Technology-enabled public transport systems have the potential to become far more than merely ways to get people from the proverbial ‘A to B’, writes Harry van Huyssteen at T-Systems South Africa.
With innovations like high-speed connectivity, sensors, big data, geolocation and mobile services, transit routes can become the connective tissue that creates stronger communities and flourishing local economic development.
These various forms of technology can help stimulate ecosystems of trade and development alongside important commuter routes – uplifting local communities and improving the lives of millions of South Africans.
Using transport routes as a catalyst for economic development, a concept known as Transit Oriented Development (TOD), has a few clear benefits:
• Access to economic opportunity… employment and entrepreneurship opportunities from businesses that operate at public transport nodes – like bus stations, train terminals, and taxi ranks.
• Social spaces… where people can connect, network, and share knowledge. Just by creating a safe environment for people to interact, a myriad of opportunities can emerge.
• Easier movement of labour… integrated and efficient transport routes reduce wasted time (such as waiting time, and walking between a train and a taxi station, for instance) – meaning that people can be more productive, and get home to their families in the evening with less hassle.
For TOD to be possible, gathering and intelligently using masses of commuter data is a critical starting point. Data-driven transport planning can ensure public services infrastructure – like schools, parks, hospitals and police services – are integrated into the major nodes of a region’s public transport infrastructure.
If we are to implement a new bus network in Soweto, for example, data collected from millions of daily commuters would reveal the ideal bus routes, times, and frequencies, to serve the maximum number of passengers.
But in developing economies, TOD strategies often have to be creative, fitting within the existing informal transit services and considering local culture, geography, and practices. Case-studies from first-world countries don’t always work everywhere in the world.
The remarkable Gondola-style cable cars in Columbia’s sprawling mountain city of Medellin is a great example of this. WiFi-equipped capsules transport residents between the upper- to the lower-regions of the city, connecting them with bus networks at ground level. At all of the major nodes you’ll find locally-owned restaurants and shops selling a variety of products to both locals and tourists alike.
In South Africa, we have a unique blend of formal and informal transit mechanisms. Considering local context means using technology to augment and incrementally improve the existing systems, rather than to outright replace them.
Even the most simple technology, like free Wi-Fi, could make a massive difference to commuters in our cities – giving access to those currently on the wrong side of the ‘digital divide’, helping to stimulate local business, and making communication far easier for travellers.
In fact, better communication is one of the clearest ways that we could improve our public transport. Commuters would be able to enquire about schedules and routes – through mobile apps, or USSD sessions, or web portals. Operators could communicate relevant information to passengers likely to be affected by, for instance, a late train (instead of bulk groups of travellers all receiving the same alerts).
Public transport operators could dramatically improve efficiencies with modern transport management systems – which link everything from ticketing to customer counting, from predictive maintenance to driver management and weather alerts. These comprehensive systems enable the optimal resource allocation, and the ability to respond in near real-time to isolated events, such as large entertainment events, unusual weather, strikes, or accidents.
Serving communities and applying technology in a way that benefits all requires deep partnerships between local government and specialist IT partners – to not only improve the levels of mobility and accessibility for commuters, but also stimulate new commerce, services, and tourism opportunities in the districts surrounding the transport hubs.
* Harry van Huyssteen, Transport Industry Subject Matter Expert, at T-Systems South Africa
Huawei goes ultra-premium
Porsche Design and Huawei have launched the Porsche Design Huawei Mate RS in South Africa exclusive to MTN and retailing for R 26 459.
The Porsche Design Huawei Mate RS boasts features like the world’s first dual fingerprint design, including an in-screen fingerprint sensor, the world’s first Artificial Intelligence (AI) processor and Leica triple camera with 40MP image capture.
“After the overwhelming success of the Porsche Design Huawei Mate 10 Pro in South Africa, we now bring you our latest offering, a perfect blend of innovation in a smartphone and luxury design,” said Likun Zhao, Vice President of Huawei Consumer Business Group Southern Africa. “From three-point security feature including facial recognition, rear fingerprint scanner and the new innovative in-screen fingerprint to the Leica triple camera system. it culminates in an unprecedented experience for our customers.”
