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The big Why of BYOD

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In order for a business to develop an effective BYOD policy, DONALD FARMER, VP of Innovation and Design at Qlik believes company owners need to first understand why and when employees switch between devices and what makes them choose certain devices for certain tasks.

Bring Your Own Device (BYOD) responsive, and multi-device are just some words that today are part of our lives. Multi-device strategies are devised and policies are prepared for BYOD. The use of different devices has led to a whole new way of working. Gartner predicts that by 2018 more than half of users will be using a tablet or smartphone for all online activities rather than the traditional laptop or desktop. But to what extent do we actually stand still by the role of different devices? Why and when do business users actually switch between tablet, smartphone or computer? And what moves them to choose certain devices in certain activities?

If we can answer these questions, a multi-device or BYOD policy is really effective. Time to get some new insights above water, so that management can better respond to the needs of the business.

Reasons for using different devices

Where once on the desk of the average employee stood a desk phone and a desktop, there is now a laptop, a smartphone, perhaps a tablet and in some cases even an e-reader. During the day there is plenty of use of these devices. Why? A recent global survey of Qlik shows that there are three main reasons:

Employees first believe they can thus increase their productivity. An argument, which managers actually need to sound as music to the ears. Indeed, the increasing productivity in the workplace is not something you want to fight as an organisation, but rather to stimulate. Obviously, it is with the use of multiple devices, important to take account of Shadow IT, but for now we leave that out of consideration. In second place, is keeping it up to date. Think about sending out an email via the laptop at the end of the workday and on the way home via the smartphone to see if there has been a reaction. This motivation is also linked to number three: respond quickly to circumstances. Imagine if the employee is in a meeting and he gets an important phone call or an e-mail via the tablet inside. With the use of multiple devices the employee can take action immediately. The main reason to use multiple devices is that each one is aimed at orienting the work as effectively as possible and to improve where necessary.

Multiple devices for one activity

Now we understand the question about why people switch between devices and what devices still remains, but the answer is not clear. Typically, for example, activities that are started on the laptop are also finished on the laptop. However, when employees begin operations on their smartphone, these are usually rounded to the laptop. Think to send emails, view reports and write lyrics. The tablet is the least popular to start and complete tasks. Only watching a video begins and ends on the tablet. When it comes to chatting and calendar management, the employee switches over to the smartphone. In all other cases, the laptop is switched on.

The main triggers for users to switch between devices are activities such as navigating to websites, finding specific information and sending links by email. The smartphone in all cases appears to be the most popular device to switch to.

Mobile-first

Now we know that employees look for opportunities to work effectively and switch over their functions between different devices, it is important that this way of working is well facilitated by the management. A precondition for this is the use of the right tools – tooling that is Mobile-First developed. These solutions primarily keep the mobile user in mind in the development and design. Thus, for Mobile-First developed technology the essence of information is directly visible and is also matched to the screen that you are using at the time. This way users can easily get the right information to themselves and thus will effectively work.

Still, mobile-first tooling is still not developed by all software vendors. So it is extra important that the management in the tool selection process pay attention as to whether it meets the Mobile-First conditions. But now is also the time to take another critical look at existing tooling. Because to truly meet the needs of the business, the information needs to be available anytime, anywhere via any device. Mobile first is not the only solution, but can have a considerably large contribution. Ultimately, the goal about the intention to work productively is to turn it into reality. It is the only way to take action and to work towards the mapped needs of the business. A good intention for 2016?

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Now download a bank account

Absa has introduced an end-to-end account opening for new customers, through the Absa Banking App, which can be downloaded from the Android and Apple app stores. This follows the launch of the world first ChatBanking on WhatsApp service.

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This “download your account” feature enables new customers to Absa, to open a Cheque account, order their card and start transacting on the Absa Banking App, all within minutes, from anywhere and at any time, by downloading it from the App stores.

“Overall, this new capability is not only expected to enhance the customer’s digital experience, but we expect to leverage this in our branches, bringing digital experiences to the branch environment and making it easier for our customers to join and bank with us regardless of where they may be,” says Aupa Monyatsi, Managing Executive for Virtual Channels at Absa Retail & Business Banking.

