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Opportunity in disruption

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When people talk about ‘digital disruption’, they tend to focus on disruptive opportunities for start-ups, but SMEs should also be thinking about what a wave of unprecedented technology change could mean for their companies in the future.

Smaller businesses are as exposed to the risks and opportunities of new technology as larger companies – if not more. Savvy small business owners should thus be looking at their own markets to anticipate how technology will change their operations and the ways their customers behave in the years to come.

Disruption occurs when a new player comes into an established market with an innovative way of doing things that changes the game for everyone else – usually driven by clever use of technology. For example, the entertainment industry was disrupted when music and movies turned into digital products (downloads) and then into services (streaming).

This trend has already had a major impact on many smaller businesses – for example, family-owned bookshops and video rental stores have needed to create new opportunities for themselves. Overall, digital technology creates some wonderful new ways for Small & Medium Businesses to reduce costs, reach new markets and grow revenues.

Here are some ideas about how Small & Medium Businesses can use disruptive technology:

1.     Fintech revolution – new solutions for small companies

Financial technology (fintech) companies use technology to make financial services more efficient. For example, companies like Sage Pay make it easier and more affordable for Small & Medium Businesses to transact securely online. This, in turn, means that it is simpler and more convenient for small businesses to trade nationally and internationally.

2.     Entrepreneurial opportunities built on other organisations’ platforms

One exciting trend is the way that companies like Uber and Airbnb help people to create new businesses opportunities for themselves, often with little investment than some of assets that they already own.

For example, you can become a driver for a ride-hailing company or rent out a spare room in your house via the Internet. If you’re pursuing another dream business idea, this can help you bring some revenues in while you are still busy building your company. It can also become a business in its own right.

The platform companies do the marketing, provide the website and transactional system, vet customers and suppliers, and connect entrepreneurs with people who need their services. The barriers to entry are quite low and the profits can be attractive.

3.     Low-cost, high-impact technology

Cloud (online) applications make software like accounting systems, CRM packages and payroll solutions more affordable to Small & Medium Businesses. Essentially, they turn what used to be a large upfront capital cost into a small monthly expense and give smaller businesses access to secure, world-class software.

But the cloud also makes it faster to put great technology in place for your business and gives you more flexibility to add users and functionality as your business grows. Cloud computing allows you to work anytime and anywhere – just so long as you have an Internet connection and a device with a modern web browser. It also promotes collaboration.

4.     Ways to shave expenses

In a tight economy, Small & Medium Business owners welcome any way to reduce costs without compromising on quality and service. Many technology services allow them to meet this goal. For example, fintech can make it cheaper to take and process payments, ride-hailing services are an affordable alternative to taxis, and even accommodation sharing sites have more affordable properties that are suitable for business travel.

5.     Driving down marketing budgets while keeping the personal touch

Social media and search are changing the ways that big brands do their marketing, and entrepreneurs are also starting to catch on. Twitter, Facebook, Google and other online services offer a range of affordable and even free ways to promote your goods and services. They also offer you easy-to-use analytics tools so that you can track your performance.

We’ve seen many small businesses, such as restaurants use Instagram to show their delicious dishes to potential customers. A DIY store can shoot some simple videos with a digital camera or even a smartphone to show people how to install a shelf. The beauty of this is that you’ll get instant feedback and find new ways to create customer relationships by interacting with people online

Closing words

In a time of seismic technological change and digital invention, our smart people are using the smartest technology to reinvent and simplify business accounting. Our research teams are working on making concepts like the Internet of Things, machine learning, blockchain and data sciences into a reality for African businesses, accountants and partners.

Small & Medium Businesses that see these technologies as an opportunity to create new services, markets and processes will position themselves for strong growth in the future.

* Anton van Heerden, Executive Vice-President and Managing Director, Sage South & Southern Africa

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Facebook fakes behind most phishing attempts

In the first quarter of 2018, Kaspersky Lab’s anti-phishing technologies prevented more than 3.7 million attempts to visit fraudulent social network pages of which 60% were fake Facebook pages.

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The results, according to the Kaspersky Lab report, ‘Spam and phishing in Q1 2018’, demonstrates that cybercriminals are still doing what they can to get their hands on personal data.

Social network phishing is a form of cybercrime that involves the theft of personal data from a victim’s social network account. The fraudster creates a copy of a social networking website (such as a fake Facebook page), and tries to lure unsuspecting victims to it, forcing them to give up their personal data – such as their name, password, credit card number, PIN code, and more – in the process.