The device incorporates Porsche Design’s signature design language and Huawei’s breakthrough technology. The phone has a 6” 2K curved OLED screen and symmetrical look, minimalist feel and 8-edged 3D curved glass body.
High performance is symbolised by the naming of the smartphone: the term “RS” in the world of Porsche motorsport stands for outstanding racing performance.
Huawei provided the following information on The Porsche Design Huawei Mate RS benefits and features :
· The world’s first dual fingerprint scanner for enhanced convenience, allowing users to wake and unlock the device simply, thanks to an in-screen fingerprint sensor. Hover to wake the device, touch to unlock it
· The winning combination of Leica triple camera with 40MP RGB sensor technology and exceptional photography powered by Master AI. This combination puts effortless, eye-catching photography at the fingertips of those looking to immortalise their favourite moments. Combined with 5 x hybrid zoom, and the world’s first AI image stabilisation on a smartphone camera ensures photography lovers can capture the best shots with exceptional clarity in almost any situation
· The Porsche Design Huawei Mate RS is the first Huawei handset to allow quick wireless charging, making it even easier to keep the phone topped up and ready to go and, thanks to its long lasting battery, users will easily be powered through the busiest of days
· An ‘intelligent’ smartphone, the powerful AI processor automatically tailors the performance of the phone according to how it is used – constantly learning, understanding and anticipating needs, it is the perfect personal assistant for the pocket
· 256GB of internal storage means those constantly on the go and constantly on their phone can be worry free
· Dual SLS (super linear system) speakers with DOLBY ATMOS enable users to have a superior experience, with the best immersive surround sound and entertainment on the go
· Splash, water and dust resistant, which means there is no need to worry about damaging the device in the rain or accidentally dropping it in water
Jan Becker, CEO Porsche Design Group, said: “Both Porsche Design and Huawei seek to imagine and develop products that stand for precision and perfection, intelligent functionality and highly sophisticated design. Our aim was to create an outstanding device that goes one step further. We believe we have reached this goal by taking our partnership to the next level.”
Porsche Design and Huawei have worked in tandem to develop a smartphone that fuses together the two brands’ DNA, wealth of experience in design and technology, industry-leading expertise and exceptional performance. Through the use of colour in the device’s body, software themes and accessories, the new handset is accentuated with Porsche Design’s distinguished aesthetic and purist, minimalist feel.
The Porsche Design Huawei Mate RS will be available to purchase exclusively from MTN at R 26 459.
Cross-channel chat launched
Clickatell has launched a cross-channel live chat service, Touch Go, that transforms omni-channel customer care.
It enables live chat across a company’s website as well as social platforms (Twitter and Facebook) and mobile apps, bringing customer care and engagement into a single business platform.
“Today’s consumers expect to engage with your brand on the digital channel of their choosing,” says Deon van Heerden, Clickatell Engage CEO and Group CFO. “They want to message your business and instantly have queries resolved, find the information and services they are looking for, without the need for a voice call. Clickatell’s Touch Go makes that happen with the right level of capabilities for businesses of all sizes.”
Businesses can start using Touch Go immediately, with a free Starter option. Touch Go requires no credit card for sign-up and is fully featured with a simple setup process. It offers customisable branding, a unified chat desk business application as well as reports and analytics.
As the business scales up its digital customer care, it can opt-in for the Touch Enterprise offering. Touch Enterprise is designed for scaling up customer care efforts through advanced capabilities including AI driven virtual agents, sentiment analysis, automated workflows, enterprise integrations and in-channel mini-applications.
“Customer care has become a defining factor for sustained business success ” says Nirmal Nair, Clickatell Engage EVP Product & Marketing. “In an ever-increasing mobile native world, customers often choose to interact digitally, but they also expect to be able to reach a human immediately, should they need. Monitoring multiple channels and providing immediate action becomes challenging with siloed deployments. Touch’s unified solution allows businesses of all sizes to provide the customer delight in a simple modular approach.”