Organisations are not always aware of the cost a security breach, as the ripple effects of cybercrime are often more damaging than the actual theft of information, writes DOROS HADJIZENONOS, Country Manager of Check Point.
The cost of any type of theft is often a lot higher than just the value of the stolen goods. If your house was broken into, you would feel violated. While your insurance company would reimburse you for the items stolen, you might not have the same sense of security as you did before the break-in. To feel more secure, you might invest in security system upgrades and even change your habits, like going out less often or not coming home in the dark. At the end of the day, you end up spending more – and not necessarily just money – in order to feel safe again.
Corporate breaches are no different and the ripple effects of cybercrime are often more damaging than the actual theft of information. The loss of confidence – both from your company and your customers – make you overspend on security solutions, feel obligated to pay impacted suppliers and cause your customers to flee.
Tallying the cost of cybercrime
According to the Ponemon Institute, the average cost of a data breach is $154 (R2,180) per record. With many incidents involving thousands or even millions of records, the average cost of a single breach is often in the region of $3.79 million. The initial “splash” costs of a breach – when the stone first hits the water – includes several direct expenses:
- The value of stolen intellectual property
- Downtime analysing, repairing and refortifying all compromised systems
- Checking all systems for additional infections
- Restoring systems from backups and checking backups for vulnerabilities
- Changing security procedures and training personnel on new safeguards
The less obvious “ripple” costs, however, can quickly overshadow these direct costs, and include:
- Reputational damage. Brand value decreases 21% as a direct result of a security breach.
- Loss of business resulting from breach of trust. Research found that 73% of US customers switch their financial service provider due to personal data theft, and 44% of financial services companies reported business loss of 20% or more due to reputation issues.
- Knock-on attacks. People often use the same passwords to access different websites. Stolen passwords from one site are used in multiple breaches targeting other sites.
- Disruption caused to other businesses, such as suppliers and partners. In the case of critical infrastructure, if one grid goes offline, hundreds or thousands of businesses could be impacted in ways not easily quantified.
In 2013, US retail chain Target suffered a data loss event in which 40 million debit and credit card records were stolen. Direct expenses added up to $248 million over two years but some sources estimate costs will exceed $2.2 billion when including losses from fraudulent charges, reimbursing suppliers, and penalties from class action lawsuits.
The ripple effects to company reputation are difficult to estimate, but very real. If a company has strong customer support and handles the situation carefully, customers may be shaken but not leave.
Organisations can protect themselves by taking a holistic approach to security instead of patching together point solutions, and by focusing on threat prevention as opposed to threat detection and remediation. To further reduce risk, they should include data loss prevention in the security mix and use best practices when configuring security.
When considering their cybersecurity goals, organisations should ask the following questions:
- Understand the situation. How confident are we that our cybersecurity is effective against zero-day threats? How well trained are my employees about cyber threats and the potential consequences of their actions?
- See what’s coming. Do we have clear visibility of log activity in all of our network segments?
- Secure workloads not servers. Do the workloads I run in virtual, cloud and software-defined environments receive the same protections as workloads run in my data centre?
- Get prepared. Do the company’s policies protect information and resources in all environments? How is the executive leadership informed about the current threat level and potential business impact of cyber-attacks?
The volume of attacks and attack points requires complete visibility into operations and centralised security management, but not complete transparency. Security officers should be cautious about exposing protection methods or discussing attack details because when cybercriminals see where attacks have an impact, they adapt their tactics. Because of this, organisations – especially financial institutions – now share attack information through shared threat intelligence feeds. Since most hackers use the same successful attack methods against multiple victims, it increases their costs if a hack method only works once. The more expensive hacking is, the lower the number of hackers, making everyone safer.
As selfie cameras rise, so must selfie etiquette
Selfies were once a sign of narcissism or self-obsession. Now they are the new normal, writes ARTHUR GOLDSTUCK.
You can blame Oxford Dictionaries for making the “selfie” respectable. After all, being named Word of the Year, as it was in 2013, does tend to soften some of the self-consciousness in this most self-conscious of actions.
Once seen as a symbol of narcissism and self-obsession, it is now the new normal, to the extent that most smartphones are sold on the basis of the front camera. Or, as that feature is now almost universally named by manufacturers, the “selfie camera”.
I was one of the hold-outs, having a near-allergy to the selfie. I still resist, but succumb more often than I would like. The reason for continued resistance is that it remains a big leap from the word becoming respectable to the action itself shedding its narcissistic image.
