communication. This extremely high volume of daily message traffic places Telegram far ahead many other means of communication when it comes to user engagement.
As many as 350,000 new users from across the world join every day on the recommendation of their family, friends or colleagues, who chose Telegram as the most efficient and diverse messaging app available.
“The frequency by which people use Telegram to communicate with friends, family and colleagues has grown steadily – soaring to an unbelievable rate as we continue to add functionalities to our app,” said Pavel Durov, Founder and CEO of Telegram. “We remain entirely focused on redefining how people use messaging apps for their every day communication.”
A growing number of businesses are switching from email and other forms of communication to Telegram for its ability to engage up to 1,000-person groups in a curated manner, cross-device sync, and fast file transmission of up to 1.5 GB.
Several innovations over the past year, such as the launch of the Bot Platform, Telegram Channels, and Voice Messages – have all contributed to making Telegram a communication platform of choice for a growing number of individuals and businesses.
“From students to world leaders, from small local newspapers to the global brands, we get inspired by how people use our platform and build functionalities that match this,” said Durov.
“When we launched our Bot Platform, for example, we noticed that a number of media organisations started using them to broadcast customised news, so we launched Channels to make communication with an unlimited audience even easier. Some of our Channels are followed by over one million people, and we anticipate this integration of media and content on the Telegram platform to continue.”