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Why robotic sensing is booming

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Robot innovation is moving forward at a fast pace – to the point where some manufacturers are now deploying sensors in their robots, giving them the ability to “feel” and “touch”.

Innovation in robotics is moving ahead at a fast pace, spearing ahead the expected proliferation of robots in new and existing applications. Deploying sensors in robotics allows for the creation of robots that can “see” and “feel”, in a biomimetic way, like humans do. These sensor enabled, advanced robots are now able to undertake more complicated tasks and are being deployed into industrial, commercial, domestic, logistic and other sectors where robot penetration was previously limited. The market for robotic vision and force sensing alone is expected to reach over $16.1 billion by 2027, as described in the newly launched IDTechEx report Sensors for Robotics: Technologies, Markets and Forecasts 2017-2027. The graph below is a plot of the forecasted short term growth of the value of vision systems deployed in industrial and collaborative robots, which represent only a segment of robotic systems impacted by the development of sensing platforms with extensive capabilities.

But why are we experiencing such fast adoption at this point in time?

Revenues of vision systems in industrial and collaborative robots

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Source: IDTechEx Report “Sensors for Robotics: Technologies, Markets and Forecasts 2017-2027: Machine vision, force sensing and sensor fusion: Enabling technologies for collaborative robots, advanced mobile robotics and autonomous driving” (www.idtechex.com/roboticsensors)

Software advances hand in hand with hardware innovation

Early robots were limited in performing tasks under highly organized conditions, with increased safety measures, due to their limited perception of any changes in their operational environments. Applying Artificial Intelligence (AI) concepts in robotics, allows for reducing these limitations. Performance optimization through robotic sensing is allowing for decision making capabilities of new generations of robots based on processing of sensor data (such as visual, tactile etc.) gathered from their operational environment. Data-driven task performance is allowing for higher precision even under conditions of increased randomness. In essence, robots with increased awareness are becoming better at performing the actions they are tasked with and capable of performing additional actions, previously thought of as too complex for robotic systems. These improvements are enabling robot deployment in more demanding application spaces, a key explanation for the expected accelerated proliferation of sensor driven robotic systems.

Key enablers of this robotic revolution can be found in both software and hardware development efforts that have allowed for the creation of advanced sensor platforms and processing algorithms, along with intuitive, user friendly interfaces.

Henrik Christensen, the Executive Director of the Institute for Robotics and Intelligent Machines at Georgia Institute of Technology in Atlanta, Georgia, sees tremendous potential for robots coupled with such capabilities, especially as prices are coming down. He said back in 2015: “We’re getting much cheaper sensors than we had before. It’s coming out of cheap cameras for cell phones, where today you can buy a camera for a cell phone for $8 to $10. And we have enough computer power in our cell phones to be able to process it. The same thing is happening with laser ranging sensors. Ten years ago, a modest quality laser range sensor would be $10,000 or more. Now they’re $2,000.”

All in all, machine vision and force sensing enable the design of more versatile, safer robots for a wider range of applications. Of course, different sensing systems fit different application spaces, hence, the variety of robots under development each have specific requirements and sensor platforms with the right type of features.

End effector force sensing revenues in industrial and collaborative robots

Source: IDTechEx Report “Sensors for Robotics: Technologies, Markets and Forecasts 2017-2027” (www.IDTechEx.com/roboticsensors)

Source: IDTechEx Report “Sensors for Robotics: Technologies, Markets and Forecasts 2017-2027” (www.IDTechEx.com/roboticsensors)

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As selfie cameras rise, so must selfie etiquette

Selfies were once a sign of narcissism or self-obsession. Now they are the new normal, writes ARTHUR GOLDSTUCK.

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You can blame Oxford Dictionaries for making the “selfie” respectable. After all, being named Word of the Year, as it was in 2013, does tend to soften some of the self-consciousness in this most self-conscious of actions.

Once seen as a symbol of narcissism and self-obsession, it is now the new normal, to the extent that most smartphones are sold on the basis of the front camera. Or, as that feature is now almost universally named by manufacturers, the “selfie camera”.

I was one of the hold-outs, having a near-allergy to the selfie. I still resist, but succumb more often than I would like. The reason for continued resistance is that it remains a big leap from the word becoming respectable to the action itself shedding its narcissistic image. 

For most, it’s already happened, and for that you can blame Ellen DeGeneres. She  choreographed the most famous group selfie yet at the 2014 Oscars, when she roped a bunch of actors into a group selfie, using the then-new Samsung Galaxy S5 smartphone. Her tweet of the photo became what was then the most retweeted posting ever on Twitter, and was estimated to have been worth a million dollars in marketing value to Samsung.