At the beginning of the year, Facebook was the most popular social networking brand for fraudsters to abuse, and Facebook pages were frequently faked by cybercriminals to try and steal personal data via phishing attacks. This is part of a long-term trend: in 2017, Facebook became one of the top three targets for phishing overall, at nearly 8%, followed by Microsoft Corporation (6%) and PayPal (5%). In Q1 2018, Facebook also led the social network phishing category, followed by VK – a Russian online social networking service and LinkedIn. The reason for this is likely to be the worldwide 2.13 billion active monthly Facebook users, including those who log in to unknown apps using their Facebook credentials, thereby granting access to their accounts. This makes unwary Facebook users a profitable target for cybercriminal phishing attacks.

This all reinforces the fact that personal data is valuable in the world of information technology –both for legitimate organisations and attackers. Cybercriminals are constantly searching for new methods to hit users, so it’s important to be aware of fraudster techniques to avoid becoming the next target. For example, the latest trend is spam emails related to GDPR (Europe’s General Data Protection Regulation).  Examples include offers of paid webinars to clarify the new legislation, or invitations to install special software that will provide access to online resources to ensure compliance with the new rules.

“The continuous increase in phishing attacks – targeting both social networks and financial organisations – shows us that users need to pay more serious attention to their online activities. Despite the recent global scandals, people continue to click on unsafe links and allow unknown apps access to their personal data. Due to this lack of user vigilance, the data on a huge number of accounts gets lost or extorted from users. This can then lead to destructive attacks and a constant flow of money for the cybercriminals,” said Nadezhda Demidova, lead web content analyst at Kaspersky Lab.

Kaspersky Lab experts advise users to take the following measures to protect themselves from phishing:

  • Always check the link address and the sender’s email before clicking anything – even better, don’t click the link, but type it into your browser’s address line instead.
  • Before clicking any link, check if the link address shown, is the same as the actual hyperlink (the real address the link will take you to) – this can be checked by hovering your mouse over the link.
  • Only use a secure connection, especially when you visit sensitive websites. As a minimum precaution, do not use unknown or public Wi-Fi without a password protection. For maximum protection, use VPN solutions that encrypt your traffic. And remember: if you are using an insecure connection, cybercriminals can invisibly redirect you to phishing pages.
  • Check the HTTPS connection and domain name when you open a webpage. This is especially important when you are using websites which contain sensitive data – such as sites for online banking, online shops, email, social media sites etc.
  • Never share your sensitive data, such as logins and passwords, bank card data etc., with a third party. Official companies will never ask for data like this via email.
  • Use a reliable security solution with behaviour-based anti-phishing technologies, such as Kaspersky Total Security, to detect and block spam and phishing attacks.

Other key findings in the report include:

Phishing:

  • The main targets of phishing attacks have remained the same since the end of last year. They are primarily global Internet portals and the financial sector, including banks, payment services and online stores.
  • About $35,000 USD was stolen through one phishing site that appeared to offer the opportunity to invest in the rumoured Telegram ICO. Approximately $84,000 USD was stolen following a single phishing email mailshot related to the launch of ‘The Bee Token’ ICO.
  • Financial phishing continues to account for almost half of all phishing attacks (43.9%), which is 4.4% more compared to the end of last year. Attacks against banks, e-shops, and payment systems remain the top three, demonstrating cybercriminals’ desire to access users’ money.
  • Brazil was the country with the largest share of users attacked by phishers in the first quarter of 2018 (19%). It was followed by Argentina (13%), Venezuela (13%), Albania (13%), and Bolivia (12%).

Spam:

  • In the first quarter of 2018, the amount of spam peaked in January (55%). The average share of spam in the world’s email traffic was 52%, which is 4.6% lower than the average figure of the last quarter of 2017.
  • Vietnam became the most popular source of spam, overtaking the U.S. and China. Others in the top 10 included India, Germany, France, Brazil, Russia, Spain, and the Islamic Republic of Iran.
  • The country most targeted by malicious mailshots was Germany. Russia came second, followed by United Kingdom, Italy, and the UAE.
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Acer gaming beast escapes

Acer this week unveiled two notebooks that take portable gaming to new extremes.

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Acer  unveiled two new Predator Helios gaming notebooks this week at the next@acer global press conference in New York. They include the powerful Predator Helios 500, featuring up to 8th Gen Intel Core i9+ processors, and the Predator Helios 300 Special Edition that includes upgraded specs from its predecessor and a distinctive white chassis. Both feature VR-Ready performance, advanced thermal technologies, and blazing-fast connectivity.