“With this innovation comes the need to ensure that the security of our customers is at the heart of our digital experience, this is why the digital onboarding experience for this feature includes a high-quality facial matching check with the Department of Home Affairs to verify the customer’s identity, ensuring that we have the most up to date information of our clients. Security is supremely important for us.”

The new version of the Absa Banking App is now available in the Apple and Android App stores, and anyone with a South African ID can become an Absa customer, by following these simple steps:

  1. Download the Absa App
  2. Choose the account you would like to open
  3. Tell us who you are
  4. To keep you safe, we will verify your cell phone number
  5. Take a selfie, and we will do facial matching with the Department of Home Affairs to confirm you are who you say you are
  6. Tell us where you live
  7. Let us know what you do for a living and your income
  8. Click Apply.

 

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How we use phones to avoid human contact

A recent study by Kaspersky Lab has found that 75% of people pick up their connected device to avoid conversing with another human being.

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Connected devices are becoming essential to keeping people in contact with each other, but for many they are also a much-needed comfort blanket in a variety of social situations when they do not want to interact with others. A recent survey from Kaspersky Lab has confirmed this trend in behaviour after three-quarters of people (75%) admitted they use a device to pretend to be busy when they don’t want to talk to someone else, showing the importance of keeping connected devices protected under all circumstances. 

Imagine you’ve arrived at a bar and you’re waiting for your date. The bar is busy, and people are chatting all around you. What do you do now? Strike up a conversation with someone you don’t know? Grab your phone from your pocket or handbag until your date arrives to keep yourself busy? Why talk to humans or even make eye-contact with someone else when you can stare at your connected device instead?

The truth is, our use of devices is making it much easier to avoid small talk or even be polite to those around us, and new Kaspersky Lab research has found that 72% of people use one when they do not know what to do in a social situation. They are also the ‘go-to’ distraction for people even when they aren’t trying to look busy or avoid someone’s eye. 46% of people admit to using a device just to kill time every day and 44% use it as a daily distraction.

In addition to just being a distraction, devices are also a lifeline to those who would rather not talk directly to another person in day-to-day situations, to complete essential tasks. In fact, nearly a third (31%) of people would prefer to carry out tasks such as ordering a taxi or finding directions to where they need to go via a website and an app, because they find it an easier experience than speaking with another person.

Whether they are helping us avoid direct contact or filling a void in our daily lives, our constant reliance on devices has become a cause for panic when they become unusable. A third (34%) of people worry that they will not be able to entertain themselves if they cannot access a connected device. 12% are even concerned that they won’t be able to pretend to be busy if their device is out of action.

Dmitry Aleshin, VP for Product Marketing, Kaspersky Lab said, “The reliance on connected devices is impacting us in more ways than we could have ever expected. There is no doubt that being connected gives us the freedom to make modern life easier, but devices are also vital to help people get through different and difficult social situations. No matter what your ‘connection crutch’ is, it is essential to make sure your device is online and available when you need it most.”

To ensure your device lifeline is always there and in top health – no matter what the reason or situation – Kaspersky Security Cloud keeps your connection safe and secure:

·         I want to use my device while waiting for a friend – is it secure to access the bar’s Wi-Fi?

With Kaspersky Security Cloud, devices are protected against network threats, even if the user needs to use insecure public Wi-Fi hotspots. This is done through transferring data via an encrypted channel to ensure personal data safety, so users’ devices are protected on any connection.

·         Oh no! I’m bored but my phone’s battery is getting low – what am I going to do?

Users can track their battery level thanks to a countdown of how many minutes are left until their device shuts down in the Kaspersky Security Cloud interface. There is also a wide-range of portable power supplies available to keep device batteries charged while on-the-go.

·         I’ve lost my phone! How will I keep myself entertained now?

Should the unthinkable happen and you lose or have your phone stolen, Kaspersky Security Cloud can track and protect your device from data breaches, for complete peace of mind. Remote lock and locate features ensure your device remains secure until you are reunited.

 

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