Ironically, it was Samsung’s up-and-coming challenger, Huawei, that came up with a new word for this type of selfie: the “groufie”. Thanks to an 8 Megapixel front camera on the new Huawei Ascend P7 camera that year which took the highest quality selfies – and groufies – possible on a smartphone at the time.

It didn’t end there, and selfies and groufies have morphed into variations like selfscapes (selfie in a landscape), skyfies (selfies from the air, using remote controlled devices) and jerkies (selfies to make an idiot out of yourself). I invented all of those on the fly, so it’s easy to imagine a new word emerging for every type of selfie.

Continue reading about selfie improvements through the years.

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Mickey’s 90th for SA

Disney Africa announced the local launch of the Mickey the True Original campaign, joining the global festivities honouring 9 decades of Mickey Mouse, his heritage, personality and status as a pop-culture icon.

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As 18 November 2018 marks 90 years since his first appearance in Steamboat Willie in November 1928, a series of world-wide celebrations will be taking place this year and South Africa is no different.

The campaign will come to life with engaging content and events that embrace Mickey’s impact on the past, present and future. The local festivities kick off in earnest this month, leading up to Mickey’s 90th anniversary on 18 November 2018 and beyond:

  • An exclusive local design project where ten highly talented South African artists will apply their own inspiration and artistic interpretation on 6-foot Mickey Mouse statues.
  • Once revealed to the public, the statues will form part of the Mickey the True Original South African Exhibition, inspired by Mickey’s status as a ‘true original’ and his global impact on popular culture. The exhibition will travel to 3 cities and delight fans and families alike as they journey with Mickey over the years. Featuring 4 sections highlighting Mickey’s innovation, his evolution, influence on fashion and also pop culture, the exhibition is in collaboration with Samsung and Edgars, and will visit:

o   Sandton City, Centre Court: 28 September – 14 October

o   Gateway Theatre of Shopping, Expo Explore Court: 19 October – 11 November

o   Canal Walk Shopping Centre. Centre Court: 16 November – 26 November

  • Samsung continues their collaboration with Disney as they honour Mickey’s 90th anniversary nationally at all Samsung and Edgars Stores. Entitled Unlocking the Imagination, fans are encouraged to visit these stores, take a selfie with a giant Mickey plush toy using their Samsung Galaxy Note9 and stand a chance to win not only a giant Mickey plush, but also an international family trip. Visit www.Samsung.com for more information
  • Mickey’s 90th Spectacular, a two-hour prime-time special, will be screened on M-Net 101 later this year. The elegant affair will feature star-studded musical performances, moving tributes and never-before-seen short films. Superstars from music, film and television will join the birthday fun for the internationally beloved character.
  • In addition, look out for special programming on Mickey’s birthday (18 November) across Disney Channel (DStv, Channel 303), Disney XD (DStv, Channel 304) and Disney Junior (DStv, Channel 309).
  • In retailers, Edgars will be stocking a complete collection of trendy fashion, accessories and footwear for the whole family, inspired entirely by Mickey Mouse.
  • Mickey will be the central theme of an in-store campaign nationwide this November and December, with brand new products, apparel, toys, as well as titles from Disney Publishing Worldwide, including books, arts & crafts and comics
  • Discovery Vitality and Disney are celebrating healthy, happy families this festive season by offering helpful and exciting tips and tricks on how to eat nutritious, yet delicious, foods, all inspired by Mickey. There’s also a trip to Disneyland Paris up for grabs. Log on to www.discovery.co.za/vitality for information.
  • And much more – check the press for updates

“Binding generations together more than any other animated character, Mickey Mouse is the “True Original” who reminds people of all ages of the benefits of laughter, optimism and hope,” says Christine Service, Senior Vice President and Country Manager of The Walt Disney Company Africa. “With his universal appeal and ability to emotionally connect with generations all over the world, no other character quite occupies a similar space in the hearts and minds of a global fan base and we are thrilled to be sharing these local festivities.”

Mickey’s birthday is celebrated in honour of the release of his first theatrical film, Steamboat Willie, on 18th November 1928, at the Colony Theatre in New York City. Since then, he has starred in more than 100 cartoons and can currently be seen on Disney Channel (DStv, Channel 303) in the Mickey Mouse cartoon series and on Disney Junior (DStv, Channel 309) in Mickey and the Roadster Racers.

South African fans are encouraged to share their Mickey Mouse moments on social media using the hashtag#Mickey90Africa.

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