For most, it’s already happened, and for that you can blame Ellen DeGeneres. She choreographed the most famous group selfie yet at the 2014 Oscars, when she roped a bunch of actors into a group selfie, using the then-new Samsung Galaxy S5 smartphone. Her tweet of the photo became what was then the most retweeted posting ever on Twitter, and was estimated to have been worth a million dollars in marketing value to Samsung.
Ironically, it was Samsung’s up-and-coming challenger, Huawei, that came up with a new word for this type of selfie: the “groufie”. Thanks to an 8 Megapixel front camera on the new Huawei Ascend P7 camera that year which took the highest quality selfies – and groufies – possible on a smartphone at the time.
It didn’t end there, and selfies and groufies have morphed into variations like selfscapes (selfie in a landscape), skyfies (selfies from the air, using remote controlled devices) and jerkies (selfies to make an idiot out of yourself). I invented all of those on the fly, so it’s easy to imagine a new word emerging for every type of selfie.
Continue reading about selfie improvements through the years.
Mickey’s 90th for SA
Disney Africa announced the local launch of the Mickey the True Original campaign, joining the global festivities honouring 9 decades of Mickey Mouse, his heritage, personality and status as a pop-culture icon.
As 18 November 2018 marks 90 years since his first appearance in Steamboat Willie in November 1928, a series of world-wide celebrations will be taking place this year and South Africa is no different.
The campaign will come to life with engaging content and events that embrace Mickey’s impact on the past, present and future. The local festivities kick off in earnest this month, leading up to Mickey’s 90th anniversary on 18 November 2018 and beyond:
- An exclusive local design project where ten highly talented South African artists will apply their own inspiration and artistic interpretation on 6-foot Mickey Mouse statues.
- Once revealed to the public, the statues will form part of the Mickey the True Original South African Exhibition, inspired by Mickey’s status as a ‘true original’ and his global impact on popular culture. The exhibition will travel to 3 cities and delight fans and families alike as they journey with Mickey over the years. Featuring 4 sections highlighting Mickey’s innovation, his evolution, influence on fashion and also pop culture, the exhibition is in collaboration with Samsung and Edgars, and will visit:
o Sandton City, Centre Court: 28 September – 14 October
o Gateway Theatre of Shopping, Expo Explore Court: 19 October – 11 November
o Canal Walk Shopping Centre. Centre Court: 16 November – 26 November
- Samsung continues their collaboration with Disney as they honour Mickey’s 90th anniversary nationally at all Samsung and Edgars Stores. Entitled Unlocking the Imagination, fans are encouraged to visit these stores, take a selfie with a giant Mickey plush toy using their Samsung Galaxy Note9 and stand a chance to win not only a giant Mickey plush, but also an international family trip. Visit www.Samsung.com for more information
- Mickey’s 90th Spectacular, a two-hour prime-time special, will be screened on M-Net 101 later this year. The elegant affair will feature star-studded musical performances, moving tributes and never-before-seen short films. Superstars from music, film and television will join the birthday fun for the internationally beloved character.
- In addition, look out for special programming on Mickey’s birthday (18 November) across Disney Channel (DStv, Channel 303), Disney XD (DStv, Channel 304) and Disney Junior (DStv, Channel 309).
- In retailers, Edgars will be stocking a complete collection of trendy fashion, accessories and footwear for the whole family, inspired entirely by Mickey Mouse.
- Mickey will be the central theme of an in-store campaign nationwide this November and December, with brand new products, apparel, toys, as well as titles from Disney Publishing Worldwide, including books, arts & crafts and comics
- Discovery Vitality and Disney are celebrating healthy, happy families this festive season by offering helpful and exciting tips and tricks on how to eat nutritious, yet delicious, foods, all inspired by Mickey. There’s also a trip to Disneyland Paris up for grabs. Log on to www.discovery.co.za/vitality for information.
- And much more – check the press for updates
“Binding generations together more than any other animated character, Mickey Mouse is the “True Original” who reminds people of all ages of the benefits of laughter, optimism and hope,” says Christine Service, Senior Vice President and Country Manager of The Walt Disney Company Africa. “With his universal appeal and ability to emotionally connect with generations all over the world, no other character quite occupies a similar space in the hearts and minds of a global fan base and we are thrilled to be sharing these local festivities.”
Mickey’s birthday is celebrated in honour of the release of his first theatrical film, Steamboat Willie, on 18th November 1928, at the Colony Theatre in New York City. Since then, he has starred in more than 100 cartoons and can currently be seen on Disney Channel (DStv, Channel 303) in the Mickey Mouse cartoon series and on Disney Junior (DStv, Channel 309) in Mickey and the Roadster Racers.
South African fans are encouraged to share their Mickey Mouse moments on social media using the hashtag#Mickey90Africa.