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Tablets decline in MEA

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The Middle East and Africa (MEA) tablet market declined 8.8% year on year in the final quarter of 2015 to total 4.05 million units, according to the latest figures announced by International Data Corporation (IDC).

The global IT research and consulting services firm’s ‘Middle East and Africa Quarterly Tablet Tracker’ shows that for 2015 as a whole, tablet shipments in MEA declined 3.1% year on year to total 16.2 million units, worldwide tablet market which has declined by 9.9%.

“The largest vendors are feeling the pinch of saturation in many countries across the Middle East, and low consumer confidence in oil-dependent economies is driving down demand,” says Nakul Dogra, a senior research analyst for personal computing, systems, and infrastructure solutions at IDC Middle East, Africa, and Turkey. “In addition, the bigger screen sizes of today’s smartphones continue to cannibalize spending on traditional slate tablets.”

The growth of detachable tablets is one of the bright spots in the MEA tablet market, with shipments of such devices growing 95.4% year on year in 2015 and IDC forecasting a compound annual growth rate (CAGR) of 30.3% through 2020. The growth of detachables will further drive the growth of the Windows operating system at the expense of Android and iOS. “Detachables primarily run on Windows, and end users are increasingly looking at these devices as an alternative for traditional notebooks,” says Fouad Rafiq Charakla, senior program manager for personal computing, systems, and infrastructure solutions at IDC Middle East, Africa, and Turkey. “Adoption rates are currently still low, but demand for detachable tablets is going to increase exponentially over the coming years from enterprises and consumers alike.”

“Much of the demand for bigger vendors like Samsung and Lenovo stems from their entry-level models,” says Dogra. “But there is growing competition in this segment of the market from smaller vendors that are happy to operate at much lower margins. This is forcing the bigger vendors to cut their prices in order to remain competitive, which is eroding their margins and pushing the market’s average selling price down even further.”

In terms of vendor rankings, Samsung – which has the broadest tablet portfolio – continued to lead the MEA tablet market in Q4 2015 with 21.4% share, a year-on-year decline of 0.1%. Despite suffering a 22.1% year-on-year decline in shipments, Apple overtook Lenovo to take second place with 11.2% share. The iPad Pro, which was slated to boost Apple’s share of the MEA tablet market, received a meek response in the region. Lenovo saw its share fall from 13.0% in Q3 2015 to 9.9% in Q4 2015 to rank third in the MEA tablet market. The vendor experienced major declines in some of its key markets including Saudi Arabia, Turkey, and the ‘Rest of Middle East’ sub-region.

IDC has revised its forecast for the 2016 MEA tablet market downwards and now expects a total of 16.52 million units to be shipped for the year, representing a year-on-year growth of 2.0%. “Consumer sentiment is expected to remain low, particularly in oil-dependent economies,” says Charakla. “Africa is expected to grow faster when compared to the Middle East, due to the current lower tablet penetration rates in Africa leaving more room for growth.”

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Naspers feeds into Latin America’s tech funding

Movile will get $400m funding from the SA-based technology investment giant for iFood expansion.

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Movile is to receive US$500-million in funding for iFood in the largest tech funding in Latin America to date. Naspers and Innova Capital have committed to invest $400m of new capital into Movile to use for further investment in iFood, the leading online food delivery platform in Latin America, of which Movile is a majority shareholder.  

Movile and Just Eat have already invested $100m in iFood during 2018. iFood’s extraordinary growth and the vast market opportunity in Brazil and more broadly in Latin America has driven the increased investment commitment. 

iFood’s monthly orders in Brazil have fed more than 9 million customers in the past twelve months, 16 times the nearest online competitor, in terms of daily active users. This means its partner restaurants are serving the biggest population of consumers ordering food in Latin America. iFood has 50 000 restaurant partners and uses 120 000 couriers. 

The increased investment commitment from Naspers, Innova and Movile is expected to accelerate growth, speed up product development and innovation, and fuel geographical expansion for iFood across the region. The company’s vision is to gain deeper knowledge of consumers through artificial intelligence technology, to personalise the food delivery experience – and at a reduced price, because of improved logistics. 

“Movile is very fortunate to have long-term investors who have supported us for the past decade to help achieve our goal of transforming the lives of more than one billion people and thus we are able to continually back iFood to ensure it remains the market leader,” said Fabricio Bloisi, Movile CEO. 

“Our entire ecosystem of companies is focused on allocating resources and energy towards our one billion people goal. iFood is leading the way, fueling unprecedented growth through its innovative technology platform, providing consumers, couriers and restaurants with the best experience in food ordering and delivery.”  

