Deloitte Touche Tohmatsu has predicted that virtual reality (VR) will have its first billion dollar year in 2016, with about US$700 million in hardware sales, and the remainder from content.
The 15th edition of Technology, Media & Telecommunications (TMT) Predictions, a report by Deloitte Global, estimates sales of about 2.5 million VR headsets and 10 million game copies sold. Additionally, the report expects the majority of spending on VR to be by core users rather than casual gamers. This means that while anyone with a smartphone could try a variant of VR, the majority of VR’s revenues in 2016 will likely be driven by tens of millions of users rather than billions of users.
“While in 2016 virtual reality is expected to reach a major milestone―becoming a one billion dollar market—in the long term VR is likely to struggle to reach the scale or ubiquity of the smartphone, PC or the television set,” said Sharoda Rapeti, Deloitte TMT Director. “However, as the technology required to provide a total immersive experience improves, wider global adoption may ensue.
“We are seeing significant growth potential in cognitive technologies, such as computer vision, natural language processing and machine learning. This year 80 of the top 100 enterprise software companies are expected to be using cognitive technologies, unleashing the potential of the Internet of Things; this may even transform computing as we know it over time. While cognitive technologies may get less immediate attention from consumers than new virtual headsets, it is likely to be much more important over the long run for the enterprise and for consumers alike.”
Millennials may not be the post-PC generation
In addition to the predictions on virtual reality, the report suggests that while millennials are the smartphone generation, trailing millennials (those 18-24 years old) are anticipated to be the most pro-PC of all age groups of 2016. According to research by Deloitte member firms, an average of over 85 percent of trailing millennials in 13 developed world countries had access to a laptop in 2015. Further, laptop access for the trailing millennial demographic was either highest or second highest of the six age groups in the member firms’ surveys in all but two markets, Norway and Finland. This data suggests 18-24 year-olds see smartphones and PCs as complements, not substitutes, which may in part be due to the decreased costs of laptops (there are many devices for less than US$500 available on the market).
Additional findings from Deloitte Global’s 2016 TMT predictions include:
· Women in IT jobs: it is about education, but also about more than just education – By the end of 2016 fewer than 25 percent of information technology (IT) jobs in developed countries are expected to be held by women, (i.e., women working in IT roles). This figure is about the same as 2015, and may even be down.
· Cognitive technologies enhance enterprise software – In 2016 more than 80 of the world’s 100 biggest software companies will likely have integrated cognitive technologies such as machine learning, natural language processing, or speech recognition, into their products. This represents a 25 percent increase from 2015 when 64 of the top 100 had launched products and services, which featured one or more cognitive technologies.
· Touch Commerce: the mobile online checkout gets an express lane –The number of individuals who use a third party touch-based payment service to make a purchase on their mobile devices (smartphones and tablets) is likely to increase by 150 percent to reach 50 million regular users in 2016. Touch commerce enables retailers to exploit shoppers’ increasing use of mobile devices to browse retail sites where transactions have remained scarce, due mostly to laborious payment processes.
· Graphene: research now; reap next decade – While the total value of the graphene materials market in 2016 is likely to be in the low tens of millions of dollars, research and development spending for the year is likely to be in the hundreds of millions of dollars. In the medium-term, graphene may be incorporated into products worth many billions of dollars of value per year– but it could be decades before this material’s potential is fully realized.
· Mobile ad-blockers: saved by the app? – Only 0.3 percent of all mobile device owners are expected to use an ad-blocker by end 2016. This is likely to place less than US$100 million (0.1 percent) of the US$70 billion mobile advertising (smartphones and tablets) market at risk.
· Mobile games: leading, but less lucrative – In 2016 mobile (smartphone and tablet) will likely become the leading games platform by software revenue, expected to generate US$35 billion in revenue up 20 percent from 2015. This compares to expected revenues of US$32 billion for PC games and US$28 billion for console games, up only five and six percent respectively from the previous year. However, average revenue per game by platform will likely vary significantly.
