eLearnAfrica this week launched a new online marketplace for education, making it easier for students to search for and enrol in online courses, online degrees, and professional certifications from some of the best universities in the world.
As the furore around #feesmustfall and free education continues, one social enterprise has come to the fore with a promising solution. eLearnAfrica this week launched its new online marketplace for education, making it easier for students throughout Africa to search for and enrol in hundreds of online courses, online degrees, and professional certifications from some of the best universities in the world.
eLearnAfrica is a social enterprise committed to increasing and expanding educational and employment opportunities throughout Africa through an innovative web portal that connects users of all educational levels to trusted third-party and collaboratively created content. eLearnAfrica’s mission is to make learning opportunities available to everyone through an easy-to-use website and mobile app. In addition, eLearnAfrica is highly intuitive with a content discovery solution that delivers personalized recommendations tailored to each user’s preferences.
eLearnAfrica has partnered with some of the leading online course providers to make available courses from some of the best universities in the world. These courses use video and other online resources, and students take a short test to progress to the next class. Most of these courses can be taken for free, and some courses also offer a verified certificate of completion (with a modest administration fee).
eLearnAfrica works with both edX and FutureLearn to offer a huge variety of courses to its primarily African audience. EdX, the nonprofit online learning destination founded by Harvard University and MIT, offers hundreds of courses from the world’s top institutions, such as top-ranked Wharton Business School, the University of California, Berkeley and more.
“We are delighted to collaborate with eLearnAfrica,” said Anant Agarwal, edX CEO and MIT Professor. “We are deeply committed to edX learners on the continent and have a partnership with The University of Witwatersrand, Johannesburg (Wits), a first of its kind collaboration between a major MOOC provider and an African university. Our work with eLearnAfrica will help further the edX mission to increase access to high-quality education for learners in Africa and around the world.”
FutureLearn, the social learning platform wholly owned by the Open University, offers over 4.5 million learners access to free online courses from world-leading UK and international universities, centres of research excellence and specialist education providers like the British Council, Creative Skillset, and European Space Agency.
Nigel Smith, Head of Content at FutureLearn, commented on the partnership: “We’re very pleased to be one of the launch partners for eLearnAfrica. Although we are UK-based, 70% of our learners are based in countries outside the UK and with our mission to pioneer the best social learning experience for everyone, anywhere, eLearnAfrica is a great partner for us.”
He continued, “With 8% of our current learners based in Africa, there is clearly an existing appetite for free, high quality education from reliable and trustworthy sources but also huge potential for growth. We offer a vast array of professional development courses that can increase employability or help learners to start their own businesses, while our general interest courses provide something for everyone with lifelong learning ambitions. And of course, through our social learning platform, all our courses offer an element of experience of studying abroad with different cultures without the expense of leaving the country. We have no doubt that eLearnAfrica will be both popular and successful and we look forward to working with their team to reach more learners on the African continent.”
To make sure that Africans can take video-based professional certification programs, eLearnAfrica has joined hands with industry leader itSM Mentor, which has over 1400 classes in close to 175 specialized areas. Students can quickly become certified by mastering Microsoft Office, learn accounting, project management, or information technologies.
Students interested in earning a degree online, can find Associates and Bachelors programmes in Business Administration, Computer Science and Health Science and even a Masters programme in Business Administration from the world’s first non-profit, tuition-free, US-accredited online university, University of the People (UoPeople).
CEO of eLearnAfrica, Brook Negussie, said the portal is set to become Africa’s trusted source for open education. Negussie, who is known for his work in providing internet access for schoolchildren across Africa, added: “As an educational platform, eLearnAfrica offers opportunities to African students at every stage of higher education and career development, with courses from the world’s best universities, including full degrees, vocational training, and industry-standard professional certifications. We set out to combine local knowledge with long-term global expertise through partnerships and academic excellence, to bring the best in the world to Africa in one easily accessible marketplace.”
SA consumers buy 3.2m smartphones in Q1
Smartphone sales in South Africa grew by 12.4% year-on-year in the first quarter of 2018, reaching around 3.2 million units for the period.
However, the value of the smartphone segment increased by 22.8% as sales of entry-level devices to low- and mid-income consumers continued to drive the market, according to point of sale data from market research firm, GfK South Africa.
GfK South Africa’s data reveals that telecommunications retail enjoyed a strong start to the year, with revenue growing 22.4% year-on-year. The growing popularity of phablets and higher unit prices (as a result of a weaker rand) helped to drive this increase in revenue, against a backdrop of low or negative growth in many segments of the consumer technology market.
“The mobile device market showed good growth in the quarter, despite rising prices during the period under review,” says Norman Muzhona, Solutions Specialist for Telecommunications at GfK South Africa. “In addition to the exchange rate, the introduction of popular, new mid-tier devices by several leading vendors helped to drive higher retail revenues in the telecoms market.”
Information technology retail revenues for the quarter contracted 4.8% compared to 2017, largely because of decreasing monitor prices and a 38.9% decline in tablet revenues. However, desktop computer revenues grew 39% and mobile computing revenues grew 6.5% year-on-year, thanks to higher prices and increased sales of higher-end products.
Says Berno Mare, Solutions Specialist for IT, Office Equipment and Value Added Services: “Retailers introduced new computing devices priced in the R3000 band during the quarter and enjoyed surprisingly strong demand for these entry-level units.
