The traditional jukebox has had a major digital revamp, and now gets its own national day in the USA.
The US-based interactive music platform TouchTunes has teamed up with National Day Calendar to designate a National Jukebox Day, to take place on the fourth Wednesday of November. The occasion will be observed each year on the day before the American Thanksgiving holiday, which TouchTunes identifies as “one of the biggest bar nights of the year as Americans flock to their hometowns for the Thanksgiving weekend”. This year’s National Jukebox Day will be celebrated on 23 November 2016.
To get National Jukebox Day off to a fast start, TouchTunes will call attention to the inaugural observance with promotions for operators and patrons of its networked digital downloading jukeboxes. The Jukebox Selfie Contest will encourage users to post a photo with a TouchTunes jukebox to Twitter or Instagram for a chance to win a year of free TouchTunes jukebox credits. In a parallel program, TouchTunes plans to crowdsource song recommendations for a National Jukebox Day playlist, enabling social media fans and followers to help curate an ultimate list of “jukebox anthems.”
Finally, TouchTunes is assembling a Social Media Fun Kit to help operators, locations and patrons to get involved in ensuring that everyone knows it’s National Jukebox Day.
That the first celebration of National Jukebox Day falls on November 23 is historically appropriate. Jukebox historian John Krivine claimed that Louis T. Glass demonstrated his first coin-operated phonograph in San Francisco’s Palais Royal Restaurant on 23 November 1889. This instrument was a precursor of the machines that – bolstered by reliable motors, disc selection mechanisms and vacuum-tube amplification – launched the modern jukebox industry in the 1920s.
Flash forward 120 years, the Internet jukebox remains a central part of the music scene in bars and taverns all over the world, thanks to the development of new products and services that have kept pace with consumer trends, and has sometimes been ahead of them. But TouchTunes chief executive Charles Goldstuck cautions that the cost to stay on top of technology trends and the increasing complexity of music licensing structures in the digital era are applying increasing pressures on the jukebox industry.
“Operator earnings in most amusement machine categories have been decreasing for the past seven years,” said Goldstuck. “But music has been the exception, with average weekly revenue generated by TouchTunes jukeboxes increasing over the same period, despite difficult industry conditions, and the significant increase in the number of TouchTunes locations. We were able to achieve this by consistently investing in new products and services.”
TouchTunes offers two smart jukebox systems that run on the latest version of its Open Stage operating system. Virtuo, its flagship box, was introduced in 2011, and the compact Playdium two and a half years ago. The TouchTunes mobile app, which is compatible with the company’s entire North American fleet of 65 000 boxes, has been downloaded over 5.7 million times and has about 2.2 million active users.
One of the biggest challenges facing the industry is the steady rise of music licensing fees. TouchTunes and other jukebox music providers are required to license music rights from public performance organizations (ASCAP, BMI, SESAC and GMR), music publishers and record labels. “Music licensing rates in general have increased significantly as the music industry has transitioned from traditional CD sales to digital and streaming models,” Goldstuck said.
The TouchTunes chief executive said the upward movement in licensing rates for jukeboxes will also continue, just like it has for streaming and other digital services, affecting companies like Pandora, Spotify and Apple. In today’s market, the music industry actively looks for high royalty payments. Of every dollar that Spotify brings in, according to music industry analysts, about 75¢ goes right back out in the form of payments to labels and publishers.
Jukebox operators have in general been shielded from these fees since the introduction of the first digital boxes in 1999. TouchTunes, for its part, did not change the subscription rate charged to its operators during the first 12 years its boxes were online. However, the latest round of music fee negotiations with the licensing community will likely again result in higher royalty rates and will affect the entire channel.
“The music licensing dynamic for the jukebox industry is getting more daunting,” Goldstuck said. “Traditional coin-op, which relies heavily on music, will be impacted by our new licensing reality.”
Goldstuck said TouchTunes will continue to invest in research and development, and plans to launch a new suite of products in the next 18 months. Operators will get a first look at the new developments before the second annual National Jukebox Day, which will be observed on 22 November 2017.
Naspers feeds into Latin America’s tech funding
Movile will get $400m funding from the SA-based technology investment giant for iFood expansion.
Movile is to receive US$500-million in funding for iFood in the largest tech funding in Latin America to date. Naspers and Innova Capital have committed to invest $400m of new capital into Movile to use for further investment in iFood, the leading online food delivery platform in Latin America, of which Movile is a majority shareholder.
Movile and Just Eat have already invested $100m in iFood during 2018. iFood’s extraordinary growth and the vast market opportunity in Brazil and more broadly in Latin America has driven the increased investment commitment.
iFood’s monthly orders in Brazil have fed more than 9 million customers in the past twelve months, 16 times the nearest online competitor, in terms of daily active users. This means its partner restaurants are serving the biggest population of consumers ordering food in Latin America. iFood has 50 000 restaurant partners and uses 120 000 couriers.
The increased investment commitment from Naspers, Innova and Movile is expected to accelerate growth, speed up product development and innovation, and fuel geographical expansion for iFood across the region. The company’s vision is to gain deeper knowledge of consumers through artificial intelligence technology, to personalise the food delivery experience – and at a reduced price, because of improved logistics.