Larry Illg, CEO of Naspers Ventures, said: “iFood has established itself as a technology leader in Latin America and its success stacks up with some of the most innovative food companies that are leading regions in North America, Europe and Asia.  We have been impressed by their execution in Brazil and remain committed to backing the company on its path to transform the entire food chain to better serve consumers.” 

Online food delivery is experiencing massive expansion globally. According to latest reported results, Grubhub grew daily average orders 39% year-on-year, reaching over 416 000 orders per day. In Latin America, iFood has reached 390 000 orders per day just in Brazil in the last week of October, compared with 183 000 in October 2017, representing 109% growth.

iFood CEO Carlos Moyses said: “We want our consumers to have an amazing delivery experience from the moment they order their food to the moment it arrives. Our partners – the restaurants and delivery fleet – make that happen by living our purpose of improving people’s lives using our services.

“iFood exists for our customers and, with an increased investment commitment of this size, we will be able to build out our state of the art technology platform, and increase our courier and restaurant partners to even better serve our current and future customers in Latin America.”

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Hide your sheep, Spyro is reigniting

Spyro, the iconic purple dragon that entertained living rooms worldwide in the late ‘90s, is making a return with the release of Spyro Reignited Trilogy.

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Spyro Reignited Trilogy introduces players to a fully remastered game collection with a re-imagined cast of characters, animations, environments, new lighting and recreated cinematics—all inHD.  Now fans can explore more than 100 lush environments filled with new detail, that brings the Dragon Realms and Avalar to life . The trilogy is available for PlayStation 4, PlayStation 4 Pro and the family of Xbox One devices from Microsoft, including the Xbox One X.

South African distributors Megarom provided the followjng information:

In Spyro Reignited Trilogy, lead developer Toys For Bob is giving fans an all scaled-up version of the original three Spyro games that started it all, Spyro the Dragon, Spyro 2: Ripto’s Rage! and Spyro: Year of the Dragon, but with a modern-day feel that makes it fresh and fun for today’s player. Adding to the fun, voice actor Tom Kenny is returning to the franchise as the voice of Spyro in all three remastered games. Longtime fans will be treated to Toys For Bob’s reimagined version of the classic soundtracks, in addition to an all-new title-screen theme from original soundtrack composer Stewart Copeland.

Additionally, the new game brings an in-game audio feature that allows players to switch between the original and the newly remastered soundtracks, for those who want a more classic gameplay experience. Players can simply fly in to the “options menu” at any time during gameplay, unleash their preferred nostalgic or scaled-up groove, and glide right back into the Spyro action without losing saved data.

“It’s been a real pleasure to bring back one of most iconic video game characters of all time through the Spyro Reignited Trilogy,” said Paul Yan, Co-Studio Head at Toys For Bob. “We’ve poured everything we’ve got into making sure every detail was done right to deliver a great Spyro experience for fans. We hope players will have as much fun revisiting the Spyro world and characters as we did remastering them.”

In the road up to the official release of Spyro Reignited Trilogy, Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, created a first-of-its-kind, life-sized, fire-breathing and talking Spyro Dragon drone. The drone took off from “Stone Hill” castle near New York City, spreading his wings across the U.S. to explore the cities and iconic landscapes that resemble levels and themes from the original Spyro games. As part of the tour, the Spyro drone chased sheep, fired up some BBQ and delivered an early copy of Spyro Reignited Trilogy to fellow O.G. and entertainment icon, Snoop Dogg. Highlights from the Spyro drone’s delivery to Snoop Dogg can be found here.

“Fans have been asking Activision to bring Spyro back for some time now. The response to Spyro Reignited Trilogy has been great thus far, and we’re absolutely thrilled that we’re able to continue to reimagine and reinvigorate some of the most iconic videogames and characters of all time with our remastered experiences,” said Steve Young, Chief Revenue Officer at Activision. “With this year being the 20th anniversary of Spyro, there’s no better time to pay homage to everyone’s favorite purple dragon.”

The Spyro community is invited to geek out and elevate their fandom even further through the elite global partnerships from the Activision Blizzard Consumer Products Group (ABCPG). Collaborations with Funko, Traly Pins, Exquisite Gaming, KidRobot, USAopoly, Trends International, Rubber Road, and Changes have created new avenues for fans to share their love for the return of Spyro, the original roast master. Spyro consumer products across apparel, collectibles, figurines and more are now available at retailers worldwide. Fans can also take advantage of the GameStop exclusive Spyro TOTAKU Collection.

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