· eSports: bigger and smaller than you think – eSports will likely generate global revenues of US$500 million in 2016, up 25 percent from about US$400 million in 2015, and will likely have an audience of regular and occasional viewers of close to 150 million people. This expected revenue is only a fraction of league revenues in major sports such as European football (soccer), U.S. football, basketball, baseball, or ice hockey, which range from US$4 billion up to US$30 billion.
· European football scores US$30 billion – The European football market will likely reach US$30 billion for the first time for 2016/2017, an US$8 billion increase relative to 2011/2012, and a compound annual growth rate of seven percent.
· The award for stable box office revenues in the face of digital media goes to … – In 2016 the value of movie theatre admissions in the US and Canada are expected to fall by about three percent to about US$10.6 billion, with about 1.3 billion tickets sold.
· US TV: erosion, not implosion – In 2016 the US traditional television market, the world’s largest at what will likely be about US$170 billion in 2016, is expected to see erosion on at least five fronts: the number of pay-TV subscribers; pay-TV penetration as a percent of total population; average pay-TV monthly bill; consumers switching to antennas for watching TV; and live and time-shifted viewing by the overall population, and especially by trailing millennials 18-24 years old.
· The dawn of the Gigabit Internet age: every bit counts – The number of Gigabit per second (Gbit/s) Internet connections is expected to surge to ten million by year-end, a tenfold increase of which about 70 percent will likely be residential connections. Rising demand will likely be fueled by increasing availability and falling prices. It’s anticipated that about 600 million subscribers may be on networks that offer a Gigabit tariff as of 2020, representing the majority of connected homes in the world.
· Used smartphones: the US$17 billion market you may never have heard of – In 2016 consumers are expected to sell outright or trade-in approximately 120 million used smartphones, generating more than US$17 billion for their owners. This is a marked increase from the 80 million smartphones traded in 2015 with a value of US$11 billion. Moreover, 10 percent of premium smartphones (US$500 or higher) purchased new in 2016 will likely end up having three or more owners before being retired.
· Photo sharing: trillions and rising – In 2016, 2.5 trillion photos are expected to be shared or stored online, a 15 percent increase on the prior year. Over 90 percent of these photos will likely have been taken over a smartphone; digital SLRs, compact cameras, tablets and laptops are estimated to collectively contribute the remainder. This estimate does not include the trillions of photos that remain on devices’ memory.
· The rise of the “data exclusive” – About 26 percent of smartphone users in developed markets are expected to not make any traditional phone calls in a given week in 2016. These individuals, known as ‘data exclusives’, have not stopped communicating, but are rather substituting traditional voice calls for a combination of messaging including SMS, voice and video services delivered ‘over the top’.
· VoLTE / VoWiFi: capacity, reach and capability – 100 mobile operators worldwide will likely be offering at least one packet-based voice service at the end of 2016, double the amount year-on-year, and six times higher than at the beginning of 2015. The report estimates that approximately 300 million customers will be using Voice over WiFi (VoWiFi) and / or Voice over LTE (VoLTE), double the number at the start of the year and five times higher than at the beginning of 2015.
Now in its 15th year, Deloitte Global’s annual TMT Predictions provides a 12-18 month outlook on key trends in the technology, media and telecommunications industry sectors worldwide. Full details about the global TMT Predictions are available here: www.deloitte.com/tmtpredictions
Now download a bank account
Absa has introduced an end-to-end account opening for new customers, through the Absa Banking App, which can be downloaded from the Android and Apple app stores. This follows the launch of the world first ChatBanking on WhatsApp service.
This “download your account” feature enables new customers to Absa, to open a Cheque account, order their card and start transacting on the Absa Banking App, all within minutes, from anywhere and at any time, by downloading it from the App stores.
“Overall, this new capability is not only expected to enhance the customer’s digital experience, but we expect to leverage this in our branches, bringing digital experiences to the branch environment and making it easier for our customers to join and bank with us regardless of where they may be,” says Aupa Monyatsi, Managing Executive for Virtual Channels at Absa Retail & Business Banking.