“Movile is very fortunate to have long-term investors who have supported us for the past decade to help achieve our goal of transforming the lives of more than one billion people and thus we are able to continually back iFood to ensure it remains the market leader,” said Fabricio Bloisi, Movile CEO.
“Our entire ecosystem of companies is focused on allocating resources and energy towards our one billion people goal. iFood is leading the way, fueling unprecedented growth through its innovative technology platform, providing consumers, couriers and restaurants with the best experience in food ordering and delivery.”
Larry Illg, CEO of Naspers Ventures, said: “iFood has established itself as a technology leader in Latin America and its success stacks up with some of the most innovative food companies that are leading regions in North America, Europe and Asia. We have been impressed by their execution in Brazil and remain committed to backing the company on its path to transform the entire food chain to better serve consumers.”
Online food delivery is experiencing massive expansion globally. According to latest reported results, Grubhub grew daily average orders 39% year-on-year, reaching over 416 000 orders per day. In Latin America, iFood has reached 390 000 orders per day just in Brazil in the last week of October, compared with 183 000 in October 2017, representing 109% growth.
iFood CEO Carlos Moyses said: “We want our consumers to have an amazing delivery experience from the moment they order their food to the moment it arrives. Our partners – the restaurants and delivery fleet – make that happen by living our purpose of improving people’s lives using our services.
“iFood exists for our customers and, with an increased investment commitment of this size, we will be able to build out our state of the art technology platform, and increase our courier and restaurant partners to even better serve our current and future customers in Latin America.”
Hide your sheep, Spyro is reigniting
Spyro, the iconic purple dragon that entertained living rooms worldwide in the late ‘90s, is making a return with the release of Spyro Reignited Trilogy.
Spyro Reignited Trilogy introduces players to a fully remastered game collection with a re-imagined cast of characters, animations, environments, new lighting and recreated cinematics—all inHD. Now fans can explore more than 100 lush environments filled with new detail, that brings the Dragon Realms and Avalar to life . The trilogy is available for PlayStation 4, PlayStation 4 Pro and the family of Xbox One devices from Microsoft, including the Xbox One X.
South African distributors Megarom provided the followjng information:
In Spyro Reignited Trilogy, lead developer Toys For Bob is giving fans an all scaled-up version of the original three Spyro games that started it all, Spyro the Dragon, Spyro 2: Ripto’s Rage! and Spyro: Year of the Dragon, but with a modern-day feel that makes it fresh and fun for today’s player. Adding to the fun, voice actor Tom Kenny is returning to the franchise as the voice of Spyro in all three remastered games. Longtime fans will be treated to Toys For Bob’s reimagined version of the classic soundtracks, in addition to an all-new title-screen theme from original soundtrack composer Stewart Copeland.
Additionally, the new game brings an in-game audio feature that allows players to switch between the original and the newly remastered soundtracks, for those who want a more classic gameplay experience. Players can simply fly in to the “options menu” at any time during gameplay, unleash their preferred nostalgic or scaled-up groove, and glide right back into the Spyro action without losing saved data.
“It’s been a real pleasure to bring back one of most iconic video game characters of all time through the Spyro Reignited Trilogy,” said Paul Yan, Co-Studio Head at Toys For Bob. “We’ve poured everything we’ve got into making sure every detail was done right to deliver a great Spyro experience for fans. We hope players will have as much fun revisiting the Spyro world and characters as we did remastering them.”
In the road up to the official release of Spyro Reignited Trilogy, Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, created a first-of-its-kind, life-sized, fire-breathing and talking Spyro Dragon drone. The drone took off from “Stone Hill” castle near New York City, spreading his wings across the U.S. to explore the cities and iconic landscapes that resemble levels and themes from the original Spyro games. As part of the tour, the Spyro drone chased sheep, fired up some BBQ and delivered an early copy of Spyro Reignited Trilogy to fellow O.G. and entertainment icon, Snoop Dogg. Highlights from the Spyro drone’s delivery to Snoop Dogg can be found here.
“Fans have been asking Activision to bring Spyro back for some time now. The response to Spyro Reignited Trilogy has been great thus far, and we’re absolutely thrilled that we’re able to continue to reimagine and reinvigorate some of the most iconic videogames and characters of all time with our remastered experiences,” said Steve Young, Chief Revenue Officer at Activision. “With this year being the 20th anniversary of Spyro, there’s no better time to pay homage to everyone’s favorite purple dragon.”
The Spyro community is invited to geek out and elevate their fandom even further through the elite global partnerships from the Activision Blizzard Consumer Products Group (ABCPG). Collaborations with Funko, Traly Pins, Exquisite Gaming, KidRobot, USAopoly, Trends International, Rubber Road, and Changes have created new avenues for fans to share their love for the return of Spyro, the original roast master. Spyro consumer products across apparel, collectibles, figurines and more are now available at retailers worldwide. Fans can also take advantage of the GameStop exclusive Spyro TOTAKU Collection.