“We’ve expanded our Predator Helios gaming notebook line in response to popular demand from gamers seeking extreme performance on the go,” said Jerry Kao, President of IT Products Business, Acer. “The Predator Helios 500 and Helios 300 gaming notebooks feature Acer’s proprietary thermal technologies and powerful components that, coupled with our award-winning software, deliver unparalleled gaming experiences.”

“The 8th Gen Intel Core i9+ processor for gaming and creation laptops is the highest performance Intel has ever delivered for this class of devices; purpose built for enthusiasts who demand premium gaming experiences whether at home or on the go,” said Steve Long, Vice President and General Manager, Client Computing Group Sales and Marketing, Intel. “Intel and Acer’s long relationship has produced amazing products over the years, and the new Acer Predator Helios gaming notebooks are powerful examples of what’s possible with this unprecedented level of performance.”

Predator Helios 500 is a gaming beast featuring overclocking, 4K 144 Hz panels

Designed for extreme gamers, the Predator Helios 500 is a gaming beast. It features up to overclockable 8th Gen Intel Core i9+ processors and overclockable GeForce GTX 1070 graphics. Intel Optane memory increases responsiveness and load times, while ultra-fast NVMePCIe SSDs, Killer DoubleShot Pro networking, and up to 64GB of memory keep the action going, making the Helios 500 the ideal gaming notebook for graphic-intensive AAA titles and live streaming.

Top-notch visuals are delivered on bright, vibrant 4K UHD or FHD IPS 17.3-inch displays with 144Hz refresh rates for blur- and tear-free gameplay. NVIDIA G-SYNC technology is supported on both the built-in display and external monitors, allowing for buttery-smooth imagery without tearing or stuttering. For those looking for maximum gaming immersion, dual Thunderbolt 3 ports, and display and HDMI 2.0 ports support up to three external monitors. Two speakers, a subwoofer, and Acer TrueHarmony and Waves MAXXAudio technology deliver incredible sound and hyper-realistic 3D audio using Waves Nx.

The Helios 500 stays cool with two of Acer’s proprietary AeroBlade 3D metal fans, and five heat pipes that distribute cool air to the machine’s key components while simultaneously releasing hot air. Fan speed can be controlled and customized through the PredatorSense app.

A backlit RGB keyboard offers four lighting zones with support for up to 16.8 million colors. Anti-ghosting technology provides the ultimate control for executing complex commands and combos, which can be set up via five dedicated programmable keys.

Acer’s PredatorSense app can be used to control and monitor the notebook’s vitals from one central interface, including overclocking, lighting, hotkeys, temperature, and fan control.

Predator Helios 300 Special Edition brings a sophisticated design twist to gaming notebooks

Acer’s budget-friendly Helios 300 gaming line sees the addition of a Special Edition model featuring an all-white aluminum chassis accented with gold trim, an unusually chic design for gaming notebooks.

The Helios 300 Special Edition (PH315-51) allows for ultra-smooth gameplay via its 15.6-inch FHD IPS display with an upgraded 144Hz refresh rate. The rapid refresh rate shortens frame rendering time and lowers input lag to give gamers an excellent in-game experience. It’s powered by up to an 8th Gen Intel Core i7+ processor, overclockable GeForce GTX 1060 graphics, up to a 512 GB PCIe Gen 3 NVMe solid state drive, and up to a 2 TB hard disk drive.

The Helios 300 Special Edition also comes equipped with up to 16 GB of DDR4 memory, and is upgradable to 32GB. Intel Optane memory speeds up load times of games and applications, access to information and improves overall system responsiveness. In addition, Gigabit Ethernet provides fast wired connections, while Gigabit Wi-Fi is provided by the latest Intel Wireless-AC 9560 that delivers up to 1.73Gbps throughput when using 160 MHz channels (2×2 802.11ac, dual-band 2.4GHz and 5GHz).

The Helios 300 Special Edition also includes two of Acer’s ultrathin (0.1 mm) all-metal AeroBlade 3D fans designed with advanced aerodynamics and superior airflow to keep the system cool. They can be controlled with Acer’s PredatorSense app, which offers three usage modes:

1. Coolboost mode:

For heavy loading games, rendering, streaming, and extended video consumption

2. Normal mode:

For productivity tools like Microsoft Office

3. Silent mode:

For web browsing and online chatting

Price and Availability

Predator Helios 500 will be available in South Africa in June starting at R34 999.00

Helios 300 Special Edition will be available in South Africa in August 2018. Exact Price will be communicated closer to the time.

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