“With this innovation comes the need to ensure that the security of our customers is at the heart of our digital experience, this is why the digital onboarding experience for this feature includes a high-quality facial matching check with the Department of Home Affairs to verify the customer’s identity, ensuring that we have the most up to date information of our clients. Security is supremely important for us.”
The new version of the Absa Banking App is now available in the Apple and Android App stores, and anyone with a South African ID can become an Absa customer, by following these simple steps:
- Download the Absa App
- Choose the account you would like to open
- Tell us who you are
- To keep you safe, we will verify your cell phone number
- Take a selfie, and we will do facial matching with the Department of Home Affairs to confirm you are who you say you are
- Tell us where you live
- Let us know what you do for a living and your income
- Click Apply.
How we use phones to avoid human contact
A recent study by Kaspersky Lab has found that 75% of people pick up their connected device to avoid conversing with another human being.
Connected devices are becoming essential to keeping people in contact with each other, but for many they are also a much-needed comfort blanket in a variety of social situations when they do not want to interact with others. A recent survey from Kaspersky Lab has confirmed this trend in behaviour after three-quarters of people (75%) admitted they use a device to pretend to be busy when they don’t want to talk to someone else, showing the importance of keeping connected devices protected under all circumstances.
Imagine you’ve arrived at a bar and you’re waiting for your date. The bar is busy, and people are chatting all around you. What do you do now? Strike up a conversation with someone you don’t know? Grab your phone from your pocket or handbag until your date arrives to keep yourself busy? Why talk to humans or even make eye-contact with someone else when you can stare at your connected device instead?
The truth is, our use of devices is making it much easier to avoid small talk or even be polite to those around us, and new Kaspersky Lab research has found that 72% of people use one when they do not know what to do in a social situation. They are also the ‘go-to’ distraction for people even when they aren’t trying to look busy or avoid someone’s eye. 46% of people admit to using a device just to kill time every day and 44% use it as a daily distraction.
In addition to just being a distraction, devices are also a lifeline to those who would rather not talk directly to another person in day-to-day situations, to complete essential tasks. In fact, nearly a third (31%) of people would prefer to carry out tasks such as ordering a taxi or finding directions to where they need to go via a website and an app, because they find it an easier experience than speaking with another person.
Whether they are helping us avoid direct contact or filling a void in our daily lives, our constant reliance on devices has become a cause for panic when they become unusable. A third (34%) of people worry that they will not be able to entertain themselves if they cannot access a connected device. 12% are even concerned that they won’t be able to pretend to be busy if their device is out of action.
Dmitry Aleshin, VP for Product Marketing, Kaspersky Lab said, “The reliance on connected devices is impacting us in more ways than we could have ever expected. There is no doubt that being connected gives us the freedom to make modern life easier, but devices are also vital to help people get through different and difficult social situations. No matter what your ‘connection crutch’ is, it is essential to make sure your device is online and available when you need it most.”
To ensure your device lifeline is always there and in top health – no matter what the reason or situation – Kaspersky Security Cloud keeps your connection safe and secure:
· I want to use my device while waiting for a friend – is it secure to access the bar’s Wi-Fi?
With Kaspersky Security Cloud, devices are protected against network threats, even if the user needs to use insecure public Wi-Fi hotspots. This is done through transferring data via an encrypted channel to ensure personal data safety, so users’ devices are protected on any connection.
· Oh no! I’m bored but my phone’s battery is getting low – what am I going to do?
Users can track their battery level thanks to a countdown of how many minutes are left until their device shuts down in the Kaspersky Security Cloud interface. There is also a wide-range of portable power supplies available to keep device batteries charged while on-the-go.
· I’ve lost my phone! How will I keep myself entertained now?
Should the unthinkable happen and you lose or have your phone stolen, Kaspersky Security Cloud can track and protect your device from data breaches, for complete peace of mind. Remote lock and locate features ensure your device remains secure until you are reunited.