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Free ADSL for FNB Connect customers



FNB Connect has partnered with Incredible Connection’s Incredibles OnSite to provide new FNB customers with a free ADSL router and installation.

A few weeks after announcing that it will be passing the 30% IPC reduction on to its clients, rewarding up to 5GB of free data, First National Bank (FNB) announced that its own Internet Service Provider, FNB Connect has partnered with Incredible Connection’s, Incredibles OnSite, to provide free ADSL modem router installations to FNB Connect customers seeking to switch their Internet Service Provider (ISP) to FNB Connect.

The offer is available from 25 April 2012, and will run for 3 months and may be extended for a limited time, depending on demand. The offer is limited to FNB Clients who are current FNB Connect customers, or who would like to sign up and includes the service only. The hardware needs to be purchased separately.

Stephan Bothma, Data Product Owner at FNB Connect, says ‚We are excited about being able to offer free installation to our clients through our collaboration with Incredibles OnSite, as it gives us the opportunity to tap into their extensive technical expertise and national footprint.

‚Our customers are already rewarded with up to 5GB of free data and access to free browsing on a multitude of different sites. We aim to make it as convenient as possible for FNB Clients to select FNB Connect as their Internet Service Provider of choice and we think that this offer brings us closer to that goal,‚ continues Bothma.

Incredible Connection’s acting CEO, Stefan Marnewick, says ‚As South Africa’s leading IT retailer, Incredible Connection is in a unique position, due to our national store foot print and our Incredibles OnSite teams, to support FNB Connect with this exciting offer to their customers. The installation of these routers and wireless networks could be very tricky. This is where Incredibles OnSite will step in and remove the hassle factor by doing the installation for you right at your home or office.‚

‚The partnership with Incredibles OnSite is strategic. Being able to offer another element of the data value chain for free is testimony to our customer centricity and our goal to make FNB customers the most rewarded customers in the data market. We anticipate great take up and switching of non FNB clients as a result,‚ concludes Bothma.

In order to redeem this offer, customers should visit the FNB Connect website and follow the links provided.

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Telcos want one face



The investments that telecommunications service providers are making in reshaping their online properties into customer-centric portals reflects the growing maturity of self-service and Internet uptake in the industry, says KEVIN MELTZER of Consology.

Many telcos around the world are overhauling their websites to offer customers more holistic portals that give them a single point of entry into the organisation.

They are doing so because they recognise that service will be a key point of differentiation for their businesses in a market that is becoming increasingly competitive. They have also realised that they have a major opportunity to shift customers away from expensive contact centres towards low-cost electronic channels.

In the past, most telecommunications operators ran multiple sites across multiple domains and subdomains. These web-based properties were built around the way that telcos structured their own businesses rather than around the needs of the customer. But we are now seeing the leading operators take a more user-centric approach to the way that they design their web and mobile sites.

This coincides with a change in the industry from slicing customers into numerous segments and then serving them across a range of functional and product areas. For example, many operators split customers into prepaid and postpaid segments or voice and data users, distinctions that are becoming less meaningful in a world of technology convergence. They now want to present a single face to the customer rather than servicing the subscriber through silos.

These changes are starting to percolate through to operators’ customer service and sales strategies. Telcos are starting to pull together disparate products and services that once resided across multiple sites into customer service portals.

These sites put a wide range of information at the subscriber’s fingertips, he adds. Increasingly, for example, subscribers can log directly into their accounts from the operator’s homepage and then access a wealth of services and information. This marks an evolution from the fractured and inconsistent customer experience of the past.

Leading operators are even thinking about how their Self-Service platforms should be integrated with social media strategies to allow customers to pay their electronic bills or top up airtime with a single click from within a social network.

Whereas Self-Service portals on telco sites were once purely about account management functions, they increasingly offer far richer functionality. In addition to allowing subscribers to pay their bills and check their account information, they are also increasingly becoming the first stop for service and commerce.

Operators have started to recognise that splintering their e-commerce, service and account management functions simply makes no sense. Customers want to be able to do everything through one interface rather than needing to visit two or three Web sites, or eventually possibly needing to phone a call centre or visit a store for certain transactions.

Integrated and easy to use online customer service channels will be central for telco operators who want to be competitive in the markets of tomorrow. They form an advantage in an industry where it will be customer relationships rather than cost or service that drive loyalty and purchasing decisions.


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Talk for less with MWEB Talk



Today, MWEB announced its consumer VoIP package called MWEB Talk, which allows users to make free network calls and get discounted rates made to landlines and mobile phones.

MWEB, today launched its new Voice over IP (VoIP) offering to South African consumers. The service, MWEB Talk, will offer users’ free on network calls to fellow MWEB Talk users’ and cheap calls to landline and mobile phone numbers. This follows the success and demand of the ISP’s existing VoIP products in recent months.

‚”We have seen a noticeable transformation in users’ Internet behaviour with consumers wanting services that complement their ADSL connectivity solution. We have seen phenomenal growth and by the end of the year will deliver over 100 million minutes on our VoIP platform,‚” says Carolyn Holgate, General Manager of MWEB Connect, the ISP’s Consumer and Small Office/ Home Office Division.

MWEB has made significant investments in its infrastructure and VoIP has been prioritised on its network to ensure performance and stability of the MWEB Talk service for both businesses and consumers.

‚”In addition to the high quality of the service, MWEB Talk is also simple to set-up and users’ should experience a significant reduction in their telephone bills. By implementing a VoIP service consumers and small businesses can cut their monthly telecommunication bills by up to 55% to landline and mobile numbers,‚” says Holgate.

With no subscription fee, existing MWEB customers can log into their MWEB account, register for the service and download the application for PC and Mac as well as mobile applications that turn an iPhone, Android, and Nokia smartphone into a VoIP phone. Customers will also be able to purchase a Desktop VoIP Handset for R99 which will be HD voice ready and will support multi-extensions.

‚”We believe that VoIP is the future of telephony in South Africa and we are extremely excited to see the consumer market shift into the VoIP space,‚” concludes Holgate.


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