“Telcos enjoyed robust growth in mobile computing retail sales, thanks to credit deals, subsidised contracts and attractive data offers. However, South African consumers are heavily indebted, which may dampen growth for the rest of the year.”
With consumers rapidly migrating to smartphones, sales of traditional mobile phones continued to decline, down 1.6% year-on-year to around 2 million for the quarter. However, the exchange rate and the introduction of higher-priced brands helped to drive a 8.9% year-on-year revenue increase in mobile phone revenues during the period under review.
This follows the 21% drop in mobile phone unit sales in the first quarter of 2016 compared to the same period in 2015. “Operators continue to lead the transition from feature phones to smartphones as they pursue higher data revenues,” says Muzhona. “The entry-level market for smartphones is fiercely competitive, and the minimum specs of lower cost smartphones is improving all the time.”
GfK South Africa expects the migration from mobile phones to smartphones to accelerate in 2018. However, it remains to be seen if the introduction of 4G-enabled, Voice-over-LTE-ready feature phones will have any impact on the South African mobile phone market.
Sectors of the consumer electronic market that showed strong growth for the first quarter of 2018 include loudspeakers—revenues up 21.6% year-on-year, thanks to demand of Bluetooth-enabled product—and ultrahigh definition (UHD) panel TVs—where revenues grew 33%, thanks to the growing affordability of the technology. UHD unit shipments were up 76%, while the average selling price of the products fell 24%.
Other market highlights for the first quarter of 2018 include:
- Photo category revenues were up 8.1% year-on-year.
- Small domestic appliance revenues grew 8%, following a 10.3% decline in Q1 2016 over Q1 2015. Hot air fryers sold well, as did kettles and toasters.
- Major domestic appliances showed small year-on-year growth over Q1 2016, despite a decline in average selling price in many sub-categories of this market. Cooling products continued to make the highest contribution to growth in this segment.
- Office Equipment revenues declined 18% year-on-year, led downwards by lower printer and cartridge sales volumes.
What kids want online
Kaspersky Lab’s latest report on the online activities of children – based on statistics received from its solutions and modules with child protection features – highlights children’s online activities and the importance of protecting them when online. For example, video content globally, comprised 17% of searches over the last months. Although many videos watched as a result of these searches may be harmless, it is still possible for children to accidentally end up watching videos that contain inappropriate content.
The report shows anonymised statistics from Kaspersky Lab’s flagship consumer solutions for Windows PCs and Macs that have the Parental Control module switched on and from Kaspersky Safe Kids, a standalone service for Windows, Mac, iOS and Android devices.
In South Africa, communication sites (such as social media, messengers, or emails) were the most popular pages visited by computers with parental controls switched on – with users in South Africa visiting these sites in 69% of cases over the previous 12 months. Software, audio, and video accounted for 17% of searches. Websites with this content have become significantly more popular since last year, when it was only the fifth most popular category globally at 6%. The top four is rounded off with electronic commerce (4.2%) and alcohol, tobacco, and websites about narcotics (3.9%), which is a new addition compared to this time last year.
The report presents search results on the ten most-popular languages* for the last 6 months. The data shows that the video & audio category – including requests related to any video content, streaming services, video bloggers, series and movies – are the most regularly ‘googled’ by children (17% of the total requests). The second and third places go to translation (14%) and communication (10%) websites respectively. Interestingly, games websites sit in fourth place, generating only 9% of the total search requests.
We can also see a clear language difference for search requests: for example, video and music websites are typically searched for in English, which can be explained by the fact that the majority of movies, TV series and musical groups have English names. Spanish-speaking kids carry out more requests for translation sites, while communication services are mostly searched for in Russian.
More than any other nationality, Chinese-speaking children look for education services, while French-speaking kids are more interested in sport and games websites. In turn, German-speaking requests dominate in the “shopping” category. The leading number of search requests for porn are in Arabic, and for anime are in Japanese.
“Kids in different countries have different interests and online behaviors, but what links them all is their need to be protected online from potentially harmful content. Children looking for animated content could accidentally open a porn video. Or they could start searching for innocent videos and unintentionally end up on websites containing violent content, both of which could have a long-term impact on their impressionable and vulnerable minds,” says Anna Larkina, Web-content Analysis Expert at Kaspersky Lab.
As well as analysing searches, the report also looks into which websites children visit or attempt to visit that contain potentially harmful content which falls under one of the 14 preset categories** for the last 12 months.
The mobile trend is again highlighted in the figures for computer games, which are now in fifth place locally on the list at 3%. As kids continue to show a preference for mobile games rather than computer games, this category will only continue to decrease in popularity on computers over the coming months and years.
“No matter what they are doing online, it is important for parents not to leave their children’s digital activities unattended, because there’s a big difference between care and obtrusiveness. While it is important to trust your children and educate them about how to behave safely online, even your good advice cannot protect them from something unexpectedly showing up on the screen. That’s why advanced security solutions are key to ensuring children have positive online experiences, rather than harmful ones,” adds Anna Larkina.
The Kaspersky Total Security and Kaspersky Internet Security consumer solutions include a Parental Control module to help adults protect their children against online threats and block sites or apps containing inappropriate content. In turn, the Kaspersky Safe Kids solution allows parents to monitor what their children do, see or search for online across all devices, including mobile devices, and offers useful advice on how to help children behave safely online.